Job posting title
Customer Retention and Monetization Lead
Job summary
Do you see the magic behind the data? Are you passionate about managing subscription business, in an environment full of constant experimentation and testing? Do you have the strategic mindset? If your answer is yes, wait no longer. Come and join our team!
Job description
You will :
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Develop retention strategies to reduce churn and increase customer loyalty, customer lifetime value and drive sustainable revenue.
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Monitor key retention metrics and KPIs to track progress and identify areas for improvement.
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Analyze customer data and behavior to identify patterns, trends, and opportunities for retention and growth.
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Cooperate on development of targeted marketing campaigns to increase customer engagement, upsell and cross-sell opportunities.
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Accountable for planning, monitoring, and developing automatic renewal payment model.
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Monitor customer satisfaction levels and take action to address any issues or concerns that may arise.
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Work closely with other digital teams (CRO, Marketing Automation, UX, etc.) as well as other parts of organisation - such as marketing, sales, business systems, product development, to ensure that customer needs are being met.
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In cooperation with global and local teams drive adoption of retention business practices and digital lifecycle management programs to existing ESET customers.
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Measure the success of customer retention and value initiatives, and adjust strategies as needed to achieve business goals.
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Cooperate with global & local digital teams on ideation, preparation & execution of campaigns aimed at increase sales to existing customers, such as upselling higher-priced products or cross-selling complementary products.
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Identify opportunities to upsell and cross-sell based on customer behavior.
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Monitor the success of upsell and cross-sell initiatives, and adjust strategies as needed to achieve business goals.
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Analyze the results of upsell and cross-sell initiatives to determine their impact on customer value and retention.
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Identify and call out issues that stand in the way of business growth and drive necessary change.
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Partner with complementary regional and local teams to drive and execute effective performance marketing campaigns aimed at achieving key company strategic goals.
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Consolidate and analyze key performance indicators representing individual stages of the renewal process
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Stay up-to-date with the latest technology and best practices.
To succeed you need to have :
Education
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University degree in Marketing, Business Administration, or a related field
Experience
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7+ years of experience in software sales and digital marketing, preferably in a global organization.
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Demostrated experience in subscription business and automatic billing model.
Knowledge
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Strong analytical skills with experience in data-driven decision making.
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Excellent communication and collaboration skills.
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Deep critical thinking skills with ability to purse open-ended questions.
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Strong project management skills with the ability to manage multiple projects simultaneously.
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Experience with CRM software, marketing automation tools, and data analytics platforms.
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Familiarity with A/B testing, customer segmentation, and customer journey mapping.
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Be able to see "the whole picture" without losing sight of the details
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Up to date with the latest trends and best practices in digital marketing
Language
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English at C1 level
Communication
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Ability to communicate, negotiate and work effectively with a variety of internal and external stakeholders.
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Able to find agreement and to explain goals.
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External communication with suppliers.
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External communication with ESET's offices and partners.
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If necessary, be able to clearly deliver presentation to the company's top management.
Personal characteristics
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Detailed Oriented
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Well Organized
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Adaptable
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Team Player
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Positive Thinker
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Trustworthy
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Willingness to travel: 1-3 times per year. For a maximum of two weeks
Employee perks, benefits:
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please visit our website: https://www.eset.com/sk/o-nas/kariera/benefity/
Basic wage component (gross): from 2900 EUR
*The final basic wage component can be adjusted according to the individual skills and experience of the selected candidate.
* Financial bonus based on performance paid twice a year up to 15% from the base salary paid during the evaluation period (normally 6 months)
Job requisition
JR-04182 Customer Retention and Monetization Lead (Open)
Primary location
Bratislava
Additional locations
Time type
Full time
What We Do
For more than 30 years we have been here helping to watch over and protect progress. Over a billion users worldwide rely upon ESET’s solutions to stay secure from increasingly sophisticated digital threats. ESET´s award-winning IT security software and services provide protection in over 200 countries and territories worldwide, with its software localized into more than 30 languages.
Meanwhile, the world continues to move forward at pace. When ESET was founded, the Internet was in its infancy. Now technology is part of everything we do and is central to the continued advancements in our society. Most of the time technology does just what it is supposed to, but in order to ensure continued progress in the digital age we need someone to question what’s going on in the background.
And that’s why we are here – to continue protecting technology from threats, enabling everyone to fully embrace it’s potential and rely on it.
Put simply - when technology enables progress, ESET is here to protect it.
ESET - Progress. Protected.
Visit www.eset.com to learn more
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