CRM Manager - Senior

Posted Yesterday
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3 Locations
In-Office or Remote
Senior level
Blockchain • Gaming • Payments • Software
The Role
Own and optimize the CRM ecosystem across product, marketing, sales, pre-sales, and operations teams. Improve adoption, workflows, automation, reporting, and data-driven decision-making. Analyze CRM data for growth and cross-selling insights, enhance internal dashboards, improve processes, and support users across CRM streams. Requires hands-on HubSpot experience, process improvement skills, reporting and dashboard expertise, SQL knowledge, and fluent Russian.
Summary Generated by Built In
Overview:

SOFTSWISS is hiring a Senior CRM Manager to join our Delivery team.

You’ll take ownership of our CRM ecosystem, driving it's adoption, optimization, and impact across multiple departments while helping scale how we use data to support business growth.

Purpose of the role:

You’ll optimize CRM usage across the product teams & marketing, pre-sales, sales, operations functions to improve efficiency and decision-making, and develop reporting and data insights to support performance improvements and strategic initiatives

Key responsibilities:
  • Manage and optimize CRM system usage across multiple teams to improve adoption and efficiency.

  • Analyze CRM data to generate actionable insights that support business growth and cross-selling opportunities.

  • Build and improve workflows and automation within the CRM to streamline operations.

  • Develop internal reporting capabilities, reducing reliance on external tools.

  • Identify and implement process improvements to enhance CRM performance and usability.

  • Support and guide different CRM streams, acting as the main point of contact for users.

Required Experience:
  • Analytical mindset & ability to translate insights into actions.

  • Business processes review & processes improvements experience.

  • Hubspot "hands on" work experience: 2+ years (setup, automations, users support, system usage optimizations).

  • Reports & dashboards creation (SQL knowledge, etc) experience.

  • Russian proficiency at Fluent level (C1+).

Nice to have:
  • CRM systems development experience in Hubspot.

  • Pipedrive work experience.

  • Work in CRM Vendor company.

  • People management experience.

  • Experience in the iGaming industry.

  • English proficiency at B1+ level (Intermediate).

Our Benefits:
  • Private health insurance

  • Sports benefits

  • Comprehensive Mental Health Program

  • Free English lessons (online)

  • Local language courses

  • Paid time off

  • Maternity leave support

  • Referral program rewards

  • Upskilling, internal workshops, and participation in professional conferences and corporate events

Skills Required

  • Analytical mindset and ability to translate insights into actions
  • Experience reviewing and improving business processes
  • At least 2 years of hands-on HubSpot experience, including setup, automations, user support, and usage optimization
  • Experience creating reports and dashboards, with SQL knowledge or similar
  • Fluent Russian proficiency at C1 or higher
  • HubSpot CRM systems development experience
  • Pipedrive experience
  • Experience working for a CRM vendor company
  • People management experience
  • iGaming industry experience
  • Intermediate English proficiency at B1 or higher

SOFTSWISS Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SOFTSWISS and has not been reviewed or approved by SOFTSWISS.

  • Healthcare Strength — Health insurance or medical-service compensation from the first day and recurring therapy sessions indicate robust core coverage and mental-health support. Feedback suggests these provisions stand out relative to basic packages, with options like gym memberships or sports allowances in some locations.
  • Flexible Benefits — Remote or hybrid work options are presented as standard, with flexibility to work from home or company offices depending on role and country. Feedback suggests add-ons like language lessons and education reimbursement broaden the package’s usefulness across diverse needs.
  • Wellbeing & Lifestyle Benefits — Sports support, company events, and bonuses for life events contribute to a comprehensive lifestyle offering. Feedback suggests recurring mental-health sessions and sports allowances enhance day-to-day wellbeing beyond standard healthcare.

SOFTSWISS Insights

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The Company
HQ: Il-Gżira
2,000 Employees
Year Founded: 2009

What We Do

SOFTSWISS is a global iGaming technology provider offering a comprehensive ecosystem of software solutions for online casinos and sportsbooks. The company specializes in B2B solutions, including a Casino Platform, Game Aggregator, and Sportsbook Platform, as well as the Affilka affiliate marketing tool. They provide turnkey and white-label services, enabling operators to efficiently launch and manage their gambling businesses worldwide.

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