Data Analyst

Posted 5 Days Ago
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Barcelona, Cataluña, ESP
Hybrid
Junior
Real Estate • Software
The Role
Own marketing analytics: monitor campaign performance, maintain dashboards and pipelines, define and track KPIs (CAC, LTV, ROAS), analyze lifecycle and campaign data, and present insights to marketing leadership to inform strategy.
Summary Generated by Built In
Description

Guesty is the all-in-one platform helping hospitality businesses around the world automate, optimize, and scale their operations. We’re a fast-growing global startup transforming the industry — from enhancing guest experiences to driving business growth.

With a powerful suite of features and integrations with 150+ industry partners, including Airbnb, Vrbo, Booking.com, Expedia, and Google Travel, Guesty empowers property managers to deliver exceptional guest experiences while running efficient, data-driven operations.

Today, we’re proud to have 800+ team members across 16 countries, all working together to shape the future of hospitality technology.

We are looking for a skilled Data Analyst to join our Analytics team. In this role, you will support the Marketing organization by delivering actionable insights, monitoring campaign performance, and developing data-driven recommendations that improve business decisions. You will own marketing dashboards, define key performance metrics, and partner with stakeholders to optimize acquisition, engagement, and overall marketing effectiveness.

Responsibilities

Marketing Analytics

  • Serve as the primary analytics partner for the Marketing team.
  • Analyze marketing performance across paid search, paid social, email, organic, and other acquisition channels.
  • Provide insights that support strategic and operational decision-making.

Reporting & Dashboard Development

  • Build, maintain, and improve marketing dashboards.
  • Develop scalable reporting solutions that provide accurate and timely business insights.
  • Ensure data quality and reporting consistency.

KPI Monitoring & Performance Analysis

  • Define, monitor, and report on key marketing KPIs, including CAC, LTV, and ROAS.
  • Identify trends, opportunities, and risks using quantitative analysis.
  • Present findings and recommendations to senior stakeholders.

Data Management

  • Use SQL to extract, transform, and analyze data from multiple sources.
  • Support the continuous improvement of marketing data models and analytics frameworks.
  • Maintain reliable and accurate reporting pipelines.

Cross-functional Collaboration

  • Partner with Marketing leadership and cross-functional teams to understand business needs.
  • Translate complex analytical findings into clear, actionable recommendations for non-technical stakeholders.
Requirements

Experience

  • Bachelor's degree in Statistics, Economics, Mathematics, Physics, Industrial Engineering, or another quantitative discipline.
  • 2+ years of experience as a Data Analyst or Business Analyst, preferably within a SaaS environment.
  • Experience supporting marketing analytics initiatives.

Technical Skills

  • Advanced SQL proficiency.
  • Strong knowledge of data visualization and reporting best practices.
  • Experience with Looker or similar BI platforms.

Soft Skills

  • Excellent analytical and problem-solving skills.
  • Strong communication and presentation abilities.
  • Ability to explain technical concepts to non-technical audiences.
  • Highly organized with strong attention to detail.
  • Ability to manage multiple priorities in a fast-paced environment.

Preferred Qualifications

  • Experience with HubSpot, Google Analytics, Google Ads, and Meta Ads Manager.
  • Experience in B2B SaaS.
  • Background in statistical research or advanced analytics.

Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of race, color, religion, sex, age, national origin, disability, veteran status, pregnancy, sexual orientation, or any other characteristic protected by law.

Skills Required

  • 2+ years of experience as a Data Analyst or Business Analyst
  • Experience in a SaaS company
  • Background in Marketing analytics
  • BSc/BA in a quantitative field (Statistics, Economics, Mathematics, Physics, Industrial Engineering)
  • Advanced proficiency in SQL
  • Solid knowledge of reporting and data visualization techniques
  • Experience with Looker
  • Excellent communication and presentation skills; fluent in English
  • Ability to communicate complex data insights to non-technical stakeholders
  • Highly detail-oriented with strong organizational skills and ability to manage multiple projects
  • Experience with HubSpot, Google Analytics, Google Ads, and Facebook Ads Manager
  • Experience as a business analyst in a SaaS B2B company
  • Background in statistical research
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The Company
HQ: San Francisco, CA
374 Employees
Year Founded: 2013

What We Do

Guesty’s property management software provides property managers and management companies with an end-to-end solution to simplify the complex operational needs of short term rentals. With Guesty, users can manage listings from multiple online travel agencies including Airbnb, Booking.com, Agoda and TripAdvisor, and utilize the company’s guest-centric tools including: Unified Inbox, Automation Tools, 24/7 Guest Communication Services, Payment Processing and more.

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