Category Manager, Cocoa Beverages, India

Posted Yesterday
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Mumbai, Maharashtra, IND
Hybrid
Entry level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
Lead the Bournvita brand and cocoa beverages category across India, owning P&L, portfolio strategy, brand equity, market development, innovation, annual planning, media investment, and integrated marketing campaigns. Use consumer insights, analytics, and market prioritization to drive revenue, profit, and market share growth. Collaborate with cross-functional and regional teams, influence senior stakeholders, and lead the development of brand managers.
Summary Generated by Built In
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Working with cross-functional global and regional teams, you support portfolio strategy that aligns with the category vision to drive sustainable brand growth and to deliver business objectives. You support profit and loss management and future business development plans and objectives including new product development and platform opportunities.
How you will contribute
Working with other internal stakeholders, you will determine the priorities to enable consumer-centric brand portfolio growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will offer recommendations for integrated commercial plans execute category marketing plans that deliver on revenue and profit forecasts, sharing objectives and monitoring performance, and delivering results over the AC and SP horizon. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360-degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
  • Consumer behavior, preferably in the consumer goods sector in matrix environment
  • Developing a seamless consumer experience
  • Managing business objectives beyond brand and budget
  • Analytics and creativity
  • Leading and influencing teams and managing trade-offs
  • Communicating effectively, verbally and in writing, and executive presentation skills
  • Markets with diverse economic environments a distinct advantage

About the brand :
  • Bournvita is a legacy brand in the Milk food drinks category. The brand has been consistently built over decades in the country with a singular Purpose to be a partner for a mother in her kid's growth and development. The brand has a core philosophy of being a 'Progressive parent' and is endorsed by millions of mothers in the country and loved by Kids for its rich, chocolaty taste. Continuing with the journey, we plan to scale and accelerate growth of the brand through category expansion, expanding the consumer franchise.

How will the Incumbent contribute:
  • Lead the entire P&L on the brand, delivering on topline growth and profits over years.
  • Building strong Equity within the category, leveraging the Distinctiveness that has been built over years on the 'Tayaari Jeet kee' platform. Evolve the platform on fresh, relevant manifestations for a mother that drives relevance for the brand and the category.
  • Leading the Market development for the brand into South and East India with an objective to gain share from competition.
  • Lead innovations on Brand Bournvita into synergistic formats or TGs with the permissible stretch.
  • Build annual operating plans in collaboration with the cross-functional teams within the organisation. Input into the long-term strategic 3-year and 5-year plans for the business.
  • Build and execute the plans for the year through strong Analytics and insights-driven thinking - Market prioritisation and Media planning with the objective to drive multimedia reach across the key markets -Efficient resource deployment of the Advertising and media budgets for the year.
  • Lead a team of brand managers, setting direction for them and being responsible for their development within the organisation.

A good incumbent should have the following:
A desire to drive your future and accelerate your career, and the following experience and knowledge:
  • Consumer-led approach, preferably built in the consumer goods sector in a matrix environment.
  • Combination of Analytical and insight-led thinking to build plans and drive growth.
  • Willingness to learn and adapt.
  • Leading and influencing teams - Both peers and Senior stakeholders.
  • Communicating effectively, verbally and in writing, and executive presentation skills.
  • Markets with diverse economic environments a distinct advantage.

Within Country Relocation support available and for candidates voluntarily moving internationally some minimal support is offered through our Volunteer International Transfer Policy
Business Unit Summary
Mondelez India Foods Private Limited (formerly Cadbury India Ltd.) has been in India for over 70 years, making sure our mouth-watering and well-loved local and global brands such as Cadbury chocolates, Bournvita and Tang powdered beverages, Oreo and Cadbury Bournvita biscuits, and Halls and Cadbury Choclairs Gold candies get safely into our customers hands-and mouths. Headquartered in Mumbai, the company has more than 3,300 employees proudly working across sales offices in New Delhi, Mumbai, Kolkata and Chennai and in manufacturing facilities at Maharashtra, Madhya Pradesh, Himachal Pradesh and Andhra Pradesh, at our global Research & Development Technical Centre and Global Business Hub in Maharashtra and in a vast distribution network across the country. We are also proud to be recognised by Avatar as the Best Companies for Women in India in 2019 - the fourth time we've received this award.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing

Skills Required

  • Consumer behavior experience
  • Consumer goods sector experience in a matrix environment
  • Experience developing seamless consumer experiences
  • Ability to manage business objectives beyond brand and budget
  • Analytical and insight-led thinking
  • Creativity in developing brand and marketing plans
  • Ability to lead and influence cross-functional teams and senior stakeholders
  • Effective verbal and written communication
  • Executive presentation skills
  • Willingness to learn and adapt
  • Experience working in markets with diverse economic environments

Mondelēz International Compensation & Benefits Highlights

  • Healthcare Strength Healthcare coverage is presented as comprehensive for U.S. roles, including medical, dental, vision, prescription, EAP, and optional critical illness/accident plans with HSA/FSA, with eligibility often starting at hire. Wellness resources and mental health support are also highlighted across company and benefits materials.
  • Retirement Support Retirement programs are portrayed as a standout, with a 401(k) that includes a competitive employer match and, for eligible groups, an additional non‑elective contribution; certain populations also retain legacy or contractual pension arrangements. Company filings and contract communications reinforce ongoing retirement offerings across employee groups.
  • Leave & Time Off Breadth Paid time off and holidays are positioned as competitive, and company materials also note paid volunteer time. Global parental‑leave standards and adoption/surrogacy assistance expand the time‑off and family‑support offering.

Mondelēz International Insights

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The Company
HQ: Chicago, IL
90,000 Employees
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world. Our Purpose Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way. Our Brands We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Our People Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are. Our Strategies We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities: • Growth: accelerate consumer-centric growth • Execution: drive operational excellence • Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

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Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
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