CTM Communications & Strategic Initiatives

Posted 4 Days Ago
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Houston, TX, USA
In-Office
Senior level
Edtech
The Role
Leads communications strategy and strategic initiatives across the District, coordinating social media, multimedia, press, digital support, and communications platforms. Manages cross-functional project scopes, plans, timelines, resources, budgets, risks, and deliverables. Builds relationships with Spanish-language media, aligns projects with organizational goals, provides team leadership and coaching, and reports progress to senior management while promoting collaboration and continuous improvement.
Summary Generated by Built In
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Job Description

Responsibilities POSITION TITLE- CTM, Communications & Strategic Initiatives - Responsibilities body { font-family: Arial, sans-serif; font-size: 14px; color: #333; margin: 16px; } .section-label { font-weight: bold; font-size: 14px; margin-bottom: 16px; } ol { margin-top: 0; padding-left: 24px; } li { margin-bottom: 4px; line-height: 1.5; }

Responsibilities

  1. 1
  2. Collaborate with departments throughout the District on communications needs and strategy, specifically social media, multimedia, press, and digital support.
  3. 2.
  4. Coordinate strategy and support for District communications platform used to communicate with families, and employees.
  5. 3.
  6. Develop a comprehensive understanding of the organization's strategic objectives and work collaboratively with the team to align project goals with the overall vision.
  7. 4.
  8. Collaborate, develop, and work closely with internal Spanish-language media team, as well as foster close relationships with Spanish-language media throughout the Houston DMA.
  9. 5.
  10. Define project scopes for marketing objectives and deliverables in collaboration with stakeholders and senior management throughout the District.
  11. 6.
  12. Develop and implement project plans, including timelines, milestones, and resource allocation, to ensure successful execution.
  13. 7.
  14. Manage and coordinate resources within the team to ensure the timely completion of projects and achievement of desired outcomes.
  15. 8.
  16. Foster a collaborative and inclusive team environment, encouraging open communication, knowledge sharing and cross-functional problem-solving.
  17. 9.
  18. Provide effective leadership and guidance to the cross-functional team, including goal setting, performance evaluations, coaching, and professional development.
  19. 10.
  20. Act as a liaison between the cross-functional team and senior management, providing regular updates on project progress, challenges, and opportunities.
  21. 11.
  22. Identify and mitigate risks, conflicts and issues that may impact communications project timelines or deliverables.
  23. 12.
  24. Collaborate with stakeholders to define communications needs and requirements, gather feedback, and ensure alignment with organizational goals.
  25. 13.
  26. Monitor project budgets and expenses, ensuring effective utilization of resources and adherence to financial guidelines.
  27. 14.
  28. Leverage project management tools and methodologies to streamline processes, improve efficiency, and drive continuous improvement within the team.
  29. 15.
  30. Stay up to date with industry trends, best practices, and emerging technologies relevant to the projects and functional areas within the team.
  31. 16.
  32. Promote a positive team culture that values diversity, collaboration, innovation and accountability.
Qualifications POSITION TITLE- CTM, Communications & Strategic Initiatives - Skills body { font-family: Arial, sans-serif; font-size: 14px; color: #333; margin: 16px; } .section-label { font-weight: bold; font-size: 14px; margin-bottom: 16px; } p { margin: 4px 0 10px 0; }

Job Qualifications

EDUCATION

Bachelor's degree in a Communications-related field

WORK EXPERIENCE

5 years experience working in communications with two years working in project management

TYPE OF SKILL AND/OR REQUIRED LICENSING/CERTIFICATION

Strong teamwork and collaboration skills, with the ability to work effectively with individuals from diverse functional backgrounds. Excellent communication skills, both verbal and written, in both English and Spanish, enabling clear and concise information sharing. Strong problem-solving abilities, with a logical and analytical mindset to address complex challenges. Adaptability and flexibility to thrive in a fast-paced and changing work environment. Demonstrated ability to manage multiple priorities and deliver results within deadlines. Proficiency in relevant software and tools used by the cross-functional team. Continuous learning mindset, with a willingness to expand knowledge and skills in other functional areas.

LEADERSHIP RESPONSIBILITIES

Regularly provides project management or team leadership to a group of two or more employees but does not have formal supervisory responsibility. Leading and directing typically involves monitoring work and providing guidance on escalated issues. Most of work time is spent performing many of same duties they are leading.

WORK COMPLEXITY/INDEPENDENT JUDGMENT

Work involves the application of moderately complex procedures and tasks that are quite varied. Independent judgment is often required to select and apply the most appropriate of available resources. Ongoing supervision is provided on an "as needed" basis. BUDGET AUTHORITY No budget development activity is required.

PROBLEM SOLVING

Decisions are made on both routine and non-routine matters with some latitude but are still subject to approval. Job is occasionally expected to recommend new solutions to problems and improve existing methods or generate new ideas. IMPACT OF DECISIONS Decisions may have incremental impact on the department or facility. Errors are usually discovered in succeeding operations where most of the work is verified or checked and is normally confined to a single department or phase of the organizational activities resulting in brief inconvenience.

COMMUNICATION/INTERACTIONS

Collaborate and solve problems - works with others to resolve problems, clarify or interpret complex information/policies, and provide initial screening/negotiations without approval authority. Interactions are typically with customers, senior level professional staff, and managers.

CUSTOMER RELATIONSHIPS

Takes routine or required customer actions to meet customer needs. Responds promptly and accurately to customer complaints, inquiries and requests for information and coordinates appropriate follow-up. May handle escalated issues passed on from coworkers or subordinates.

WORKING/ENVIRONMENTAL CONDITIONS

Work is normally performed in a typical interior work environment which does not subject the employee to any hazardous or unpleasant elements. Ability to carry and/or lift at least 20 pounds. Occasional travel within the District will be required.

Skills Required

  • Bachelor's degree in a communications-related field
  • Five years of professional communications experience
  • Two years of project management experience
  • Bilingual verbal and written communication skills in English and Spanish
  • Strong teamwork and collaboration skills across diverse functional teams
  • Strong problem-solving and analytical abilities
  • Ability to manage multiple priorities and deliver results within deadlines
  • Proficiency with relevant software and tools used by the cross-functional team
  • Occasional travel within the District
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The Company
15,754 Employees
Year Founded: 1923

What We Do

Houston Independent School District (HISD) is a public school district serving students from prekindergarten through grade 12 in Houston, Texas. As the largest public school system in Texas, it provides comprehensive K–12 education and works to prepare students for life beyond the classroom. Its mission emphasizes high-quality, student-centered education, critical thinking, leadership, community participation, and equitable opportunities for success.

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