At Alorica, we exist to make lives better…one interaction at a time by creating insanely great customer experiences. We’re looking for a talented Digital Marketing Senior Specialist to join our growing global marketing organization (GMO) team and help us build a best-in-class digital strategy experience for prospective and current clients.
As a Digital Marketing Senior Specialist, you will support Alorica’s marketing initiatives, campaign and demand generation efforts, and data/platform integrations. You will play a key role in establishing, maintaining, and continually refining nurture, drip, and personalization campaigns across platforms, and be responsible for the execution and health of marketing automation initiatives.
Since you’re a team player, this will also mean working collaboratively with Marketing Managers, IT, Creative, and internal clients to collaborate, identify, design and implement effective, engaging solutions.
Responsibilities:
- Support the development and execution of digital marketing campaigns (including nurture strategies, newsletters, and multi-touch drip campaigns), ensuring high-quality implementation, performance, and measurable results
- Collaborate with the Global Marketing Organization to coordinate content, creative assets, and campaign components across digital channels while identifying opportunities to optimize and repurpose content
- Manage and execute ABM programs in partnership with the Growth team that will attract, engage, convert, and grow strategic accounts. Communicate ABM plans, deliverables, and milestones to leadership
- Understand the full lifecycle of the customer journey and be able to optimize for conversion at all points of funnel
- Help develop best practices and create, schedule, and report on email campaigns, landing pages, and digital content, leveraging the appropriate technical tools and optimizing for the best user experience
- Support new marketing channel expansion and process improvements and identify/maintain opportunities for data and tech stack integrations and automated workflows
Qualifications:
- Minimum of two-three years of professional experience in related role
- Undergraduate degree (B.A. or B.S.) preferred
- Extensive experience with marketing automation platforms (HubSpot) and data platforms (RampedUp, Apollo, ZoomInfo, etc.)
- Familiarity with ABM platforms like Demandbase and 6sense
- Experience with Looker Studio, PowerBI, Tableau, Alteryx, Python and Big Data Query a plus
- Exceptional collaboration, teamwork and interpersonal skills while always championing the user experience
- The ability to prioritize, multi-task and execute quickly, while still following best practices in a fast-paced environment
- A love of staying up on digital trends and making recommendations on how and when to use those technologies to meet our digital needs
Skills Required
- Two to three years of professional experience in a related role
- Undergraduate degree such as a BA or BS
- Extensive experience with HubSpot and marketing automation platforms
- Experience with data platforms such as RampedUp, Apollo, or ZoomInfo
- Familiarity with ABM platforms such as Demandbase and 6sense
- Experience with Looker Studio, Power BI, Tableau, Alteryx, Python, or BigQuery
- Exceptional collaboration, teamwork, and interpersonal skills
- Ability to prioritize, multitask, and execute quickly in a fast-paced environment
- Ability to stay current with digital trends and recommend appropriate technologies
Alorica Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Alorica and has not been reviewed or approved by Alorica.
-
Healthcare Strength — The careers site lists comprehensive healthcare and mental‑health programs as part of the core package, indicating broad medical coverage is available. Company and benefits pages also describe medical, dental, vision, EAP, and HSA/FSA options.
-
Retirement Support — Retirement coverage including a 401(k) is part of the advertised benefits. References to retirement planning appear consistently across benefits descriptions.
-
Wellbeing & Lifestyle Benefits — Wellbeing elements include tuition reimbursement, employee discounts, and mental‑health/EAP resources, alongside an employee‑led nonprofit (MLBA) that provides emergency grants and community support. These offerings add non‑salary value beyond core insurance.
Alorica Insights
What We Do
At Alorica, we only do one thing – we make lives better. How? By creating insanely great experiences for customers — online, on the phone, through social media, and in-person. And from acquisition and sales to customer care and support, Alorica provides a host of world class services, including logistics and fulfillment. We’re proud to passionately serve clients as diverse as we are — automotive, financial services, healthcare, retail and tech companies, many in the Fortune 1000. We call the OC home, headquartered in Irvine, CA, with more than 100,000 employees in 100 locations across the globe. Intrigued? Join us. For these chosen few, we offer: - Opportunities for Growth - Sky’s the limit! Over 80% of our promotions are from within. - Great Locations - With global locations and the option to work remote, our offices are virtually everywhere. - Community Partners – Making an impact matters. That’s why we invest in communities. - Referral Bonuses – Because who doesn’t like a little extra dough in your pocket? - Tuition Reimbursement – So you can keep your options open and your future bright. Are you ready to unleash the possibilities
