Digital Marketing Specialist - Account Manager

Reposted 17 Days Ago
Be an Early Applicant
York, PA
Junior
AdTech • Digital Media • eCommerce • Marketing Tech • SEO
The Role
The Digital Marketing Specialist - Account Manager will manage client relationships, optimize websites for SEO, and oversee PPC campaigns. Responsibilities include project management, client communication, and performance reporting.
Summary Generated by Built In

Hi there! We're WebFX, a full-service digital marketing agency based in the US. We've been 9x named the Best Place To Work in Pennsylvania, and we'd love to meet you! We are a fast-growing company that has doubled in size over the past 5 years, with talented team members now based around the globe (and representing 18+ different countries!). While we are growing at a rapid rate, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in!


We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too.


You Might Be a Great Fit For This Position if You Have…


A Bachelor’s Degree

Successful FXers in this role have majored in Marketing, Advertising, Business, Journalism, Communications, Information Systems, Statistics, and beyond 

GPA above 3.4


Related Skills and Experiences

Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a marketing role

Outstanding customer service skills, in any industry

Experience at a marketing/advertising agency

General knowledge of SEO

General knowledge of Google Ads and Google Analytics

General knowledge of HTML


Any of these Signature FXer Traits!

You have an interest in the web and stay up-to-date on new and developing technologies

You are a professional, dependable, and independent worker with a strong work ethic

You’re self-motivated, thrive on challenges, and enjoy getting things done

You have an eye for detail and dedication to high-quality work

You have an exceptional level of follow-through

You are a proactive, creative problem-solver who faces challenges with a can-do mindset

You possess excellent time/project management skills

You have solid analytical skills and a knack for making data-driven decisions

You work with a sense of urgency and can consistently meet deadlines

You are an outstanding communicator and possess strong interpersonal skills

You are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skills


If any of these sound like you, then we want to hear from you! We are committed to growing 1% better everyday, and we believe working at WebFX could quite possibly make your life 1(00)% better - after all, you would be surrounded by the #BestCoworkersinPA!


In This Role, You’ll Get To…


-Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals

-Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships

-Optimize client websites for search engines (on-page SEO)

-Manage significant paid search budgets on top-tier search engines (Google, Bing, etc.)

-Perform keyword research for both SEO and PPC campaigns

-Create and manage paid search campaigns

-Perform research to ensure client success - think keyword research, competitor analysis, and everything in between

-Project manage all aspects of digital marketing campaigns for clients

-Calculate ROI and prepare monthly digital marketing campaign reports

-Direct the design of web pages and other content, ensuring all web functionality is operating properly and all content is up-to-date


A Typical ‘Day in the Life’ Might Consist of:

5% managing resources for CRO projects

5% analyzing clients’ competitors and making appropriate recommendations

10% working in the backend of websites/fixing technical issues/implementing content

10% creating reports for client campaigns

15% analyzing data and identifying deliverables

25% communicating with clients

30% executing on SEO and PPC strategies with regular optimization

100% pursuing your own personal best while delivering real-world impact for our clients!

Note: The Digital Marketing Specialist - Account Manager is a client-facing position


What You’ll Get From Us!


Opportunities to Learn and Train With Our Team!

-Our “Bootcamp” training program will be provided for new FXers to learn, grow and develop both in and out of the office in the specific hard skills necessary to be successful in their position

-World-class on-the-job training from the experts (think Sr. Marketers, not the HR team) as well as opportunities for ongoing personal learning and development

-On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns.


A Place to Grow Your Career

WebFX grew 250%+ over the past 3 years, and we promote almost exclusively internally. Merit-based promotional opportunities are abundant for new FXers who meet or exceed position performance metrics.


In-Person Experience Alongside Our Team of Industry Experts

This position is based fully on-site at our office in York, PA, with opportunities for this to evolve as Fxers advance in their career tenure.


Potential promotional path for Digital Marketing Specialist - Account Manager:

Digital Marketing Analyst

Digital Marketing Consultant

Lead Internet Marketing Consultant

Sr. Internet Marketing Consultant


Compensation

Negotiable

Potential additional bonus may be offered for GPA's of 3.8+ or graduating with high honors

Top Skills

Google Ads
Google Analytics
HTML
Seo
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The Company
HQ: Harrisburg, PA
494 Employees
On-site Workplace
Year Founded: 1996

What We Do

Since 1996, WebFX has offered clients innovative digital marketing solutions to help them drive revenue for their businesses. Our team of over 400 experts crafts strategies for mid to large-size companies across the globe. As a leader in SEO, web design, ecommerce, website conversion, and digital marketing services, we pride ourselves on driving traffic, converting visitors and measuring effectiveness to ultimately deliver a positive return on investment for our clients.

We have an ever-expanding trophy cabinet not only for our web design, SEO and digital marketing work, but also for our company culture. In fact, we've been named the #1 Best Place to Work in PA for the last six years.

Want to join the team at WebFX? Check us out.

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