The role & impact
As the GTM Director for the UK, you will drive the strategic execution of go-to-market initiatives across the region during a 12-month parental leave cover. Acting as the critical link between product development and commercial teams including Sales, Marketing, and Operations, you will lead regional alignment, oversee strategic programmes, and ensure major product launches deliver on commercial objectives.
In this pivotal leadership capacity, you will hold decision-making authority for regional GTM trade-offs, resource allocation, and market readiness. By bringing trusted strategic direction, establishing operational cadences, and promoting AI-enabled execution, you will maintain momentum across key work streams and ensure seamless delivery for our UK partners and customers.
The team & how they connect
The UK Operations & Strategy team drives regional operational priorities to support Xero's overall strategy and product delivery. They act as the vital connector between product development and Go To Market teams (Sales, Marketing, Finance, and Operations), combining commercial focus with quality market insights to strengthen our market position.
Initially, you will focus on
Defining, evolving, and executing the UK GTM strategy and operating model across regional commercial events and regulatory deadlines.
Leading cross-functional alignment forums across Sales, Marketing, Product, and CX teams to drive shared accountability and clear decision-making.
Overseeing the UK GTM roadmap using tools like Asana while leveraging AI technology such as Claude to streamline delivery and cross-team communication.
Maintaining comprehensive documentation across all strategic initiatives, relationships, and decisions to prepare for a smooth handback to the permanent role holder.
Where and how you can work
This UK-based role offers a hybrid working model, balancing remote flexibility with collaborative in-person time. You will have access to our modern office spaces for team connection, strategy sessions, and boost days designed to bring people together.
Here are some of the things we're looking for, for this role
Strategic leadership experience driving complex, multi-regional GTM programmes and commercial launches within SaaS or technology environments.
Strong cross-functional partnership skills, with a track record of aligning Sales, Marketing, Product, and Operations teams around shared outcomes.
Broad commercial acumen combined with comfortable decision-making ability in ambiguous or fast-paced situations.
Familiarity with modern project portfolio management tools such as Asana or Jira to keep workstreams transparent and organized.
Curiosity and practical experience using AI tools to boost efficiency, streamline reporting, and improve daily workflows.
Exceptional communication abilities, suited to synthesizing progress, risks, and recommendations for executive leadership and steering committees.
Xero is a Great Place to Work UK accredited
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Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
Skills Required
- Strategic leadership experience driving complex, multi-regional go-to-market programs and commercial launches in SaaS or technology environments.
- Strong cross-functional partnership experience aligning Sales, Marketing, Product, and Operations teams around shared outcomes.
- Broad commercial acumen and ability to make decisions in ambiguous or fast-paced situations.
- Familiarity with project portfolio management tools such as Asana or Jira.
- Practical experience using AI tools to improve efficiency, reporting, and workflows.
- Exceptional communication skills for synthesizing progress, risks, and recommendations for executive leadership and steering committees.
Xero Compensation & Benefits Highlights
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Leave & Time Off Breadth — Time off is described as extensive, with multiple leave types including annual PTO, dedicated wellbeing days, extra “Xtra” days, year-end shutdown time, and a paid volunteer day. U.S. job postings and benefits pages consistently highlight breadth that emphasizes rest and wellbeing.
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Parental & Family Support — Parental provisions are portrayed as particularly strong, including 26 weeks of fully paid leave for primary caregivers and fully paid partner leave. Family-forming support through Carrot is also highlighted.
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Healthcare Strength — Health coverage is outlined as broad, with Cigna/Kaiser medical options plus dental, vision, FSAs, and Modern Health support for employees and families. U.S. sources also note subsidized plan options and HSA contributions.
Xero Insights
What We Do
Xero is small business accounting software that provides a platform on which businesses can build a fully integrated solution. It’s designed to make life better for people in small business, their advisors, and communities around the world. Xero minimises tedious admin by automating routine tasks, delivers valuable insights when needed, and brings together business data, trusted advisors, and powerful apps in one intuitive platform. By alleviating pain points, Xero empowers small business owners to supercharge their business, simplifying the complex and freeing up time from manual admin so they can focus on what really matters to build the business they’ve always envisaged.
Why Work With Us
Xero is a human-centric organization where you’ll have a tangible impact on the success of small businesses and their communities, globally. Our team of energised, forward-thinkers work to make life better for our customers and each other every day. We’re also always committed to supporting you with a flexible environment.
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Xero Teams
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Join us from home or at one of our beautiful workspaces. Xero has offices in Australia, New Zealand, United Kingdom, United States, Canada, Singapore, and South Africa.


