Digital Marketing Specialist

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Marlborough, MA, USA
In-Office
Retail
The Role

Join our team of more than 34,000 team members, supporting our members and communities in our Club Support Center, 235+ clubs and eight distribution centers. BJ’s Wholesale Club offers a collaborative and inclusive environment where all team members can learn, grow and be their authentic selves. Together, we’re committed to providing outstanding service and convenience to our members, helping them save on the products and services they need for their families and homes.

The Benefits of working at BJ’s

•        BJ’s pays weekly

        Eligible for free BJ's Inner Circle and Supplemental membership(s)*

•        Generous time off programs to support busy lifestyles* 

                      o Vacation, Personal, Holiday, Sick, Bereavement Leave, Jury Duty

•        Benefit plans for your changing needs*

                      o Three medical plans**, Health Savings  Account (HSA), two dental plans, vision plan, flexible spending

•        401(k) plan with company match (must be at least 18 years old)

*eligibility requirements vary by position

**medical plans vary by location

KEY RESPONSIBILITIES:

  • Partner with Digital Strategy Managers in the creation of innovative digital media plans aimed at driving revenue, memberships, engagement and awareness.
  • Coordinate requests and ensure delivery of creative, audience and analytic needs to support campaign launches and in-flight optimization needs based on approved marketing briefs.
  • Monitor performance to ensure knowledge of status at any time and ensure that campaigns stay within target parameters.
  • Perform ongoing quality assurance and data analysis of pending and live digital marketing campaigns.
  • Develop reports and present results to stakeholders with actionable insights.
  • Be the company expert as it relates to digital marketing platform and channel capabilities, stay apprised of the marketing industry, and keep stakeholders apprised of opportunities for innovation.
  • Assist in the management of digital marketing vendors like Google, Microsoft, Meta and marketing agencies, including regular meetings to discuss performance and opportunities.
  • Manage the invoicing and internal billing processes for digital marketing spend in collaboration with agencies, vendors, and finance teams.
  • Additional Digital Marketing execution functions may include providing support and backup for other team functions like mobile push marketing and messaging.

QUALIFICATIONS:

  • 3+ years of hands-on experience executing or directly managing Digital Media across Paid Search, Social Advertising, and Programmatic Display.
  • Experience interfacing with marketing agencies in partnership to execute campaigns.
  • Strong understanding of 1st and 3rd party performance tracking for paid media including URL tagging and platform pixel management.
  • Experience working with enterprise analytics platforms like Adobe Analytics, Tableau, or Google Analytics.
  • Strong data analysis capabilities with large datasets either via spreadsheets or databases.
  • Ability to tell stories with data including development of presentation slides.
  • Experience with task management systems such as Jira, Monday, or others.
  • Detail oriented with ability to manage and prioritize multiple requests and stakeholders.
  • Preferred: Large enterprise and or retail industry experience preferred
  • Preferred: Advertising certifications in Google, Bing, Meta and other digital advertising platforms.

This is a hybrid role. Tuesday through Thursday are in-office days at BJ's Club Support Center in Marlborough, MA and Monday and Friday are remote days.

In accordance with the Pay Transparency requirements, the following represents a good faith estimate of the compensation range for this position. At BJ’s Wholesale Club, we carefully consider a wide range of non-discriminatory factors when determining salary. Actual salaries will vary depending on factors including but not limited to location, education, experience, and qualifications. The pay range for this position is starting from $60,500.00.

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The Company
HQ: Westborough, MA
10,308 Employees

What We Do

Headquartered in Westborough, Massachusetts, BJ's Wholesale Club is a leading operator of membership warehouse clubs in the Eastern United States. The company currently operates over 215 clubs and more than 145 BJ's Gas® locations in 17 states. Explore career opportunities at BJ's and join our team today: www.bjs.com/careers

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