Digital Growth Marketing Manager

Posted 2 Hours Ago
Be an Early Applicant
Cape Town, Western Cape, ZAF
In-Office
Senior level
Information Technology • Software
The Role
Lead digital growth strategy to drive online revenue and customer acquisition. Own SEO, CRO, paid media (Google/Bing), website UX improvements, analytics, tracking and attribution. Manage a small marketing team, brief developers on enhancements, run tests and optimizations to improve conversions, ROAS and profitability.
Summary Generated by Built In

About 1-grid:

At 1-grid, we're passionate about helping South African businesses succeed online. As one of South Africa's leading hosting providers, we offer domains, web hosting, email, websites and digital services that enable thousands of businesses to build and grow their online presence.

We're looking for people who enjoy solving problems, taking ownership and making a measurable impact. If you're motivated by data, thrive in a fast-paced environment and want to help shape the future of one of South Africa's trusted technology brands, we'd love to hear from you.

About the Role:

We are looking for an experienced, commercially minded Digital Growth Marketing Manager to lead our digital growth strategy and drive measurable business results.

This is a hands-on leadership role for someone who thrives on improving website performance, increasing conversions and generating revenue through digital channels. You will oversee our digital marketing function, manage a small team, and work closely with our technical team to continuously improve the customer journey and online sales performance.

Key Responsibilities:

• Own digital revenue growth and customer acquisition.
• Develop and execute the digital growth strategy.
• Deliver revenue targets and digital marketing KPIs.
• Identify opportunities to increase online sales and profitability.


Search Engine Optimisation (SEO)

• Develop and execute the SEO strategy.
• Improve organic rankings, traffic and website performance.
• Resolve technical SEO issues with the technical team.
• Monitor search performance and Core Web Vitals.

Conversion Rate Optimisation (CRO)

• Analyse customer journeys and optimise conversion rates.
• Improve landing pages, product pages and checkout experiences.
• Use data and testing to drive continuous improvement.

Paid Media (PPC)

• Manage and optimise Google Ads and Microsoft Bing Ads campaigns.
• Improve ROAS, conversion rates and cost per acquisition.
• Manage keyword strategy, bidding and audience targeting.

Website & Digital Experience

• Drive ongoing website optimisation and user experience improvements.
• Brief developers on new pages, functionality and enhancements.
• Prioritise website improvements based on commercial impact

Analytics & Reporting

• Monitor website, campaign and sales performance.
• Maintain accurate tracking, reporting and attribution.
• Turn data into actionable recommendations.

Team Leadership

• Lead and develop the marketing and sales team.
• Set priorities and ensure projects are delivered effectively.
• Foster a collaborative, accountable and high-performing culture.

Skills & Experience:

Essential

• 5+ years' experience in digital marketing, growth marketing or performance marketing.
• Proven experience driving online revenue growth.
• Strong SEO knowledge.
• Hands-on PPC experience.
• Experience in Conversion Rate Optimisation (CRO).
• Strong analytical and problem-solving skills.
• Excellent understanding of website UX and customer journeys.
• Previous team leadership or management experience.

Desirable

• Experience within the hosting or technology sector.
• Marketing automation and CRM experience.
• Understanding of AI tools and their application in digital marketing.

What We Offer

• Competitive salary based on experience.
• Flexible working hours.
• An office-based, collaborative environment where decisions are made quickly.
• A hands-on role with real ownership of digital growth and revenue.
• The opportunity to make a measurable impact in a growing technology business.

Ready to Join Us?

If you're passionate about digital growth, enjoy solving complex challenges and want to play a key role in helping South African businesses succeed online, we'd love to hear from you.

Protection of Personal Information (POPIA)
By submitting your application, you consent to 1-grid (Pty) Ltd collecting, processing, storing, and using your personal information for recruitment and selection purposes in accordance with the Protection of Personal Information Act, 4 of 2013 (POPIA).
Your personal information will be used solely to assess your suitability for employment, communicate with you regarding your application, conduct pre-employment screening (where applicable), and comply with legal and regulatory requirements. Access to your information will be restricted to authorised personnel and trusted service providers involved in the recruitment process.
Should your application be unsuccessful, your personal information may be retained for future employment opportunities for a reasonable period unless you request its deletion or withdraw your consent, subject to any legal or regulatory retention requirements.
By applying for this position, you acknowledge that you have read and understood this notice and consent to the processing of your personal information as described above.

Skills Required

  • 5+ years' experience in digital marketing, growth marketing or performance marketing
  • Proven experience driving online revenue growth
  • Strong SEO knowledge
  • Hands-on PPC experience (Google Ads, Bing Ads)
  • Experience in Conversion Rate Optimisation (CRO)
  • Strong analytical and problem-solving skills
  • Excellent understanding of website UX and customer journeys
  • Previous team leadership or management experience
  • Experience within the hosting or technology sector
  • Marketing automation and CRM experience
  • Understanding of AI tools and their application in digital marketing
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The Company
HQ: Western Cape
38 Employees
Year Founded: 2009

What We Do

We empower South African website owners and businesses to thrive online. Our platform delivers affordable web hosting solutions paired with exceptional support. From seamless domain registration to reliable hosting, robust security, and professional email services, we provide simple solutions for every stage of your business's growth.

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