Mindly is an international product company — a marketplace for psychologists and their clients. We have over 1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally. Our goal is to help people live healthy, happy, and fulfilling lives. We are growing extremely fast and are already profitable! This puts our company in the top 1% of the fastest-growing profitable tech companies in the world! You can read more about us in this article.
We are looking for a CRM Manager to join our team and take full ownership of building and scaling the CRM function at Mindly.
You’ll join a fast-growing, #1 product in its niche
You’ll build and own the entire CRM function at Mindly from the ground up
You’ll have a high level of freedom and ownership over your domain
2+ years of hands‑on experience in Email Marketing, push notifications, and in‑app messaging as core user communication channels in a product‑led environment
Practical experience with ESP tools such as Customer.io, Iterable, eSputnik, MailChimp, or others
A proactive mindset and a high level of autonomy
Design, launch, and continuously optimize user communications across Email, Push, and In‑App messages
Run daily performance analysis of CRM campaigns, communications, and promo mechanics, turning insights into clear hypotheses and experiments for improvement
Own audience segmentation end‑to‑end: define targeting rules, build segments, and implement them in automated, trigger‑based journeys
Monitor and improve core delivery and engagement metrics (Open Rate, CTR, Delivery Rate, Unsubscribe/Spam Rate), ensuring consistently high‑quality reach
Plan, execute, and analyze A/B tests with a strong focus on business outcomes (Conversion, LTV, Retention, Churn, etc.)
Work closely with product team to ensure CRM touchpoints form a cohesive, consistent user experience across the product
We work remotely, but ideally, you are located in the CET or EET time zone.
We offer free therapy sessions with any of our psychologists, as well as 20 days of paid vacation (we’re very flexible with days off 🙂).
A fast-growing product company where you are a true part of our success
Competitive compensation
A strong team of A-players
Screening interview
Hiring Manager interview
Skill-based interview
Offer 🎉
Honesty and openness: always speak the truth, no matter how hard it is
Empathy and understanding: treat others the way you want to be treated
Skills Required
- 2+ years hands-on experience in Email Marketing, push notifications, and in-app messaging
- Practical experience with ESP tools (Customer.io, Iterable, eSputnik, MailChimp or similar)
- Experience designing and implementing audience segmentation and automated, trigger-based journeys
- Experience planning, executing, and analyzing A/B tests focused on conversion, LTV, retention, and churn
- Ability to run daily performance analysis of CRM campaigns and translate insights into experiments
- High level of autonomy and proactive mindset
- Ability to work overlap with CET or EET time zones (remote)
What We Do
Mindly is an international product company – a marketplace for psychologists and their clients. We have over 1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally. Our mission is to help people live healthy, happy, and fulfilling lives. At the end of 2023, Mindly raised $2 million in investments from the leading European fund, Inovo VC. We are growing at an extraordinary pace and are already profitable! This places our company in the top 1% of the fastest-growing profitable tech companies in the world!
