Director, Alliance & Partner Sales

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Hiring Remotely in Munich, Bayern, DEU
Remote or Hybrid
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
We're putting AI to work for people.
The Role
Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
What you get to do in this role:
  • Accountable leader with a strong Sales background to build and lead a global team of professional Account Executives and grow the business.
  • Develop and execute plans or build and drive new revenue streams through Service Providers (SP) globally.
  • Enable team to develop and execute joint pursuit plans with the SP Account Executives & SP Specialist and aligned global ACE Solutions consultants to create new sources of "Client 0" revenue growth via two primary sales motions (Sell to IT & Design In for the next gen IP based managed services) with and through a Service Provider delivery model.
  • Create and develop a joint pursuit framework for Enterprise Account Executives to develop SP enabled strategies for their 'Enterprise Segment' clients to pursue new markets and new sources of innovation, thought leadership and revenue growth in conjunction with the ACE Global SC leader, Global SP Product leader, ACE Global SP Program leader.
  • Attract, recruit, develop and retain top Service Provider Sales and Service Provider Sales Specialist talent.
  • Develop comprehensive joint go-to-market plans and manage all aspects of executive alignment, business planning, execution and metrics-driven governance

Reporting to the Area Vice President, Global Alliances & Channel Ecosystem (ACE), this individual will partner closely with the Global Service Provider Program leader and Service Provider Product Management leader which is a strategic component of the ACE operating model and extended staff members to cross functionally align, operationalize and localize the ACE global operating model principles, initiatives and programs within the three regions leveraging the following three global-geo op model tenets: Partner Segmentation/Coverage, GTM Alignment & Governance, as well as a consistent & predictable Joint GTM Engagement approach.
Qualifications
To be successful in this role you have:
  • Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
  • The ideal candidate will have 15 plus years of prior global alliances and channel sales including business development executive leadership experience in Enterprise Software and/or Cloud Services (including Enterprise SaaS) driving partner revenue & accelerated growth with & through SI-SP partners in collaboration with an enterprise sales force.
  • Established executive level relationships within the Service Provider community and with key Strategic Technology Partners.
  • Proven skills building Go-to-market plans for channel and partner organizations.
  • Strong executive presence & track record of consistent quota attainment & over achievement.
  • Successful development and drive of C-suite relationship engagement and management.
  • Preference for successful industry experience working with the strategic systems integrators and service providers that utilize Software/SaaS embedded in their Service Offerings.
  • Must be a team player that is goal-oriented and confident, with aptitude and desire to build high-performing teams.
  • This individual must demonstrate an ability to get things done, build consensus and resolve conflict in a highly collaborative manner.
  • Knowledge of System Integrators, Resellers, Channel Sales, Independent Software Vendors is a must.
  • Ability to engage directly in the sales cycle on joint 'must win' pursuits/opportunities, as well as facilitate joint engagement as and when necessary.
  • Diligent at measuring and communicating progress to achieve targeted business results, identifying obstacles and associated remediation plans
  • The successful candidate will be adaptable and flexible, able to work and thrive in a highly dynamic environment.
  • Past experience and relationships with major SI's, ISV's, Managed Service Providers, Value Added Resellers and experience with leading software, Cloud & SaaS organizations required.

Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.

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ServiceNow Compensation & Benefits Highlights

  • Parental & Family Support Paid leave is specified at 20 weeks for birthing parents and 12 weeks for non‑birthing parents, complemented by Cleo parenting resources, fertility education, adoption assistance, and caregiver support (Grayce, Rethink). This breadth signals strong support for family planning and caregiving needs.
  • Leave & Time Off Breadth Flexible paid vacation, 12 paid holidays, and additional company‑wide Wellbeing Days are described, with vacation targets increasing with tenure. These elements create multiple avenues for rest and recharge beyond standard PTO.
  • Healthcare Strength Comprehensive medical, dental, vision, disability, and life insurance are provided, alongside mental‑health support via Lyra Counseling/EAP. Coverage breadth across physical and mental health indicates robust baseline protection.

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The Company
HQ: Santa Clara, CA
29,000 Employees
Year Founded: 2004

What We Do

As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the AI defining enterprise software company of the 21st century (or "AI DESCO21C," as we like to call it). With more than 8,400+ customers, we serve approximately 90% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™. Explore your future career with us, visit www.careers.servicenow.com From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.

Why Work With Us

By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company, you can grow your career faster.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

At ServiceNow, we lead with flexibility and trust. For some, home is the primary workplace. For those who come into a ServiceNow workplace, you are empowered to make team-guided and individual-led decisions on how and when you use the workplace.

Typical time on-site: Flexible
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