Campaign Analytics, Data Analyst

Reposted 6 Days Ago
New York City, NY, USA
Hybrid
90K-112K Annually
Junior
Gaming
FanDuel makes sports matter more to fans, by delivering the gaming experience they deserve.
The Role
Perform performance analytics, reporting, and customer segmentation for sportsbook generosity campaigns. Analyze customer behavior and promotional engagement, build hypotheses, validate data quality, maintain reporting, create clear visualizations, and collaborate with stakeholders to optimize campaign performance. Use SQL and Excel daily and leverage AI responsibly to accelerate analysis.
Summary Generated by Built In

THE POSITION
Our roster has an opening with your name on it

FanDuel is looking for a Data Analyst to support our recently established Generosity Intelligence team. In this role you will be responsible for performance analytics, reporting and data analysis across all areas of our Sportsbook generosity campaigns. Using your numerical skills, analytical mindset and technological capabilities, you will play a key role in understanding the impact and effectiveness of our spend.
This is a great opportunity for somebody who wants to work in an environment where curiosity is rewarded, and people are empowered to make decisions. The ideal candidate will have a passion for learning and development, have a head for numbers and motivated to develop their own solutions to business problems. The successful candidate will be tasked with a wide range of responsibilities, making this an excellent opportunity for someone looking to learn a lot and fast!
If you would like to play a key role in an emerging US Sports Betting market opportunity, then this could be the role for you. Integrity, low ego and collaboration are key values in the Generosity Intelligence department.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN
Everyone on our team has a part to play

  • Deliver high-quality analysis, reporting, and customer segmentation to help enhance visibility into the performance of our generosity campaigns.
  • Analyze customer behavior and promotional engagement to uncover trends, identify opportunities, and provide actionable insights to stakeholders.
  • Conduct exploratory analyses and develop hypotheses that support ongoing optimization of generosity initiatives.
  • Support campaign measurement efforts by maintaining reporting, validating data quality, and contributing to performance evaluations.
  • Leverage AI to accelerate and enhance your work, taking care to ensure high integrity, managing AI risk of error, and maintaining excellent understanding of AI output to avoid blind trust.
  • Demonstrate accurate insights using easy to interpret visualizations and clear explanations of results, recommendations, methods, biases and limitations.
  • Take responsibility to learn the necessary skills and techniques, in order to work with independence, integrity and accuracy.
  • Collaborate with key stakeholders to effectively identify new value add projects and areas for improvement to support their strategic objectives.

THE STATS
What we're looking for in our next teammate

  • Minimum of 1+ years of previous experience in a similar role
  • Proficient in SQL & Microsoft Excel with experience of manipulating large datasets
  • Knowledge of at least one statistical or programming language a plus, ideally Python
  • Undergraduate degree in a numerate or technical discipline or equivalent professional experience
  • Experience working with data visualization tools like Tableau an advantage
  • Interest in sports an advantage
  • Interest or experience in the sports betting industry is an advantage

ABOUT FANDUEL

FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.  

In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.

The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.

FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

PLAYER BENEFITS
We treat our team right

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.

FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.

FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email [email protected].

The applicable salary range for this position is $90,000 - $112,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

#LI-Hybrid

Skills Required

  • Minimum of 1+ years of previous experience in a similar role
  • Proficient in SQL with experience manipulating large datasets
  • Proficient in Microsoft Excel with experience manipulating large datasets
  • Undergraduate degree in a numerate or technical discipline or equivalent professional experience
  • Knowledge of at least one statistical or programming language (ideally Python)
  • Experience with data visualization tools like Tableau
  • Interest or experience in sports or sports betting industry

Fanduel Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fanduel and has not been reviewed or approved by Fanduel.

  • Affordable Benefits Feedback suggests medical coverage includes options with $0 premiums and relatively low deductibles, reducing out-of-pocket costs. Company-paid or heavily subsidized plans extend to dependents and include HSA options for eligible employees.
  • Healthcare Strength Feedback suggests comprehensive health and dental coverage, strong mental health resources, and wellness programs are widely valued. Offerings include PPO/EPO/Kaiser choices with supportive services for preventive and ongoing care.
  • Parental & Family Support Feedback suggests family-building and caregiving supports are robust, including fertility benefits, adoption/surrogacy reimbursement, backup care, and generous parental leave. Resources such as priority childcare access and a family concierge are also provided.

Fanduel Insights

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The Company
HQ: New York, NY
3,693 Employees
Year Founded: 2009

What We Do

FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier mobile gaming destination in the United States, FanDuel Group consists of a portfolio of leading brands across sports betting, iGaming, horse racing, advance-deposit wagering, daily fantasy sports. In addition, FanDuel Group operates FanDuel TV its broadly distributed linear cable television and leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states with approximately 17 million customers and 25 retail locations. The company is based in New York with offices in Los Angeles, Atlanta and Jersey City, as well as in Canada, Scotland, Ireland, Portugal, Romania and Australia. FanDuel Group is a subsidiary of Flutter Entertainment plc, (NYSE: FLUT) the world's largest sports betting and gaming operator with a portfolio of globally recognized brands.

Why Work With Us

We are the #1 sports betting app in North America leveraging the intersection of consumer-facing tech with sports industry data to lead the US market. We offer a way to launch a career in online betting, learning from industry experts and backed by a top NYSE listed, global company. And, we have fun turning sports into experiences for fans!

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