About Gusto
At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve.
All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy.
AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process.
About the Role:
We're looking for a detail driven problem solver who thrives on precision. As a ConversionOps Associate, you'll independently manage the transfer of retirement plans from prior providers onto our platform. That means validating asset allocations, reconciling trust data, and establishing participant loan records before going live. You'll partner closely with CX Onboarding, Compliance, and Reconciliations to catch discrepancies before they become downstream problems.
If you're energized by high stakes work, get satisfaction from finding the one number that doesn't add up, and want to build the operational foundation that makes every conversion go smoothly, this role is for you.
About the Team:
At Gusto 401(k), conversions are the foundation of trust. Before a plan ever starts, our ConversionOps team has already moved every dollar, every loan, and every historical record into place, accurately and on time.
Here’s what you’ll do day-to-day:
- Own asset allocations. Independently manage participant level asset allocations during plan conversions, ensuring accurate parsing, validation, and allocation of transferred funds.
- Reconcile with precision. Review trust reports and legacy provider data to reconcile asset balances prior to system upload, and validate fund mapping, participant elections, and allocation logic to support accurate account setup at go live.
- Resolve discrepancies. Perform ad hoc reconciliation of cash movements and asset balances during and after conversion, and drive open items to resolution.
- Establish loan records. Set up and configure participant loan records during conversion, ensuring accurate balances, repayment schedules, and payroll alignment prior to plan activation.
- Protect data integrity. Ensure historical data supports downstream compliance testing and reporting requirements.
- Catch issues early. Identify gaps or inconsistencies in source data, and partner proactively with client facing teams to resolve them before go live.
- Eliminate downstream pain. Make sure all required data is collected, validated, and uploaded accurately before plan activation, so testing, compliance, and 5500 processing can run without rework.
- Collaborate cross functionally. Partner closely with Client Success, Onboarding, Compliance, and Reconciliations to resolve discrepancies in trust reports, asset allocations, and participant level data.
- Improve how we work. Contribute to automation initiatives and tooling enhancements that improve conversion accuracy and efficiency.
Here’s what we're looking for:
- 3+ years of experience in retirement plan administration, financial operations, or onboarding focused operational roles.
- Strong understanding of contribution types (pre tax, Roth, employer), loan structures, and participant level retirement data.
- Advanced proficiency in Excel, including lookup functions, pivot tables, data validation, and error analysis.
- Ability to independently manage competing priorities in a high volume, deadline driven environment.
- Adaptability to shift with changing priorities without losing focus on quality
- Quick product mastery to pick up new tools and platforms fast and can speak to them with confidence
- Strong analytical mindset with high attention to detail and a systems thinking orientation.
- 401(k) experience supporting plan conversions, asset transitions, loans, or trust reconciliation preferred.
- Clear-headed problem solving — you diagnose issues at both individual and systemic levels and implement solutions that stick
Our cash compensation range for this role is $25.86/hour to $29.09/hour in Denver. Additional locations will vary based on our geographical pay approach. Final offer amounts are determined by multiple factors, including candidate location, experience, and expertise, and may vary from the amounts listed above.
At Gusto, we don't use titles the traditional way, as a signal of rank or hierarchy. Instead, our titles describe two things at once — your craft (what you do, e.g. Engineering, Design) and your scope of ownership (what you're accountable for) — which is why you'll see something like "Head of X" instead of a rank word like "Director" that tells you neither. Because of this, the title on this posting may look different from what you'd expect based on the scope and seniority of the role, and from how similar roles are typically titled elsewhere. If you have questions about how this role compares to your current title or level, your recruiter can help translate.
Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.
Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.
When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees.
Reliable, consistent presence: We expect regular and predictable attendance, whether you're working in-office, hybrid, or fully remote, so that you stay closely connected to your team, customers, and stakeholders in real time and ensure colleagues and customers receive the timely support and responsiveness they deserve.
Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.
Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you.
Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer.
Personal information collected and processed as part of your Gusto application will be subject to Gusto's Applicant Privacy Notice.
Skills Required
- 3+ years of experience in retirement plan administration, financial operations, or onboarding-focused operational roles
- Strong understanding of contribution types, including pre-tax, Roth, and employer contributions
- Understanding of retirement plan loan structures and participant-level retirement data
- Advanced proficiency in Excel, including lookup functions, pivot tables, data validation, and error analysis
- Ability to independently manage competing priorities in a high-volume, deadline-driven environment
- Adaptability to changing priorities while maintaining quality
- Ability to quickly learn and confidently use new tools and platforms
- Strong analytical mindset, attention to detail, and systems-thinking orientation
- Clear-headed problem-solving skills, including diagnosing individual and systemic issues
- 401(k) experience supporting plan conversions, asset transitions, loans, or trust reconciliation
What the Team is Saying
Gusto Compensation & Benefits Highlights
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Healthcare Strength — Health coverage is described as robust and inclusive, with multiple plan choices, relatively low employee premiums for some plans, and offerings like mental-health support and gender‑affirming care. Coverage extends to dependents and is consistently portrayed as a strong part of the package.
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Leave & Time Off Breadth — Time away includes paid vacation, sick leave, holidays, bereavement, various paid leaves, and sabbaticals, with some roles using flexible or unlimited PTO. Usage of multiple weeks off annually is described for certain teams, reinforcing the breadth in practice.
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Parental & Family Support — Family-forming benefits such as fertility support and adoption assistance, alongside robust parental leave, are highlighted. Inclusive care elements and supportive resources around family needs are emphasized as part of the core offering.
Gusto Insights
What We Do
Gusto is a modern, online small business platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 400,000 businesses. Our customers come from all walks of life, and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.
Why Work With Us
We help small businesses—the backbone of the economy—thrive. Everything we do ladders up to empowering entrepreneurs and supporting their teams. Gusto empowers builders at every level to take initiative and make things better. You'll be solving meaningful challenges that shape the future of work.
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Employees engage in a combination of remote and on-site work.
We’ve built an inclusive, connected culture—no matter where you live. Whether near an office or remote, you’ll find opportunities to connect, grow, and belong. Employees work from the office on 2 designated days per week.
