Card Programs & Partnerships Manager-Onsite OKC or Dallas, TX

Posted 4 Days Ago
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73102, Oklahoma City, OK, USA
In-Office
Senior level
eCommerce • Retail
The Role
Own growth, analytics, reporting, and external partnerships for consumer card and fintech portfolios. Drive acquisition, activation, engagement, spend, retention, and profitability through marketing initiatives, dashboards, unit-economics models, forecasting, and AI-enabled workflows. Manage issuers, networks, program managers, and financial partners while coordinating legal, compliance, finance, product, and marketing stakeholders. Evaluate new banking, lending, rewards, and co-brand opportunities and support negotiations and product launches.
Summary Generated by Built In

We are seeking a local candidate for this role either in the OKC or Dallas, TX area!

Hybrid Schedule Requirements: In office 4 days a week

Compensation will be based on experience with annual bonus opportunities

The Card Programs & Partnerships Manager owns the growth and performance of B.I.G.’s consumer financial products — The Bullion Card portfolio (standard Blue card and the premium Gold Edition card), the OneGold Card, and a growing pipeline of gold-backed banking, lending, and other financial partnerships. This is a hybrid role: part growth manager, part analyst, and part relationship manager. Partnering with our Shared Service Marketing team to drive demand, you will own cardholder growth strategy, the data and reporting that measure portfolio health, and the external partners — issuers, networks, program managers and others — that bring these products to market. You will work as an early adopter of AI, using it to move faster and sharpen decisions across analysis, reporting, and go-to-market. Reporting to the Sr. Director, Card Programs & Partnerships, you will operate as a hands-on individual contributor with broad ownership as we scale a new category for the company.

YOUR IMPACT

Growth

• Own the growth strategy and priorities for The Bullion Card portfolio (standard Blue card and the premium Gold Edition card) and the OneGold Card, partnering with Shared Service Marketing to drive acquisition, activation, and engagement and to grow active cards and cardholder spend.

• Brief and collaborate with Shared Service Marketing (performance, creative, content, and lifecycle) to build and execute the card marketing calendar — offers, rewards promotions, and lifecycle campaigns — including cross-sell into the broader B.I.G. customer base.

• Use AI tools to draft, personalize, and test offers and lifecycle content more quickly, in partnership with Shared Service Marketing.

• Partner with product, finance, and Shared Service Marketing to launch new card features, tiers, and financial products.

• Identify, size, and prioritize expansion opportunities into gold-backed banking, lending, and adjacent financial services.

Analytics

• Own the KPIs and reporting for the card portfolio — new accounts, activation rate, active cards, spend, interchange, retention/attrition, and program-level P&L contribution.

• Build models and dashboards that track unit economics (acquisition cost, lifetime value, reward liability) to inform pricing, offer, and investment decisions.

• Leverage AI and analytics copilots to accelerate data preparation, analysis, and competitive research, and build repeatable, AI-enabled workflows the team can reuse.

• Translate data into clear, actionable recommendations for leadership, and monitor competitive card and fintech offerings to adjust plans.

• Support forecasting and budgeting for the portfolio and its growth initiatives.

Relationship & Partnership Management

• Manage day-to-day relationships with card issuers, networks, program managers, and financial partners; provide clear direction and hold them accountable to results.

• Serve as the internal point of contact coordinating legal, compliance, finance, product, and marketing stakeholders on partner programs.

• Source, evaluate, and help structure new partnerships that expand the product roadmap (banking, lending, rewards, co-brand).

• Support contract, pricing, and program-term negotiations alongside the Sr. Director.

WHAT SUCCESS LOOKS LIKE

You are succeeding in this role when:

• Build working relationships with Shared Service Marketing leads and the external issuer, network, and program partners, and learn how each program runs.

• Develop a working command of The Bullion Card and OneGold card products — their economics, cardholder base, reward structures, and current partner agreements.

• Establish a single source of truth for portfolio reporting and define the core KPIs the role will own (new accounts, activation, active cards, spend, interchange, attrition, and P&L contribution).

• Stand up an initial reporting cadence and dashboard, using AI-assisted workflows to speed data preparation and analysis.

• Deliver a baseline assessment of portfolio health, with prioritized growth opportunities and quick wins.

• Deliver measurable growth in active cards and cardholder spend against baseline.

• Improve at least one core portfolio metric — such as activation rate or retention — against an agreed target.

• Launch at least one new offer, feature, or lifecycle program with Shared Service Marketing, measured against a clear test plan.

• Build the analytical foundation — unit-economics models and dashboards — that guides pricing, offer, and investment decisions.

• Advance one or more new financial-partnership or product-expansion opportunities (banking, lending, or co-brand) from evaluation toward launch.

• Establish repeatable, AI-enabled workflows for reporting, competitive monitoring, and campaign development that measurably increase throughput.

WHO WE ARE

Bullion International Group (B.I.G.) is the parent company behind a family of industry-leading precious metals and fintech brands, including APMEX — a top 100 e-retailer in the nation — and OneGold, a digital platform for buying, storing, and transacting in physical precious metals. Headquartered in downtown Oklahoma City for over 25 years, B.I.G. offers a unique balance of an established corporate culture and the opportunity to build new products in the broader fintech space.

