Demand Generation Senior Manager

Posted 21 Days Ago
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Denver, CO
89K-112K Annually
5-7 Years Experience
Software • Financial Services
The Role
The Demand Generation Senior Manager is responsible for building, executing, and assessing revenue-generating campaigns for an international business line. They will work closely with the Senior Director, Demand Generation to optimize campaign performance across various channels. This role requires a strategic thinker with strong communication skills and a focus on continuous improvement and data analysis.
Summary Generated by Built In

About SRS Acquiom 

SRS Acquiom is a leading disruptor in the financial services technology space with a long track record of consistent growth, profitability, and innovation. Since the Company was founded in 2007, we have had a tremendous impact on how Mergers and Acquisitions (M&A) and Loan Agency transactions are completed globally. Today, SRS Acquiom offers a comprehensive suite of services that include virtual data rooms, escrow, payment administration, shareholder representation, and administrative and collateral agent. This world-class platform has become the go-to solution for many of the world’s largest and most successful companies as they manage and simplify complex transactions in the global M&A and Loan Agency markets.

In the 15 years since the Company was founded, SRSA has supported more than 8,600+ deals with $1.5T in aggregate value including high-profile transactions such as Coca Cola Corporation’s acquisition of Body Armor, Pfizer’s acquisition of ReViral Limited, and Intel’s acquisition of Granulate Cloud Solutions. In the same time, we have added a blue-chip private equity ownership base, and today we boast an impressive investor base, including Foundry, NorWest, Revolutions, and LMP.

We are looking for extraordinary people to help drive our continued success.  If you are looking to join a growing, entrepreneurial environment in an established company, we want to hear from you!

A few benefits our employees enjoy

  • Comprehensive benefit plans (medical/dental/vision) starting on day 1
  • 401(k) with 4% matching
  • Discretionary time off
  • Discretionary bonus incentive
  • Fitness credit
  • Several pre-tax plans (dependent care, transportation, flexible spending)
  • Transportation reimbursement for qualified positions
  • Benefits reimbursement

Demand Generation Senior Manager Position Summary 

The Demand Generation Senior Manager will be responsible for building, monitoring, executing and assessing campaigns from end-to-end, and measuring their performance. We are looking for an individual to build and expand revenue generating campaigns for growing an international business line. This individual will work with the o flawlessly execute the campaigns across various channels and report on their success.

Working closely with the Senior Director, Demand Generation, the person in this role will be responsible for overall campaign development, budget recommendations, and continuous campaign optimization. This individual will be a strong strategic thinker, highly detail-oriented, innovative and possess excellent communication skills. This role will be filled by an individual that is always thinking “what can we do better?” and thrives when working with data, testing methodologies, analyzing results and understanding key drivers of performance.

This role does not have direct reports and requires hands-on daily management of the marketing activities.

The salary range for this position is between $88,500k - $111,500k, depending on level of experience.

This position can be located in Colorado or can be fully remote.

Demand Generation Senior Manager Primary Responsibilities 

  • Design, plan, execute and optimize multi-touch campaigns across digital channels to generate leads and drive revenue. Includes but not limited to, ABM, PPC, email marketing and display.
  • Recommend new and innovative marketing tactics, partnerships, and technologies to drive attainment of the business segment goals
  • Collaborate with Marketing Operations on marketing automation, tracking and reporting across multiple business lines.
  • Own analysis, metrics and reporting of performance on key KPIs
  • Prepare metrics, monitor and report success of campaigns and marketing strategies for both marketing and executive leadership
  • Create campaign briefs with measurement and testing plans based on target audience and campaign objectives defined by marketing and business leadership.
  • Manage daily responsibilities to meet deadlines that align with company priorities and perform duties independently throughout the day.
  • Stay on top and ahead of the changing demand generation landscape
  • Provide exemplary service to internal customers. Build strong cross-functional relationships with sales and sales support teams.

Demand Generation Senior Manager Required Qualifications & Skills

  • 4-6+ years marketing experience, 3+ years in a B2B role
  • Non-SaaS B2B experience a plus
  • Experience marketing to both US and European audiences preferred
  • Proven skill set and track record in driving business growth
  • Proven ability to quickly come up to speed on new business lines, and understand how to support growth with strategically grounded marketing programs
  • Deep experience with marketing automation and CRM tools; Pardot and Salesforce Lightening strongly preferred
  • Deep experience with B2B campaign tactics such as digital marketing, marketing automation, ABM, and lead nurture programs.
  • Proven ability to work in a fast-paced environment, manage multiple, concurrent projects, make shifts in priorities, and hit deadlines
  • Superior quantitative analysis and reporting experience to help drive decisions, including mastery of Microsoft Excel
  • Experience with Demandbase or other ABM technology a plus
  • Strong communication skills, including mastery of Microsoft PowerPoint
  • BA or BS degree from a four-year college/university required

Demand Generation Senior Manager Desired Characteristics  

  • Self-motivated
  • Intellectually curious
  • Collaborative
  • Amiable
  • Operates with highest integrity and attention to detail
  • Passionate about efficient, scalable business processes

Demand Generation Senior Manager Physical Requirements/Special Demands

  • Must be available to work standard business hours, and occasional nights/weekends. 

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without advanced notice.

With respect to its programs, services, activities, and employment practices, SRS Acquiom Inc.  assesses qualified individuals without regard to their race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), age, national origin, disability, veteran status, genetic information, or other protected status.  Requests for reasonable accommodation or the provision of auxiliary aids should be directed to Human Resources.

The Company
HQ: Denver, CO
179 Employees
On-site Workplace
Year Founded: 2007

What We Do

SRS Acquiom offers the most comprehensive platform to help deal parties manage complex financial transactions within mergers & acquisitions and bilateral or syndicated loan deals. Our solutions include paying and escrow agent services, online document solicitation and reporting, professional shareholder representation, and for loan and credit transactions, administrative, collateral and sub-agent services. Since 2007, we have helped businesses, investors, lenders, and advisors complete transactions as efficiently and effectively as possible, so they can focus on building strong businesses, and maximizing value.

SRS Acquiom | Elevate Your Gain

Third-party posts do not reflect the views of SRS Acquiom and have not been reviewed by the firm for completeness or accuracy.

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