The Role
The Digital Marketing Manager develops and supports B2C digital marketing initiatives, including social media, paid search, email campaigns, SEO, and SEM. The role uses ad-serving and web analytics tools to measure performance, applies creative content-writing skills, and uses analytical thinking to optimize campaigns. Strong communication and interpersonal abilities are also required.
Summary Generated by Built In
Qualification and Experience
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
Skills Required
- Proven experience as a Digital Marketing Executive or in a similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google AdWords, email campaigns, and SEO/SEM
- Working knowledge of ad-serving tools such as DART and Atlas
- Proficiency with web analytics tools such as Google Analytics, NetInsight, or WebTrends
- Skills and experience in creative content writing
- Analytical mindset and critical-thinking skills
- Excellent communication and interpersonal skills
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Finovest Group is a financial-services company serving individuals and communities, with experience in retail banking, private equity, project finance, and domestic and international real-estate development. It provides customized financial solutions and supports financial inclusion, particularly in rural India. Its offerings include gold loans, microcredit, real-estate, business, auto, and home loans, alongside broader banking, investment, insurance, and wealth-management services for clients and communities.
