Category Manager

Posted 20 Hours Ago
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Gurgaon, Gurugram, Haryana
1-3 Years Experience
Artificial Intelligence • Cloud • Information Technology • Consulting
The Role
The Category Manager defines and manages product offerings, positioning, and pricing throughout the product lifecycle, supporting sales teams and partners. They analyze market trends, define business objectives, and implement marketing strategies to achieve targets.
Summary Generated by Built In

Category Manager

This role has been designed as ‘Hybrid’ with an expectation that you will work on average 2-3 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know diverse backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

Global Sales at HPE is about building the future. We are redefining what’s next and combining our legacy of innovation with a bold new goal to accelerate everything we do. Our sales organization is comprised of 10,000+ professionals in sales, presales, service, and support functions. Together with our partners, we deliver global, commercial, public sector & small/medium business customers throughout 11 geographies. We’re transforming businesses. Join us redefine what’s next for you.

What you’ll do:

Job Family Definition:

The Category management function defines and manages the product offering, positioning, and pricing across the product life cycle of a given portfolio, guiding the direct/indirect sales teams on such product related dimensions. They are responsible to plan the business objective for a specific portfolio, and to achieve this plan through on going adjustments of the product related decisions. Acts as the lead expert in competition product knowledge in all dimensions (product knowledge, pricing, marketing, customer requirements). Communicates, briefs, supports direct and indirect sales force on product strategies. Defines advertising, and demand generation priorities at strategic and tactical levels in partnership with the Marketing function. Sales compensated role. Quota is an overlay. These jobs focus on selling to customers, typically through work that occurs outside HPE offices.

Management Level Definition:

Applies basic foundation of a function's principles, theories and concepts to assignments of limited scope. Uses professional concepts and theoretical knowledge acquired through specialized training, education or previous experience. Develops expertise and practical knowledge of applications within business environment. Acts as team member by providing information, analysis and recommendations in support of team efforts. Exercises independent judgment within defined parameters.

Defines local product/solution focus and positioning throughout the lifecycle of a given portfolio, based on market, competitive, and financial information. Develops business plans for a specific portfolio, drives communication and enablement to sales teams and partners on portfolio strategies, and defines demand generation priorities with marketing to achieve business targets and gain market share.

Responsibilities:

Deeply understands local markets, market drivers, competitive landscape, market opportunity across segments and industries

  • In collaboration with the GBU, local Marketing and Channel, defines, enables, and drives execution of local business plans for products/ solutions across segments and sales motions to achieve budget
  • Monitors and analyses business performances by product/solution area to identify gaps and drive corrective actions
  • Drives enablement plan to support NPI and GTM programs
  • Builds and executes joint business plans with global and strategic partners (e.g., Strategic OEMs)
  • Provides input on local market price dynamics and recommendations on deal pricing escalation; where applicable, defines and manages local pricing initiatives (promos, starter kits)
  • Product line and quota responsibility. Works with experienced Category Sales on assigned product/PL & GTM engagement.
  • Works on BDM activities across Sales, Channel Engagement/Enablement, Marketing and Promos, and End Customer accounts.

What you need to bring:

Education and Experience Required:

  • University or Bachelor's degree preferred.
  • Typically 3 to 5 years of professional experience in a related field.

Knowledge and Skills:

  • IT industry knowledge.
  • Strong communication skills.
  • Knowledge of promotional marketing processes and practices.

Additional Skills:

Accountability, Accountability, Active Learning, Active Listening, Assertiveness, Bias, Building Rapport, Buyer Personas, Coaching, Complex Sales, Creativity, Critical Thinking, Cross-Functional Teamwork, Customer Experience Strategy, Customer Interactions, Design Thinking, Empathy, Financial Acumen, Follow-Through, Growth Mindset, Identifying Sales Opportunities, Industry Knowledge, Intellectual Curiosity, Long Term Planning, Managing Ambiguity {+ 6 more}

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Diversity, Inclusion & Belonging

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know diverse backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:

Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.

#india#sales

Job:

Sales

Job Level:

Entry

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global diverse team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

The Company
HQ: Houston, TX
61,628 Employees
On-site Workplace

What We Do

In 1939, Bill Hewlett and Dave Packard, college friends turned business partners, started the original Silicon Valley startup in the space of a rented Palo Alto garage. Starting with audio oscillators, the friends built the foundation for a company that would grow to become a global leader in enterprise technology.

More than 75 years later, our success is exemplified through our employees’ drive to advance ideas that bring meaningful innovations to life for our customers and partners around the globe. We are guided by our mission to help customers use technology to turn ideas into value, and empower them to transform industries, markets and lives. We simplify Hybrid IT, power the Intelligent Edge and provide the expertise to make it all happen.

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