Digital Account Executive

Posted Yesterday
Be an Early Applicant
Portland, OR, USA
In-Office
Mid level
Digital Media • News + Entertainment
The Role
Develop new advertising business with local companies and regional agencies, build client relationships, advise on marketing strategies, and sell integrated broadcast, streaming, digital, social, search, and data-driven advertising solutions. The role requires prospecting, presenting, negotiating, closing, forecasting revenue, meeting sales goals, and staying current with digital and video advertising trends.
Summary Generated by Built In

KOIN 6 Television & Portland's CW


Help Businesses Grow Through the Power of Video, Digital Marketing, and Local Media


KOIN 6 Television and Portland's CW, part of Nexstar Media Group, are seeking a high-performing Digital Account Executive to help businesses connect with consumers through today's most effective advertising solutions.


This is an opportunity to work at the intersection of broadcast television, streaming video, connected TV (CTV), digital marketing, social media, search, and data-driven advertising. You'll partner with local businesses and regional agencies to develop integrated campaigns that drive awareness, engagement, and measurable business results.


If you're a consultative seller who enjoys building relationships, solving marketing challenges, and delivering innovative advertising solutions, we invite you to join our team.


Why Join KOIN 6 & Nexstar?


As America's largest local media company, Nexstar offers the reach, resources, and technology of a national media leader combined with the local market influence of trusted brands like KOIN 6.

You'll have access to:

· Industry-leading television, streaming, and digital advertising solutions

· A robust portfolio of video marketing products across every screen

· Proprietary audience targeting and data-driven advertising tools

· Ongoing sales training and professional development

· Competitive compensation with uncapped earning potential

· Comprehensive benefits package

· A collaborative and results-oriented culture

What You'll Do

Develop New Business

  • Prospect, qualify, and secure new advertising partnerships with local businesses and regional agencies.
  • Identify opportunities through networking, referrals, cold outreach, and market intelligence.
  • Build and maintain a healthy pipeline of sales opportunities.

Serve as a Trusted Marketing Advisor


  • Consult with business owners and marketing leaders to understand their goals and challenges.
  • Develop strategic marketing recommendations based on business objectives, consumer insights, and industry trends.
  • Present customized advertising solutions that deliver measurable outcomes.


Sell Advanced Advertising Solutions


Represent a comprehensive portfolio that includes:


  • Broadcast Television
  • Connected TV (CTV) & Streaming Video
  • Over-the-Top (OTT) Advertising
  • Programmatic Display
  • Targeted Digital Video
  • Social Media Advertising
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)
  • Sponsored Content
  • Audience Extension Products
  • Email Marketing
  • Emerging Advertising Technologies

Drive Revenue Growth


  • Consistently achieve and exceed revenue goals.
  • Grow existing account relationships while generating new business.
  • Accurately forecast sales activity and revenue opportunities.

Stay Ahead of Industry Trends


  • Maintain expertise in developing digital and video advertising technologies.
  • Understand changing consumer media habits and advertising best practices.
  • Help clients navigate an increasingly fragmented media landscape with confidence.

What You'll Bring


Sales Excellence


  • Proven success in media, digital, advertising, or business-to-business sales.
  • Strong prospecting, presentation, negotiation, and closing skills.
  • Ability to develop new business while maintaining long-term client relationships.

Digital & Video Marketing Knowledge


  • Understanding of modern digital advertising strategies and performance metrics.
  • Familiarity with video advertising, streaming platforms, audience targeting, and campaign measurement.
  • Knowledge of tools such as Google Analytics, Google Ad Manager, CRM platforms, or comparable technologies is a plus.

Consultative Mindset


  • Ability to uncover business needs and translate them into effective marketing solutions.
  • Strong problem-solving and strategic thinking skills.
  • Confidence engaging with decision-makers at all levels.

Professionalism & Organization


  • Excellent communication and presentation skills.
  • Strong attention to detail and time-management abilities.
  • Comfortable managing multiple opportunities in a dynamic environment.

