Channel Enablement Manager

Posted Yesterday
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Hiring Remotely in USA
Remote
134K-193K Annually
Senior level
Security • Cybersecurity
The Role
Owns partner enablement for Abnormal’s reseller, distributor, and referral ecosystem. Responsibilities include designing certifications and training, onboarding partners, enabling internal co-selling teams, creating sales assets, supporting platform cross-sell motions, analyzing performance data, and using AI to scale coaching and content. The role requires strong channel experience, facilitation, analytical, communication, and cybersecurity or SaaS knowledge, with approximately 20–30% travel.
Summary Generated by Built In
About the Role

Through the channel, a great product only wins when the partner knows how to sell it. At Abnormal, we want every partner ready to lead with the whole platform.

Abnormal is a channel-first company: nearly all of our transactions run through partners, which makes partner readiness a direct driver of revenue. As Channel Enablement Manager, you will own how our reseller, distributor, and referral partners learn to position, sell, and support the full Abnormal platform, and how our internal sellers work alongside them. We are expanding from email security into a multi-product behavioral platform spanning Identity, Insider Risk, and AI Security, so partners need to lead with the platform and grow every customer over time. You will be the person who makes that possible.

This is a high-visibility individual contributor role on the Sales Enablement team, working closely with Channel Leadership, Channel Account Managers (CAMs), and Channel SEs. You will build scalable, role-based partner enablement and certifications, deliver training people remember, and use data to prove that enabled partners generate more pipeline and win more deals. It is a role for someone who loves the craft of helping others succeed and wants to bring AI to the center of how enablement scales.

What You Will Do
  • Build the framework. Design, build, and deliver a role-based partner enablement framework (Partner Essentials, Partner Sales 101, Pre-Sales 101, and advanced modules) through the Partner Portal and live sessions.
  • Get partners productive faster. Lead partner onboarding that takes new and focus partners from signed to productive, with clear readiness milestones and certification paths.
  • Train with impact. Deliver engaging in-person and virtual training to partner sellers, SEs, and leaders on Abnormal's value proposition, SEG displacement, discovery, qualification, and competitive positioning.
  • Teach partners to sell the platform. Enable partners to sell Abnormal as a platform, with clear land-and-expand plays, cross-sell motions, and readiness for every new product launch.
  • Prepare our own teams to co-sell. Enable Abnormal AEs, SDRs, and SEs on how to work with partners, including rules of engagement, deal registration, channel discounts, and renewal incumbency.
  • Create the assets partners use. Partner with CAMs, Channel SEs, Channel Ops, Channel Marketing, and Product Marketing to deliver partner-facing sales plays, use cases, win wires, campaigns-in-a-box, and competitive intelligence.
  • Let the data steer. Use performance data (partner-sourced pipeline, deal reg conversion, certification completion, win rates) to find gaps, prioritize investments, and report measurable impact.
  • Scale with AI. Use AI to scale enablement and reduce CAM 1:1 training time, through AI-assisted content, roleplays, and on-demand coaching, so CAMs can focus on pipeline generation and partner-sourced revenue.
Must Haves
  • 5 to 8+ years in channel sales, partner management, sales, or a sales-supporting role (for example, channel/partner enablement, CAM, channel SE, sales enablement), with a track record of individual success and/or developing others.
  • Direct experience working with or enabling channel partners (VARs, resellers, distributors, MSPs, or referral partners) in a B2B SaaS environment, a solid understanding of how partners make money and decide which vendors to champion, and the credibility to influence partner sellers and internal AEs on co-selling, deal registration, and channel conflict.
  • Experience designing and running scalable enablement: certifications, on-demand courses, LMS/partner portal content, and live training.
  • A genuine desire to help others succeed, with a sense of accomplishment tied to partner and field performance as much as your own.
  • A strong analytical mindset. You use data to diagnose performance and prioritize enablement, and can describe past examples of how data drove change.
  • Outstanding communication and facilitation skills, including front-of-room presentations, writing, and editing, with high attention to detail.
  • AI fluency. You use AI tools daily to build content, analyze data, and scale enablement, and you can clearly explain AI-native security concepts (behavioral AI, AI agents, AI governance) to partner sellers and their customers.
  • Willingness to travel approximately 20 to 30% for partner events, bootcamps at our Las Vegas training center, and offsites.
Nice to Have
  • Cybersecurity or IT security industry experience, or experience selling into security/IT buyer personas.
  • Experience enabling a multi-product or platform portfolio, including cross-sell, upsell, and new product launch readiness.
  • Experience with sales methodologies such as Force Management and MEDDIC, and translating them for partner audiences.
  • Hands-on experience with partner portals/PRM and LMS platforms (e.g. Highspot, partner relationship management tools).
  • Experience in a fast-paced, high-growth (pre-IPO) environment, thriving in ambiguity and wearing multiple hats.

