Content Marketing Coordinator

Posted 6 Days Ago
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Charlotte, NC
1-3 Years Experience
Consumer Web • Pet
The Role
The Content Marketing Coordinator will enhance Skiptown’s online presence by managing marketing initiatives, partnerships, and social media. Responsibilities include creating and distributing content, engaging with local communities and influencers, and supporting website updates. This role requires excellent communication skills and creativity while thriving in a fast-paced environment.
Summary Generated by Built In

We are looking for a marketing professional to be the curator of Skiptown’s online presence. 


Who we are:

Skiptown is on a mission to make the lives of pets and their people easier, and even more fun, through a tech-enabled, premium pet services ecosystem, and state-of-the-art facilities. Our 24,000 sq ft flagship location in South End offers dog daycare, boarding, grooming, training and a social bar - and will soon expand to include retail. We are soon opening in Denver, CO and Atlanta, GA!

Who you are:

You are someone who is always looking to learn and grow and take on new challenges. You like to juggle multiple tasks at once and thrive in a startup environment. You take responsibility for your own quality of work and you are passionate about marketing and social media. Must love dogs (obviously). This is a full time, exempt headquarters role that reports to our Head of Marketing. 

What you’ll do:

  • Execute strategic marketing initiatives for local teams in Charlotte, Atlanta, and Denver.
  • Develop, manage, and oversee local, apartment, and other community partnerships
  • Create, post, and distribute copy and creative for social media, press, emails and other marketing initiatives
  • Maintain social media presence to make sure events are posted and information is accurate
  • Provide website support and ensure website calendar and our digital communications reflects events, marketing, outreach, and other promoted partnerships
  • Recommend improvements to the executed strategic marketing initiatives 
  • Create photo and video content as needed to contribute to Skiptown’s content library
  • Engage in promotional discussions, posts, and comments with other popular local social media accounts and our clients
  • Outreach and engagement with social media influencers to develop paid or free campaigns to gain clients
  • Curate and organize a content library of user generated content

What you’ll bring:

  • 1+ years of experience in marketing - in-house or at an agency
  • Social media experience - Instagram specifically
  • TikTok experience is a plus!
  • Acute attention to detail
  • Excellent copywriting and proofreading skills
  • Top-notch creativity and communication skills - written and verbal
  • Strong organizational skills
  • Ability to work in a fast paced, deadline driven environment
  • Integrity; you’re quick to take responsibility for mistakes and share your wins with the team

Skipper Perks: 

  • Employer contribution to health and dental benefits and employer paid vision
  • Challenging work with a side of adventure
  • Competitive compensation
  • Paid Time Off
  • Purple swag

The Company
HQ: Charlotte, NC
48 Employees
On-site Workplace
Year Founded: 2016

What We Do

Skiptown (formerly Skipper) is a tech-enabled hub for dogs and their people. The trusted pet services company provides pet parents with first-class dog walking, daycare, and boarding services, as well as a membership-based dog park and bar – all powered by the Skiptown mobile app.

Skiptown has secured thousands of members since opening the first location in Charlotte, NC in August of 2020.

Skiptown offers an indoor/outdoor turfed dog park, a bar for humans, dog daycare, overnight boarding, a grooming salon, and dog walking services. From valet daycare drop-off to "Skippers" who monitor the pups at play, Skiptown's dog-focused design and high-end hangout is about giving peace of mind to pet parents and joy to their four-legged family members. Skiptown's proprietary technology platform streamlines booking and account management, sends multiple daily visit reports, pairs dogs to playgroups based on personality type, and allows for a fully customized experience for every dog.

Backed by private investors and high-profile venture capital firms, including Techstars Ventures, Bull Creek Capital, and Firebrand Ventures, Skiptown is poised for growth.

Founded in 2016 and headquartered in Charlotte, N.C., Skiptown is expanding into new markets soon! Learn more about how Skiptown is revolutionizing the pet parent experience at skiptown.io

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