We are seeking a data-driven Conversion Rate Optimisation Specialist to own and accelerate on-site and in-app conversion performance across our dual sided marketplace (booking for marketplace, lead generation for SaaS). Reporting to the Head of Growth Marketing, you will design, run, and scale a structured experimentation programme across 14 markets, multiple languages, and multiple products, turning customer behaviour insights into measurable revenue impact.
This role carries a dual objective:
- Conversion growth: Build and execute a continuous A/B and multivariate testing roadmap to improve conversion across the full B2C customer journey, from acquisition to booking.
- Experimentation culture: Embed a rigorous test-and-learn discipline across Product, UX, and Marketing, ensuring every major journey change is validated with data before it scales.
🧐 You will be responsible for:
- CRO Roadmap & Testing: Own the end-to-end CRO testing roadmap, from hypothesis generation and prioritisation through to test design, execution, and analysis across web and app.
- Multi-Market, Multi-Language Experimentation: Run and localise experiments consistently across 14 countries and languages, accounting for market-specific behaviour while protecting statistical rigor.
- Multi-Product Funnel Optimisation: Identify and resolve conversion friction across the marketplace's B2C funnels, partnering with Product and Data teams to prioritise the highest-impact opportunities.
- Insights & Reporting: Translate test results into clear, actionable insights and recommendations for senior stakeholders, building a shared knowledge base of what drives conversion.
- Cross-Functional Collaboration: Partner closely with Product, UX/Design, Data, and Performance Marketing to align experimentation priorities with broader growth and commercial goals.
💡 About Treatwell
Hi, we’re Treatwell. Nice to meet you.
We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe.
But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.
If this excites you, we might just have the role for you.
Requirements
🔝 About you:
- Tech experience: 3+ years of hands-on Conversion Rate Optimisation experience in the Tech sector, ideally within a multi-market, multi-language, multi-product business (mandatory). Marketplace or SaaS background is a strong plus.
- Agile & Data-Driven: Highly analytical, with a proven track record of using data and experimentation to challenge assumptions and drive measurable commercial outcomes.
- Execution & Delivery Mindset: A true “doer” who combines the strategic thinking to prioritise the right tests with the hands-on drive to run them end-to-end.
- Structured yet Scrappy: Highly structured in managing a testing roadmap across complexity and scale, yet scrappy and agile in getting experiments live quickly.
- Languages: English fluency is mandatory. Any other European language is a plus.
Benefits
💼 We’ll treat you with:
- 28-days holiday, plus bank holidays 🏖️
- Monthly 40 EUR/GBP Treatwell vouchers so you can treat yourself too 💅🏻
- Mental health support through our partnership with Open-Up 🧘🏻
- Market-specific benefits 🤓
⚖️ Equal Opportunities
Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application.
Skills Required
- 3+ years of hands-on Conversion Rate Optimisation experience in the technology sector
- Experience using data and experimentation to drive measurable commercial outcomes
- English fluency
- Experience in a multi-market, multi-language, multi-product business
- Marketplace or SaaS experience
- Additional European language
What We Do
At Treatwell, we’re on a mission to digitally revolutionise the hair and beauty community. We’re the industry’s smartest salon management software, all connected to Europe’s No.1 booking platform. We work with over 55,000 salon partners across 13 countries, processing up to 1 million bookings every month. We empower hair, beauty and barber pros to do bookings and business well - connecting salon professionals with treatment-loving clients seamlessly. We’re a team of passionate and brilliantly talented people. Together, we're working to bring the hair and beauty industry online; giving everyone the freedom to book the perfect salon experience - at any time or place. But getting there means constantly evolving our team, and you might be the perfect addition. Our company values (Ambition, Speed, Collaboration & Impact) are the foundation and driving force of everything that we do. Staying true to these values empowers us to build a successful business that has a positive impact on our employees, our partners and our industry. Want to know more about Treatwell? Take a look at our careers page
