Role
Summary: To support
execution of digital marketing activities across platforms by managing content,
assisting campaigns, and ensuring accurate reporting to drive brand visibility
and lead generation.
Key
Responsibilities
- Execute day-to-day digital
marketing activities as per plan.
- Manage social media posting,
scheduling, and basic engagement.
- Support paid campaigns on
Google, Meta, and other platforms.
- Assist in lead tracking and
campaign data updates.
- Coordinate with design/content
teams for creatives.
- Maintain campaign trackers and
basic MIS reports.
- Follow brand guidelines and
digital marketing SOPs.
Qualification
- Graduate in Marketing, Media,
Communications, or related field.
- Certification in Digital
Marketing is preferred.
- 3-4 years of experience in
digital marketing or related roles.
Core
Competencies
Creativity & content sense |
Basic digital platform knowledge | Attention to detail | Time management |
Willingness to learn | Communication skills | Lead Allocation and analysis
Skills Required
- Graduate degree in Marketing, Media, Communications, or a related field
- 3-4 years of experience in digital marketing or related roles
- Certification in Digital Marketing
What We Do
Touracle is an India-focused travel company and destination management company offering tailor-made holidays across Kerala, Andaman, Lakshadweep, South India, and destinations throughout India and abroad. It curates seamless travel plans and personalized experiences for travelers, while its B2B DMC operations support inbound tourism, travel-agent relationships, and corporate clients through marketing and destination services for domestic and international markets.