Qualifications


  • Bachelor's degree preferred.
  • 3+ years of experience in media, digital, advertising, or consultative sales.
  • Demonstrated track record of achieving sales goals and developing new business relationships.
  • Valid driver's license and reliable transportation for client meetings.

The Opportunity


Advertising is evolving quickly, and video has become the dominant medium for reaching consumers across television, streaming, mobile, and connected devices. At KOIN 6 and Portland's CW, you'll help businesses leverage the latest marketing technologies while representing some of the most trusted media brands in the region.


If you're motivated by building relationships, creating innovative campaigns, and helping businesses grow, this is an opportunity to build a rewarding career with a recognized industry leader.


Apply Today

Visit the Careers page at KOIN.com or Nexstar Media Group to complete the online application process.


NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned.


TO APPLY: Please visit the Work for us page at KOIN.com: http://bit.ly/2IsKviW or at the Nexstar Website at: https://nexstar.wd5.myworkdayjobs.com/nexstar  to complete the application process.


ABOUT US: Broadcasting since 1953, KOIN-TV is Portland’s CBS affiliate, providing exceptional local news content on air and online (koin.com), CBS Network programming and syndicated entertainment to viewers across Oregon and SW Washington. KOIN News is Watching Out for You with 51 hours of local news broadcasts each week, featuring award-winning, in-depth investigations, news, weather, traffic, KOIN News AM-Extra and Game-On!  KOIN-TV is a Nexstar Media Group, Inc. television station serving Oregon and SW Washington from its studios in downtown Portland, OR. Nexstar is the largest local television broadcast and digital media company in the nation with 200 broadcast stations (including partner stations) in 116 markets reaching approximately 68% of US television households. Today, as one of the most powerful and trusted voices in America, Nexstar remains true to its mission to uphold the public interest principles of localism, diversity, and trustworthy, unbiased broadcast journalism. At the same time, the company continues to simultaneously raise its commitment to support the evolving needs and interests of the local viewers, hometown businesses and community organizations that it proudly serves each day.


If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.


 **** EOE/MINORITIES/FEMALES/VETERANS/DISABLED****

KOIN is an equal opportunity employer that seeks diversity in our workforce. All qualified candidates are encouraged to apply.

KOIN values the contribution of its employees. We recognize their efforts by offering a competitive compensation plan and an array of benefits, including medical, dental, vision, life insurance, 401(K), and more. We are committed to a drug and alcohol-free workplace. Any job offer is conditional upon satisfactorily completing a background and DMV check.

#LI-Onsite


SCAM ALERT:

Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com).  Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at [email protected].


Skills Required

  • 3+ years of experience in media, digital, advertising, or consultative sales
  • Demonstrated track record of achieving sales goals and developing new business relationships
  • Valid driver's license
  • Reliable transportation for client meetings
  • Strong prospecting, presentation, negotiation, and closing skills
  • Ability to develop new business while maintaining long-term client relationships
  • Understanding of modern digital advertising strategies and performance metrics
  • Familiarity with video advertising, streaming platforms, audience targeting, and campaign measurement
  • Excellent communication and presentation skills
  • Strong attention to detail and time-management abilities
  • Bachelor's degree
  • Knowledge of Google Analytics, Google Ad Manager, CRM platforms, or comparable technologies

Nexstar Media Group, Inc. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nexstar Media Group, Inc. and has not been reviewed or approved by Nexstar Media Group, Inc..

  • Healthcare Strength — Healthcare is presented as comprehensive, covering medical, dental, vision, behavioral health, and an Employee Assistance Program. Disability and life insurance are also available, with optional protections like accident and critical illness coverage noted.
  • Parental & Family Support — Paid parental leave is offered and was expanded to provide up to six weeks of paid time for eligible employees. Family-support resources are complemented by mental‑health and EAP services.
  • Leave & Time Off Breadth — Paid time off, sick leave, and standard holidays are provided, with vacation that typically scales with tenure. These programs form part of a conventional large‑employer benefits menu.

Nexstar Media Group, Inc. Insights

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The Company
HQ: Irving, TX
5,001 Employees
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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