Digital Campaign Specialist

Driving operational excellence within a dedicated digital ecosystem, this role focuses on the seamless coordination, execution, and delivery of key platform and campaign performance metrics. Serving as a central point of contact, the position supports our client's digital team to ensure all campaign execution requirements and business unit technologies are fully optimised, delivered on time, and executed in full.

The position acts as a vital bridge between internal teams, external stakeholders, and third-party suppliers to traffic workflows effectively from inception to completion. By maintaining stringent brand consistency and style alignment, the role ensures positive customer experiences across all digital touchpoints while tracking campaign results to support revenue-driven outcomes.

• Campaign Operations & Digital Execution: Plan, create, ideate, and set up digital campaigns across offered platforms for seamless execution. Support our client’s digital team with all business unit platforms and campaign technology requirements.
  
• Workflow & Supplier Management: Manage efficient workflows and traffic campaigns from start to completion. Work closely with third-party suppliers to secure last-mile deliverables, test platform performance, and resolve technical bugs alongside support teams.
  
• Creative Briefing & Asset Delivery: Streamline the creative briefing process to ensure it is accessible and accurate. In conjunction with internal and external stakeholders, deliver accurate, high-quality campaign and content assets that conform strictly to client style guides and corporate identity guidelines.
  
• Financial & Performance Management: Manage allocated campaign budgets and perform thorough post-campaign financial reconciliations. Identify strategic opportunities to increase scale across digital services to maximize revenue, profitability, and overall project efficiency.
  
• Stakeholder & Project Management: Develop and manage collaborative relationships with internal representatives and dedicated client teams. Utilise our client's desired workflow platform to manage, track, and complete projects within scope, schedule, and budgetary boundaries.
  

• BA/BCom tertiary degree (or equivalent qualification) in a relevant field.
  
• Minimum 3 years of hands-on experience in digital marketing and campaign management.
  
• Basic technical knowledge of HTML and web publishing.
  
• Demonstrated knowledge of Search Engine Optimization (SEO) and web traffic metrics.
  
• Proficient writing skills in English, backed by an accurate editorial mindset and strong design sensibilities.
  
• Proven ability to analyse and present content and digital performance data.
  
• Strong problem-solving, negotiation, presentation, and conflict management capabilities.
  
• Firm understanding of Media Networks, with a specific focus on Retail Digital Media an added advantage