Content and Communication Director

Tell the Stories That Move Our Community

Every day at the Whatcom Family Y, there are stories worth telling—children gaining confidence, families finding support, staff changing lives, and community members coming together.

We’re looking for a Content & Communication Director who can find those stories and bring them to life.

This is a hands-on creative leadership role for someone who can set communication strategy and personally create the content that makes it happen. You’ll lead storytelling, content creation, social media, public relations, and internal communications while helping our community understand the impact of the Y.

What You’ll Do

• Tell our story. Find and develop compelling stories about our programs, people, donors, volunteers, partnerships, and community impact.
• Create engaging content. Produce written, visual, and multimedia content including photography, video, newsletters, articles, campaign materials, donor communications, and digital content.
• Lead social media. Develop strategy, create content, manage platforms, engage audiences, and grow the Y’s digital presence.
• Drive communications strategy. Create communication plans that strengthen the Y’s visibility, reputation, and relationships with members, donors, staff, and community partners.
• Manage media relations. Coordinate press releases, media outreach, public statements, and community awareness efforts.
• Support fundraising and campaigns. Partner with development, marketing, and program teams to create communications that inspire people to give, participate, and get involved.
• Champion our brand. Ensure communications consistently reflect the YMCA’s mission, values, voice, and brand.
• Strengthen internal communication. Help keep staff and volunteers informed, connected, and engaged.

What You Bring

We’re looking for a creative communicator who is as comfortable behind the camera or writing a story as they are developing a strategy. You bring:

• Strong writing, editing, and storytelling skills.
• Experience creating engaging digital, social media, photography, and video content.
• The ability to take content from idea to finished product.
• Experience managing social media and developing content strategies.
• Strong relationship-building and communication skills.
• The ability to manage multiple projects, priorities, and deadlines.
• A collaborative mindset and willingness to jump in wherever needed.
• A passion for telling authentic stories that connect people to a mission.
• Experience in communications, public relations, marketing, journalism, content creation, or a related field.

Why the Whatcom Family Y?

The Whatcom Family YMCA is a growing nonprofit committed to strengthening our community through youth development, healthy living, and social responsibility.

This is an opportunity to use your creativity for something bigger—capturing the people, moments, and stories that demonstrate the Y’s impact throughout Whatcom County.

Our Commitment to Equity

At the YMCA, we believe everyone should have the opportunity to reach their full potential. We are committed to eliminating barriers, creating welcoming and inclusive environments, supporting working families, and strengthening our community.

Ready to use your creativity to tell stories that matter? Apply today and help us share the impact of the Whatcom Family Y.

QUALIFICATIONS:

1. Bachelor's degree in Communications, Journalism, Public Relations, Marketing, Media Production, or related field.
2. Minimum 3 years of progressive experience in communications, public relations, content development, or nonprofit storytelling.
3. Exceptional writing, editing, and storytelling skills.
4. Experience creating and managing multimedia content including video, photography, graphic design, and social media.
5. Strong understanding of public relations, media relations, and community engagement strategies.
6. Experience managing communication platforms and social media channels.
7. Ability to translate organizational impact into compelling stories and messages.
8. Strong project management and organizational skills.
9. Excellent interpersonal skills with the ability to build relationships across diverse stakeholder groups.
10. Demonstrated ability to manage multiple priorities in a dynamic, team-oriented environment.
11. Commitment to YMCA mission, values, and youth protection policies.

WORK ENVIRONMENT & PHYSICAL DEMANDS: 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
 

• While performing the duties of this job, the employee is regularly required to use a computer for extended periods of time and be able to communicate using a computer and phone/smart device.  The employee frequently is required to sit and reach, and must be able to move around the work environment.
• The employee must occasionally lift and/or move up to 30 pounds. 
• Specific vision abilities required by this job include close vision, distance vision, and the ability to adjust.
• The noise level in the work environment is usually moderate.