Across our platforms we serve hundreds of thousands of purchasing customers and millions of active users, and we are building the next generation of products that make precious metals a usable, everyday asset.

Qualifications

Education:

• Bachelor’s degree in business, finance, marketing, economics, or a related field, or equivalent experience.

Experience:

• 5+ years of experience spanning a mix of growth/marketing, analytics, and partnership or account management, ideally within fintech, payments, cards, or banking is required

• Strong working knowledge of how the payments and card issuing ecosystem functions (issuers, processors, program managers, networks) is required. Existing relationships with banks, card issuers and networks are a significant plus.

• A track record of growing a product, portfolio, or customer base through data-informed decisions.

• Strong analytical skills — comfortable owning KPIs, building models, and turning data into recommendations.

• Fluency with AI tools — you actively use generative AI to raise the speed and quality of your work, and you are eager to pioneer new AI-enabled workflows for the portfolio.

• Experience managing external vendors or partners and coordinating cross-functional stakeholders.

• Excellent communication skills; able to move fluidly between a spreadsheet, a partner call, and a leadership update.

• Entrepreneurial, self-directed, and comfortable with ambiguity in a new and growing business line.

Technical Skills:

• Advanced data management in Microsoft Excel is required

• AI and LLM tools for analysis, content, and workflow automation (e.g., ChatGPT, Claude, Microsoft Copilot)

• Business intelligence and reporting tools (Power BI, Tableau, or Looker Studio)

• Card and payments metrics (interchange, activation, attrition, LTV/CAC)

• CRM and lifecycle marketing platforms (email/SMS, marketing automation)

• Web and product analytics (Google Analytics 4 or similar)

• Agile project management and workflow software (JIRA, Trello, Asana, etc.)

• SQL or comfort querying data directly a plus

Additional Skills:

• Direct experience with card programs, co-brand or embedded finance, or issuer/network relationships

• Background in lending, banking, or other regulated consumer financial products

• Familiarity with precious metals, commodities, or alternative assets

• Experience launching a new financial product or business line from the ground up

• Exposure to compliance and regulatory considerations in consumer finance

At B.I.G, our employees have access to extraordinary benefits including:

  • Medical, Dental, and Vision
  • Short Term Disability & Long-Term Disability
  • Life Insurance
  • 401K (Company matches!)
  • Free Lunch every day
  • Tuition Reimbursement
  • College Debt Repayment
  • 9 Paid Holidays
  • Paid Time Off with Sell Back Option
  • Paid Day off for your Birthday
  • Free Downtown Parking

Skills Required

  • Bachelor's degree in business, finance, marketing, economics, or a related field, or equivalent experience
  • 5+ years of experience spanning growth or marketing, analytics, and partnerships or account management
  • Strong working knowledge of the payments and card issuing ecosystem, including issuers, processors, program managers, and networks
  • Track record of growing a product, portfolio, or customer base through data-informed decisions
  • Strong analytical skills, including KPI ownership, model building, and translating data into recommendations
  • Fluency with generative AI tools for analysis, content, and workflow automation
  • Experience managing external vendors or partners and coordinating cross-functional stakeholders
  • Excellent communication skills across spreadsheet analysis, partner calls, and leadership updates
  • Entrepreneurial, self-directed, and comfortable operating with ambiguity in a growing business line
  • Advanced data management skills in Microsoft Excel
  • Experience with business intelligence and reporting tools such as Power BI, Tableau, or Looker Studio
  • Knowledge of card and payments metrics, including interchange, activation, attrition, LTV, and CAC
  • Experience with CRM and lifecycle marketing platforms
  • Experience with web and product analytics platforms such as Google Analytics 4
  • Experience with Agile project management and workflow software
  • Existing relationships with banks, card issuers, and networks
  • SQL or ability to query data directly
  • Direct experience with card programs, co-brand, embedded finance, or issuer and network relationships
  • Background in lending, banking, or regulated consumer financial products
  • Familiarity with precious metals, commodities, or alternative assets
  • Experience launching a new financial product or business line from the ground up
  • Exposure to consumer finance compliance and regulatory considerations
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The Company
HQ: Oklahoma City, OK
500 Employees
Year Founded: 2000

What We Do

For more than 15 years, APMEX has been one of the nation’s largest Precious Metals e-retailers. Boasting over $14 billion in transactions, APMEX was recently ranked #1 Specialty E-Retailer and #42 out of 500 e-retailers according to Internet Retailer Magazine. APMEX provides quality products, outstanding customer service and amazingly fast delivery to our rapidly expanding base of individual and corporate customers. With more than 10,000 products in stock, customers are sure to find what they are looking for. Our state-of-the-art website and dedicated and knowledgeable Account Managers provide customers with multiple options to research, learn and purchase as an investor or collector across a wide range of bullion, semi-numismatic and numismatic items. Our drive to increase ownership in Precious Metals has led us to pioneer innovative solutions and create the largest variety of product offerings available in the industry. Our employees are faced with dynamic and challenging opportunities each day to learn and grow professionally. Whether advancing the technology and security powering our website, providing new products or ensuring customer satisfaction with each delivery, APMEX employees strive to bring our customers a concierge level of service matched by none. Customers appreciate our dedication to their needs, ranking us a 9.7 out of 10 on satisfaction and giving APMEX a 5-star rating.

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