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The Category Analyst provides category insights and leverages data-driven insights to identify growth opportunities, optimize assortment and improve sales performance. This role partners closely with Sales and cross‑functional teams to analyze category and consumer trends.
Responsibilities:
Category & Shopper Insights
- Analyze category performance using syndicated, panel, and retailer-specific datasets (e.g., NielsenIQ, Scintilla, retailer point-of-sale).
- Identify consumer trends, market shifts, competitive performance, and whitespace opportunities.
- Conduct deep-dive analyses on assortment, pricing effectiveness, promotional impact, and shelf productivity.
Prepare Line Review Materials
- Assist the National Account Manager in creating line review presentations, with analysis and consumer insights while collaborating with HQ Business Units and the CPFR team.
Post-Modular Reset Analysis
- Perform post-analysis on modular resets to determine brand share impact and identify improvement opportunities.
Monitor Competitive Activity
- Track and evaluate competitive activity for assigned brands and provide monthly Beats report updates.
Experience, Skills, Education:
- Bachelor's Degree required
- A Minimum of 4 years of experience in consumer products, preferably in food
- Proficiency with Excel, Outlook, PowerPoint, Word, Scintilla required
- Excellent time management, organizational and communication skills required
- Ability to multi-task and prioritize workload as customer and internal demands shift; goal and deadline oriented
- Persistence and attention to detail
- Strong analytical capability with an ability to translate data into insights and insights into action
Skills Required
- Bachelor's degree
- Minimum of 4 years of experience in consumer products
- Proficiency with Excel, Outlook, PowerPoint, Word, and Scintilla
- Excellent time management, organizational, and communication skills
- Ability to multitask and prioritize shifting customer and internal demands
- Goal- and deadline-oriented approach
- Persistence and attention to detail
- Strong analytical capability and ability to translate data into actionable insights
- Experience in food consumer products
What We Do
At B&G Foods, we pride ourselves in delivering best in class brands and believe that recruiting people of the highest caliber is essential to our sustained growth and long-term success. If you are looking to join a best in class organization, then this opportunity is for you. Get to know our family…join our family. To view our open positions, visit us @ http://www.bgfoods.com/careers/careers.asp Based in Parsippany, New Jersey, B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. With our diverse portfolio of more than 50 brands you know and love, including B&G, B&M, Cream of Wheat, Green Giant, Las Palmas, Le Sueur, Maple Grove Farms, Dash, Crisco, Clabber Girl, Ortega, Polaner, Spice Islands and Victoria, there’s a little something for everyone. For more information about B&G Foods and our brands, please visit www.bgfoods.com.
