Director of Marketing

Reposted Yesterday
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Atlanta, GA
In-Office
Expert/Leader
Insurance
The Role
The Director of Marketing will lead the marketing team, develop strategies, manage digital channels, and support business development efforts.
Summary Generated by Built In
Strategic Risk Solutions Inc (SRS), a leading captive insurance management firm, is growing and looking for a Director of Marketing to join our Marketing and Business Development team.
This position will be responsible for managing the firm’s marketing activities in support of its business development activities. Performance in this role will be assessed based on the ability to help the firm to achieve defined business development goals and achieve high client satisfaction levels on marketing controlled activities.
This remote position can be based anywhere in the United States. Preferably in Eastern and Central time zones.
 Responsibilities and Duties
  • Supervise marketing team including Marketing Manager, Revenue Operations Manager, and Associates.
  • Maintain a marketing strategy to guide the firm’s marketing function, setting direction on branding and messaging, and ensuring consistent representation of the SRS brand within the marketplace.
  • Oversee the development of marketing collaterals in support of business development activities including brochures, booths, advertising, promotional materials, and videos.
  • Maintain the promotion of the firm through its website, social media, and other digital marketing channels.
  • Oversee the use of HubSpot as the firm’s CRM, ensuring maintenance of complete and accurate data on client and partner relationships and new business performance. Produce and present regular new business reports for review by business unit leaders and senior management.
  • Manage the firm’s process for responding to RFPs and providing proposal and presentation materials across the firm. Ensure that proposals are accurate with up-to-date information and presented to reflect the quality of SRS’s services and its standing within the captive insurance industry.
  • Maintain a business development strategy to manage our partner outreach program, managing assignment of relationships, monitoring new business budgets for business units, and tracking business development performance by partner.
  • Arrange partner meetings and events for senior management of the business units.
  • Ensure SRS is positively and actively represented in trade publications, associations, and conferences in its target markets. Oversee SRS client and partner event planning. Manage the firm’s webinar series.
  • Ensure collaboration and alignment across all revenue related business units relating to marketing and new business activities management.
Attributes and Skills
  • A senior proven marketing leader. At least 10 years in a marketing leadership position within the insurance, financial services, or professional services industry.
  • Experience overseeing corporate marketing functions in support of business development.
  •  Managerial experience in managing a CRM system.
  • Successful record of assisting with the growth of revenue through partner channels.
  • Experience in a multinational setting required. Must recognize the cultural differences in marketing outside of the United States and working with local management.

  About Strategic Risk Solutions
SRS is the world’s largest independent insurance company manager. With over 25 years of experience, SRS provides management and consulting services to a wide range of insurance company entities, from single parent captives to complex commercial insurers and reinsurers. SRS has operations in the United States, Canada, Europe, Barbados, Bermuda, Cayman Islands, Latin America, and South Africa.

Offering a competitive salary, bonus plan, and a generous benefits package, SRS strives to provide every employee with opportunities for rewarding growth and advancement in an environment of genuine equity and inclusion. The pace is fast and demanding, and SRS’s dedication to its people has established a company-wide network of colleagues committed to each other’s, as well as the Company’s, success. 
EOE
For more information on SRS, please visit www.strategicrisks.com.
 

Top Skills

Digital Marketing Channels
Hubspot
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The Company
HQ: Concord, MA
193 Employees
Year Founded: 1993

What We Do

Strategic Risk Solutions is a leading independent insurance management firm with representation in all major onshore and offshore domiciles. It provides financial reporting, regulatory compliance and underwriting management services to existing and prospective captive insurance companies. SRS was ranked the 4th largest captive manager worldwide and the largest independent by Business Insurance at December 31, 2020.

For many people, captive management is treated as a routine task of keeping the books and records of a captive. The industry has been plagued by mediocre service, high staff turnover and low customer satisfaction. At SRS, we believe that isn’t good enough.

Captive Management Plus reflects our commitment to be the premier provider of management and consulting services to the captive insurance industry. What do we mean by Plus? The Plus is both the quality rating of our core captive management services and the value added consulting services we provide in support of captive management. We achieve the Plus by:

--Delivering outstanding service;
--Strictly adhering to best-in-class internal controls and regular evaluations of these through Statement on Standards for Attestation Engagements No. 18 audits;
--Helping Clients succeed, particularly through our reputation for innovation; and
--Providing a depth of expertise by hiring the best in the business, keeping a laser focus on captives, as well as utilizing team structures and a "one firm" approach to servicing Clients.

This model has been validated by Client feedback from our annual Customer Survey and our success and longevity. Contact us to learn more.

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