#LI-EM3

Actual compensation will be determined based on several non-discriminatory factors including skills, experience, qualifications, and geographic location.
In addition to base salary, this role may be eligible for bonus or incentive compensation, equity, and a comprehensive benefits package.

Base salary range:
$133,900—$192,500 USD

A note on AI in our process: 
Abnormal AI uses AI-assisted tools to help our recruiting team prepare for candidate interviews. These tools analyze resume content and role requirements to suggest interview questions and areas for the interviewer to explore.They do not make hiring decisions or screen candidates automatically. Every decision about a candidacy is made by a person. Further, if your application is successful and Abnormal AI makes a conditional offer of employment, we will carry out pre-employment checks which must be successfully completed to progress to a final offer. All processes and pre-employment checks are in line with prevailing legislation and Abnormal AI's policies relevant to our security and privacy standards.

Abnormal AI is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law. For our EEO policy statement please click here. If you would like more information on your EEO rights under the law, please click here.

Skills Required

  • 5 to 8+ years of experience in channel sales, partner management, sales, channel enablement, channel sales engineering, or sales enablement
  • Direct experience working with or enabling VARs, resellers, distributors, MSPs, or referral partners in a B2B SaaS environment
  • Understanding of partner economics, vendor selection, co-selling, deal registration, and channel conflict
  • Experience designing and running scalable enablement programs, including certifications, on-demand courses, LMS or partner portal content, and live training
  • Track record of individual success and/or developing others
  • Strong analytical skills and experience using performance data to diagnose gaps and prioritize enablement
  • Outstanding communication, facilitation, presentation, writing, and editing skills
  • AI fluency and ability to explain behavioral AI, AI agents, and AI governance to partner sellers and customers
  • Willingness to travel approximately 20% to 30%
  • Cybersecurity or IT security industry experience, or experience selling to security and IT buyer personas
  • Experience enabling a multi-product or platform portfolio, including cross-sell, upsell, and new product launches
  • Experience with Force Management and MEDDIC sales methodologies
  • Hands-on experience with partner portals, PRM tools, LMS platforms, or Highspot
  • Experience in a fast-paced, high-growth, pre-IPO environment

Abnormal Security Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Abnormal Security and has not been reviewed or approved by Abnormal Security.

  • Fair & Transparent Compensation — Pay is considered aggressively benchmarked to leading tech markets with annual reviews, and feedback suggests engineering and sales roles are compensated competitively with strong upside potential.
  • Healthcare Strength — Health coverage is portrayed as robust, including employer-paid premiums for employees in prior postings, One Medical access, and globally designed healthcare and parental leave.
  • Leave & Time Off Breadth — Time off provisions include flexible/unlimited PTO, company holidays, and paid parental leave that the company positions as globally available.

Abnormal Security Insights

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The Company
HQ: Las Vegas, NV
175 Employees
Year Founded: 2018

What We Do

The Abnormal Security platform protects enterprises from targeted email attacks. Abnormal Behavior Technology (ABX) models the identity of both employees and external senders, profiles relationships and analyzes email content to stop attacks that lead to account takeover, financial damage and organizational mistrust. Though one-click, API-based Office 365 and G Suite integration, Abnormal sets up in minutes and does not disrupt email flow. Abnormal Security was founded in 2018 by CEO Evan Reiser, CTO Sanjay Jeyakumar, Head of Machine Learning Jeshua Bratman, and Founding Engineers Abhijit Bagri and Dmitry Chechik. The team previously built behavioral profiling and machine learning technologies at Twitter, Google and Pinterest that are being applied to solve a problem that costs organizations $1 billion per year, according to the FBI. The Abnormal Security platform stops targeted phishing, business email compromise and account takeover attacks that have never been seen before.

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