SumUp's Consumer Bank is building the next generation of an everyday financial product. The Consumer CRM team turns every new sign-up into an active, engaged customer by designing the journeys that guide people from onboarding through to their first transaction and beyond. As the business enters a major growth phase in 2027, you'll take ownership of this activation funnel, build the lifecycle comms that bring each new launch to life, and have a direct hand in lifting one of our most important conversion metrics.
What you'll do- Build and launch event driven activation journeys that guide new customers through sign up, KYC, first fund and first transaction, across push, email, in app, WhatsApp and SMS
- Write clear, on-brand campaign copy for every channel, from push notifications to email, supported by AI agents built for the job
- Build audience segments, track daily performance and run A/B tests on copy, timing and channel
- Partner with Product and GTM teams across six markets to ensure every new launch has its lifecycle communications ready for launch and tailored to each market.
- Experience in CRM or lifecycle marketing ideally within fintech or another mobile-first product
- Hands-on experience with a modern CRM platform such as Iterable, Braze or Customer.io
- Comfort working across push, email and in-app messaging, with basic SQL for audience checks and reporting
- Comfort designing and interpreting A/B tests to drive continuous improvement in customer engagement
- Strong knowledge of segmentation and personalisation techniques, with the ability to tailor messaging for different customer groups
- Track record of developing and executing retention and lifecycle marketing strategies for existing customers
- Ability to collaborate closely with Product, Data, Localisatoin and Design teams to bring campaigns to life
🌎 Opportunity to work with a truly global, multicultural team from our central London Bridge location, wrapped in historic charm and modern flair. This involves an office-first setup
🌈 Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced
🚀 Enrolment onto our Virtual Stock Option programme: you will own a stake in SumUp's future success
🏖 Generous time off: enjoy 28 days of paid leave, plus bank holidays and special leaves
📚 A dedicated annual L&D budget for attending conferences and/or advancing your career through further education
🏥 Health matters: private health insurance, including optical and dental
🚗 Life made easier: salary-sacrifice commuter benefits via Gogeta
💼 Financial security: retirement scheme (SumUp matches 7% when you contribute 5%)
🛡 Peace of mind: life insurance from MetLife for 2× your salary
🌴 Break4me: 1-month sabbatical after 3 years of service
🔗 Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp team
About SumUpBe empowered to do more that matters.
At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 39 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.
Our commitment to small businesses is reflected in our diverse team of over 4,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.
SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.
Skills Required
- Experience in CRM or lifecycle marketing, ideally in fintech or a mobile-first product
- Hands-on experience with a modern CRM platform such as Iterable, Braze, or Customer.io
- Experience with push, email, and in-app messaging
- Basic SQL skills for audience checks and reporting
- Ability to design and interpret A/B tests
- Strong knowledge of segmentation and personalization techniques
- Track record of developing and executing retention and lifecycle marketing strategies
- Ability to collaborate with Product, Data, Localization, and Design teams
SumUp Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SumUp and has not been reviewed or approved by SumUp.
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Leave & Time Off Breadth — Paid time off is positioned as a standout, including 22 vacation days that increase with tenure, public holidays, a quarterly Wellness Day, special leave, and a fully paid one‑month sabbatical after three years. This combination makes time-off benefits feel notably robust in the overall rewards package.
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Healthcare Strength — Health coverage is described as comprehensive, with medical plan options (including carriers such as Cigna and Kaiser) plus dental and vision. Company-paid life insurance and disability coverage are also part of the protection package in the U.S. materials.
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Retirement Support — Retirement benefits include a published 401(k) match formula that provides an employer match up to a stated cap. The clarity of the match structure supports straightforward evaluation during offer comparisons.
SumUp Insights
What We Do
SumUp believes that every business should have access to affordable, easy-to-use financial solutions, no matter their size. That’s why more than 3 million businesses worldwide rely on SumUp to run their business. What started out as one card reader has now turned into a range of payment hardware, banking solutions, marketing, and loyalty tools, invoicing, and so much more. From sales and marketing to product and engineering, our cross-functional US team works together to ensure that small business owners can be successful doing what they love.
Why Work With Us
SumUp USA is part of the global SumUp organization that stretches across multiple continents from Berlin to Sao Paulo. Our teams are multicultural, have a collaborative mindset and bold goals. Join our mission if you want to become part of the success story and help empower over 3 million merchants using SumUp already!
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