Director, Core and AI Growth, Copilot Marketing

Posted Yesterday
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Redmond, WA, USA
In-Office
131K-272K Annually
Senior level
Software • Quantum Computing • Metaverse • Infrastructure as a Service (IaaS)
The Role
Leads Microsoft 365 Enterprise 7, Agent 365, and Copilot growth strategies while managing a high-performing product marketing and go-to-market team. Drives customer acquisition, migration, adoption, expansion, and consumption-based growth through digital, field, product-led, and partner channels. Partners with product, engineering, sales, finance, customer success, and business planning teams to translate market insights into measurable outcomes, while developing talent and building an accountable, inclusive, high-performing culture.
Summary Generated by Built In
Overview

Microsoft 365 is transforming how small and medium-sized enterprises work through AI-powered productivity, Copilot, and Agent 365. As customer needs evolve, we can accelerate Microsoft 365 core and AI growth—including Microsoft 365 Enterprise 7 and Agent 365—by guiding customers through their AI transformation. 


We are seeking a Director, Core and AI Growth, to lead a high-performing team of product marketing and go-to-market (GTM) professionals. This role combines business and people leadership: advancing growth across Microsoft 365 Enterprise 7 and Agent 365 while leading marketers across the Microsoft 365 core portfolio. You will set direction, develop talent, establish accountability, and empower team members to lead their areas. 


You will partner across product marketing, business planning, sales, finance, and partner teams to convert growth opportunities into measurable outcomes. 


About the Role 

The Copilot Marketing SME&C GTM Strategy team accelerates growth across small and medium-sized enterprises through customer-focused, partner-led go-to-market strategies. Working across product, marketing, business planning, engineering, sales, and partner strategy, we scale initiatives that improve customer acquisition, adoption, expansion, and value realization across Microsoft 365 and AI. 


We operate in a fast-paced environment where experimentation, collaboration, and measurable impact matter. Success requires leading people and the business, simplifying complex customer opportunities, influencing across organizational boundaries, and translating strategy into results. 


We value customer obsession, accountability, curiosity, and a bias toward action—and are committed to unlocking the next phase of Microsoft 365 and AI growth for customers and partners. 

 

We work in a fast-paced environment where experimentation, collaboration, and measurable impact are critical. Success requires the ability to lead both people and business, simplify complex customer opportunities, influence across organizational boundaries, and translate strategy into measurable outcomes. 


Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. 
 
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.  

Responsibilities

People Leadership 

  • Lead, coach, and develop a high-performing team across growth priorities, setting clear goals, accountability, and ownership while empowering team members to lead their areas.
  • Build an inclusive, high-performing culture grounded in customer obsession, collaboration, experimentation, accountability, and a bias toward action.
  • Strengthen talent and organizational capability through coaching, feedback, growth opportunities, and the skills needed for an evolving AI- and consumption-led business.
  • Translate business priorities into clear team objectives, balancing resources to maximize portfolio impact.

Microsoft 365 Enterprise 7 and AI Growth Leadership 

  • Define and lead the Microsoft 365 Enterprise 7 GTM strategy across customer acquisition, migration, seat growth, adoption, usage, and expansion.
  • Shape migration, upsell, and expansion journeys that move customers to higher-value Microsoft 365 offerings and accelerate Agent 365 and Copilot adoption.
  • Drive Agent 365 and Copilot growth through differentiated value propositions and scalable go-to-market strategies that increase customer value and Microsoft 365 growth.
  • Advance usage- and consumption-based growth through customer and partner strategies that support evolving commercial models and FinOps value realization.
  • Build scalable customer and partner growth motions across digital, field, product-led, and partner channels to improve conversion, adoption, and expansion.
  • Use customer, market, and performance insights to identify opportunities, measure impact, and influence product, commercial, and investment priorities.
  • Lead and influence across product marketing, engineering, finance, business planning, sales, customer success, and partner teams to deliver measurable outcomes. 

Embody our Culture  & Values.  


Qualifications
Required/minimum qualifications
  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.
  • 4+ years people management experience or indirect people management experience (or virtual teams)
 Additional or preferred qualifications
  • Master's degree in Marketing, Business, or a related field AND 4+ years of business experience. 
  • 2+ years of people management or indirect people management experience, including leading virtual teams. 
  • Marketing experience with SaaS, cloud services, AI, or productivity software, including messaging, positioning, and asset creation for field or partner audiences. 
  • Experience developing and executing growth strategies across acquisition, migration, retention, adoption, upsell, or expansion. 
  • Demonstrated ability to balance people leadership with ownership of complex, high-impact business priorities. 
  • Ability to create clarity in ambiguous environments, prioritize competing opportunities, and mobilize teams toward shared outcomes. 
  • Demonstrated ability to lead across organizational boundaries and influence senior stakeholders without direct authority. 

Product Marketing M5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay


This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.



Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

Skills Required

  • Master's degree in Marketing, Computer Science, Business, or a related field and 4+ years of business experience
  • Bachelor's degree in Marketing, Computer Science, Business, or a related field and 6+ years of business experience
  • Equivalent experience in place of the stated degree and experience combination
  • 4+ years of people management or indirect people management experience, including virtual teams
  • Master's degree in Marketing, Business, or a related field and 4+ years of business experience
  • 2+ years of people management or indirect people management experience, including leading virtual teams
  • Marketing experience with SaaS, cloud services, AI, or productivity software, including messaging, positioning, and asset creation for field or partner audiences
  • Experience developing and executing growth strategies across acquisition, migration, retention, adoption, upsell, or expansion
  • Ability to balance people leadership with ownership of complex, high-impact business priorities
  • Ability to create clarity in ambiguous environments, prioritize competing opportunities, and mobilize teams toward shared outcomes
  • Ability to lead across organizational boundaries and influence senior stakeholders without direct authority

Microsoft Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Microsoft and has not been reviewed or approved by Microsoft.

  • Fair & Transparent Compensation — Pay is presented as broadly competitive overall, with clear role/level/location variation and an emphasis on using posted ranges and band information for apples-to-apples comparisons.
  • Retirement Support — Retirement benefits are described as a standout, highlighted by a strong 401(k) match structure and immediate vesting, plus additional plan features for tax-advantaged saving.
  • Parental & Family Support — Family-oriented benefits are portrayed as a meaningful strength, with substantial paid parental leave and added supports like back-up care and adoption/surrogacy assistance.

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The Company
HQ: Redmond, WA
206,870 Employees
Year Founded: 1975

What We Do

At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. Our mission is grounded in both the world in which we live and the future we strive to create. Today, we live in a mobile-first, cloud-first world, and the transformation we are driving across our businesses is designed to enable Microsoft and our customers to thrive in this world.

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