The Role
The Chief Commercial Officer will lead commercial operations, drive revenue growth, manage sales and marketing teams, and optimize market strategies.
Summary Generated by Built In
We are seeking a strategic Chief Commercial Officer (CCO) to lead commercial operations and drive sustainable revenue growth. This role requires a strong background in manufacturing, with deep expertise in managing sales, distribution, and market expansion within a structured or PLC environment.
The ideal candidate will be a commercially astute leader with a proven ability to scale businesses, optimize go-to-market strategies, and build high performing teams.
Key Responsibilities
- Develop and implement a comprehensive commercial strategy to drive revenue growth and profitability
- Lead and manage sales, marketing, and distribution teams across multiple regions
- Build and nurture strategic partnerships with distributors, retailers, key accounts, and external stakeholders.
- Negotiate and manage high-value contracts, alliances, and joint ventures to expand business reach.
- Drive collaboration with e-commerce platforms, modern trade, and traditional trade channels to maximize growth.
- Oversee national and regional sales operations, ensuring strong execution of sales and distribution strategies.
- Optimize pricing, promotions, and channel strategies to drive volume and profitability.
- Lead key account management and ensure strong relationships with top customers.
- Strengthen and expand distribution networks, including dealers, retailers, and key accounts
- Identify new market opportunities and drive penetration across B2B and B2C segments
- Oversee pricing strategies, product positioning, and brand visibility in competitive markets
- Monitor market trends, customer preferences, and competitor activities to inform decision-making
- Collaborate with production and supply chain teams to ensure alignment between demand and supply
- Drive performance metrics, sales forecasting, and reporting across all commercial functions
- Lead, mentor, and develop a high-performing commercial team across sales, trade marketing, and business development.
- Set and track KPIs for growth, sales, and partnerships.
- Provide regular performance reports and insights to the executive team.
- Ensure compliance with company policies, industry regulations, and ethical standards.
Requirements
- Bachelor’s degree in Business Administration, Marketing, Economics, or related field (MBA or advanced degree preferred).
- 15–20 years experience, with a minimum of 10 years in executive commercial leadership roles within manufacturing or PLC environments.
- Demonstrated ownership of large-scale commercial operations, including multi-billion naira revenue portfolios and full P&L accountability.
- Strong experience driving market penetration and brand dominance in highly competitive, price-sensitive markets.
- Strong understanding of value chain, distribution networks, and retail landscapes (traditional trade, modern trade, e-commerce).
- Proven track record of leading business transformation or turnaround initiatives, including entering new markets or restructuring commercial functions.
- Deep expertise in pricing strategy, margin optimization, and revenue growth management.
- Strong commercial acumen with the ability to link market insights to executable growth strategies.
- Exceptional negotiation, communication, and stakeholder management skills.
Benefits
- Opportunity to lead commercial growth in a dynamic company.
- Competitive compensation and performance-based incentives.
- A collaborative and innovative work environment.
- Clear succession path to a Managing Director role.
- Career growth and professional development opportunities.
Skills Required
- Bachelor's degree in Business Administration, Marketing, Economics, or related field (MBA or advanced degree preferred)
- 15-20 years experience, with a minimum of 10 years in executive commercial leadership roles
- Demonstrated ownership of large-scale commercial operations
- Strong experience driving market penetration and brand dominance
- Strong understanding of value chain and distribution networks
- Proven track record of leading business transformation or turnaround initiatives
- Deep expertise in pricing strategy and revenue growth management
- Exceptional negotiation, communication, and stakeholder management skills
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The Company
What We Do
TON Corporate Services is a business management firm focused on helping startups thrive by offering a comprehensive suite of corporate services, including legal advisory, human resource management, accounting, tax, and marketing.
