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Databricks is seeking a Director, Global Media Strategy to lead our global media planning function and define how paid media supports brand awareness, demand generation, and pipeline growth across the full marketing funnel.
In this role, you will lead a team of global media planners responsible for developing audience-first, account-focused media strategies that engage both technical practitioners and executive decision-makers across priority target accounts. You will set the strategic frameworks that guide media planning across integrated campaigns and ensure media investments drive measurable business impact.
This is a highly cross-functional leadership role within the Global Digital Marketing organization. You will partner closely with Corporate Brand, Product Marketing, Integrated Campaigns, Field Marketing, Analytics, and external media agencies to deliver cohesive, data-driven media strategies at scale.
The impact you will have:
- Guide the development of cross-channel media strategies that support integrated campaigns, product priorities, and target account programs
- Lead, develop, and inspire a high-performing global team of media planners, providing clear direction, coaching, and accountability
- Own hiring for the global media strategy function by assessing talent needs, making high-quality hiring decisions, and maintaining a strong talent bar
- Create an environment of continuous learning with clear expectations, coaching, and growth opportunities for team members
- Partner with cross-functional stakeholders to align media plans, investment strategy, and budget allocation with business goals
- Establish and scale global media planning frameworks, processes, and best practices
- Analyze media performance at a global level and present clear, actionable insights to senior stakeholders
- Ensure media strategies are grounded in strong audience insights and aligned to key practitioner and executive personas
- Drive close collaboration with Analytics to ensure consistent measurement frameworks and performance reporting
- Partner with agencies and AdTech vendors to ensure innovation, accountability, and executional excellence
- Model and reinforce Databricks’ culture principles, fostering a collaborative, inclusive, and high-performance team environment
- Stay ahead of evolving media trends and best practices to continuously raise the bar on strategy and impact
What we look for:
- 10+ years of experience in media strategy, digital marketing, or integrated marketing, preferably in B2B and/or SaaS
- Proven experience leading global media planning efforts across multiple channels and funnel stages
- Demonstrated experience hiring, developing, and managing teams of individual contributors, including early and mid-career talent
- Strong understanding of full-funnel marketing measurement, including brand, demand, pipeline, and revenue metrics
- Ability to set clear objectives, prioritize effectively, and empower teams to deliver results with autonomy
- Strong collaboration and influencing skills, with experience driving alignment across matrixed organizations
- Excellent analytical skills with the ability to translate complex data into clear strategic recommendations
- Experience working closely with Field Marketing, Product Marketing, Brand, and Analytics teams
- Familiarity with modern media platforms, AdTech, and measurement tools
Pay Range Transparency
Databricks is committed to fair and equitable compensation practices. The pay range(s) for this role is listed below and represents the expected base salary range for non-commissionable roles or on-target earnings for commissionable roles. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Databricks anticipated utilizing the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above. For more information regarding which range your location is in visit our page here.
About Databricks
Databricks is the data and AI company. More than 10,000 organizations worldwide — including Comcast, Condé Nast, Grammarly, and over 50% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to unify and democratize data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake and MLflow. To learn more, follow Databricks on Twitter, LinkedIn and Facebook.
Benefits
At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region, please visit https://www.mybenefitsnow.com/databricks.
Our Commitment to Diversity and Inclusion
At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.
Compliance
If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.
Top Skills
What We Do
As the leader in Unified Data Analytics, Databricks helps organizations make all their data ready for analytics, empower data science and data-driven decisions across the organization, and rapidly adopt machine learning to outpace the competition. By providing data teams with the ability to process massive amounts of data in the Cloud and power AI with that data, Databricks helps organizations innovate faster and tackle challenges like treating chronic disease through faster drug discovery, improving energy efficiency, and protecting financial markets.
