Digital Product Manager, Marketing and Digital

About FWD Group

FWD Group is a pan-Asian life and health insurance business with more than 12 million customers across 10 markets, including some of the fastest-growing insurance markets in the world. The company was established in 2013 and is focused on changing the way people feel about insurance. FWD’s customer-led and digitally enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience.

For more information, please visit www.fwd.com

For more information about FWD Hong Kong, please visit www.fwd.com.hk/.

The Job:

• Manage and review the products in digital channel and maintain the competitiveness of the products

• Assist to plan and create strategic product roadmap

• Derive product analysis and market comparison

• Increase the traffic and conversion by improving the product contents, communication, and the design of marketing materials via converting the product features into customer-centric language

• Responsible for the end-to-end development process of marketing contents, communications and design

• Manage and co-operate with different internal parties and external vendors for any marketing related materials and activity, which may involve procurement implementation and agreement discussion

  
The Person:

• Degree in Marketing, Communication, ecommerce or equivalent

• Minimum of 5 years related experience in product management or product marketing from insurance companies or financial institutions will be advantage, less experience will be considered as Assistant Manager position

• Strong analytical, project management, translation, and copy writing

• Proficiency in spoken and written Chinese and English

• Strong PC skills including MS Word, Excel, PowerPoint and Chinese Word Processing

• Creative and great in communications and writing

• Detail-oriented and very well-organized

• Self-motivated, organized, and a committed team player

• Excellent time management skills and the ability to manage conflicting priorities and cope with stress

We offer 5-day work, 20-22 days annual leaves, excellent learning & development opportunities and an attractive package to the right candidate.
Information collected will be treated in strict confidence and used solely for recruitment purpose. The company will retain all applications no longer than 24 months of which will be destroyed thereafter. When there are vacancies in any of our subsidiaries, holding companies, associated or affiliated companies of, or companies controlled by, or under common control with the Company during that period, we may transfer your application to them for consideration of employment. We are an equal opportunity employer. We do not discriminate on the basis of race, gender, disability or family status in employment process.