About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
An architectural icon in the heart of Lower Manhattan. Diverse, inspiring and vibrant – where art meets architecture in the heart of TriBeCa, Four Seasons Hotel New York Downtown is steps away from the city’s most authentic neighbourhoods. Come and discover a new kind of urban chic with us, whether you choose to rejuvenate in our globally inspired Spa with a heated indoor pool, or dine at CUT by renowned celebrity chef Wolfgang Puck. We look forward to welcoming you.Digital Marketing Manager
Four Seasons Hotel New York Downtown
OUR VISION:
We are New York’s Luxury Lifestyle Icon.
OUR MISSION:
To inspire meaningful connections…
To curate exceptional experiences…
To deliver passionate service…with kindness, care and a commitment to excellence
Our value proposition is to provide our guests with a catalog of experiences for a life well lived, in addition to the Four Seasons service excellence promise.
OUR PURPOSE:
To Enrich the Lives of Employees, Guests and the Community around us
OUR VALUES:
We think differently
We are client obsessed
We have passion
We own it
We truly care about each other
We have integrity
Join Our Team
The Four Seasons Hotel New York Downtown is looking for a Digital Marketing Manager who fully embodies our values, shares a passion for excellence, and infuses enthusiasm into everything they do. As Digital Marketing Manager, you will be accountable for shaping the client experience by providing exceptional service in support of our world-renowned hotel. FSNYD is recognized as a Forbes 5 Star Hotel; Forbes 5 Star Spa and AAA 5 Diamond Hotel.
This position reports to the Director of Commercial Marketing for New York Downtown.
Four Seasons Hotel New York Downtown is diverse, inspiring and vibrant. As Digital Marketing Manager, you will be part of a team that prides itself on excellent service, driving inclusion & belonging, working collaboratively, demonstrating mutual respect and having a passion for providing exceptional client experiences. Your role is vital to the success of Four Seasons New York Downtown. You will be able to shape your work environment by contributing to new ideas, offer solutions and find ways to collaborate with all departments being at the heart of the operation. In return you will be provided with the same level of care that we expect to be shared with our employees and all backed by our impressive Employee Value Proposition.
WHO YOU ARE:
You are enthusiastic, optimistic and passionate. You are self-driven and solution oriented. You are invested in your team, you listen, care about their development and celebrate your team’s success. You set expectations and know to ‘inspect what you expect’. You foster inclusion and embrace diversity. You take feedback as an opportunity to help you grow. You work smart, you are organized and have a strategy to achieve your goals. You plan your tasks carefully, you are pro-active and organized ensuring you’re effective. You are client obsessed and create opportunities to connect in meaningful ways, building lasting relationships. You have integrity and your actions match your words.
- Oversee the Hotel’s digital strategy with a proactive and creative approach to all available digital marketing platforms and on-property initiatives. Design and implement innovative programs and campaigns that increase awareness of the Hotel, its offerings and dynamic team.
- Actively co-manage Four Seasons website with corporate team, ensuring alignment with the Hotel’s positioning and business objectives through creative storytelling.
- Review SEO ranking and reporting with corporate and agency to implement SEO improvements for Hotel website.
- Create, maintain and distribute relevant information pertaining to the Four Seasons brand and hotel specific information available and broadcasted to the public.
- Analyze sentiment metrics and own online reputation management
- Manage content and reputation on all third-party sites for the Hotel’s business segments. Manage and leverage Hotel social media channels, curating relevant and engaging content that highlights Brand DNA while increasing total audience size and engagement.
- Create matrix pertaining to Social Media volume and assess changes, enhancements, and offerings from feedback.
- Assist the Director of Public Relations with the creation of new and extraordinary experiences, local partnerships, media communications, maintaining media relationships, and hosting media visits/interviews as needed.
- Coordinate production of photo and video shoots at the hotel.
- Maintain image library, local asset repository and Press Room to ensure the best representation of Hotel.
- Create and approve all on-property signage/guest communication, both in print and digital
- Own influencer/content creator outreach, relationships, and property collaborations including pre and post stay communication and post-stay analytics.
- Develop paid media briefs and manage schedule, content, and performance in tandem with agency.
- Work with Director of Marketing to develop email marketing schedule and manage end-to-end process with the corporate team.
A successful candidate for this position will possess:
- College education required.
- Minimum of two years of experience in social media, digital marketing, public relations and related industries, preferably within luxury hospitality or fine dining restaurants
- Excellent writing, presentation and communication skills.
- Photography skills and an eye for Four Seasons brand aesthetic
- Photography and videography skills, specifically Instagram Reels
- Experience applying brand guidelines to marketing deliverables.
- Attention to detail and organization.
- Influencer/media relations experience.
- Demonstrated knowledge of social media, website content management (including SEO), and digital marketing best practices
- Knowledge of Canva , Adobe, or other graphic design software
- Experience with social media scheduling and analytics platforms
- Ability to multi-task effectively, managing multiple projects while being cognizant of deadlines and priorities.
- Ability to manage third-party agencies, partners, and vendors.
- Ability to support Marketing initiatives at various times of day, including weekends and some holiday periods.
- Office 365 skills.
- Knowledge of paid media (Google ads, Google or Adobe analytics, or paid social) and/or SEO a plus.
Salary expectations- $80-$82,000 annually
What to Expect: You Will…
- Be part of a cohesive team with opportunities to build a successful career with global potential
- Have access to a robust benefit plan
- Have the opportunity to engage in diverse and challenging work
- Derive a sense of pride in work well done
- Be recognized for excellence
Learn more about what it is like to work at Four Seasons – visit us:
http://jobs.fourseasons.com
http://www.linkedin.com/company/four-seasons-hotels-and-resorts
https://twitter.com/fsnydowntown
https://www.facebook.com/FourSeasonsHotelNewYorkDowntown
We look forward to receiving your application
******Please note that due to the large number of responses we receive, only candidates being considered for the above position will be contacted for an interview.******
Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster please visit this website - https://eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdfSimilar Jobs
What We Do
Four Seasons Hotels and Resorts opened its first hotel in 1961, and since that time has been dedicated to perfecting the travel experience through continual innovation and the highest standards of hospitality. Currently operating more than 120 hotels and resorts, and more than 50 residential properties in major city centers and resort destinations in 47 countries, and with more than 50 projects under planning or development, Four Seasons consistently ranks among the world's best hotels and most prestigious brands in reader polls, traveler reviews and industry awards.
To learn more about our career opportunities, visit fourseasons.com/careers.
For more information and reservations, visit fourseasons.com.
For the latest news, visit press.fourseasons.com and follow @FourSeasonsPR on Twitter.
