📣 Calling all high-fashion operators, beauty-brand builders, and D2C high performers.
D2C Business Head — Aqualens (Cosmetic Lenses)
📍 Gurugram, Haryana · Full-time · On-site
The Mission
Build Aqualens into India's category-defining cosmetic lens brand.
Cosmetic lenses sit exactly where beauty meets self-expression — they're an accessory, a look, a statement. We need someone with genuine fashion and beauty sensibility to own Aqualens in India end-to-end: P&L, growth strategy, and operational execution across retail, e-commerce, and marketing.
You'll run Aqualens as a founder would — setting the strategy, building the team, and making the commercial, brand, and creative calls that turn it into the category leader.
🔑 What You'll Own
1 · Business Strategy & P&L
Own Aqualens India's P&L end-to-end. Define the growth strategy — colour/style range, channel mix, pricing, expansion roadmap. Position Aqualens as Lenskart's fashion-first cosmetic lens brand and decide where to invest to maximise growth and return.
2 · Fashion, Range & Channel Execution
Treat the range like a fashion line — drops, seasonal colourways, hero shades that drive desire and full-price sell-through. Drive growth across the app, website, and D2C channels. Build new channels: beauty marketplaces, influencer collabs, makeup/fashion crossovers.
3 · Brand, Marketing & Consumer Experience
Own Aqualens' brand voice and aesthetic — bold, aspirational, beauty-native. Set the direction for brand campaigns, creators, community, and performance marketing. Build a deep read on India's Gen Z and Millennial beauty consumer to keep the proposition ahead of the curve.
4 · Global Coordination & Team Leadership
Be the primary interface between the global brand team and India leadership. Work across Retail, E-commerce, Category, Supply Chain, and Finance. Build and mentor a lean, high-performing, fashion-fluent India team.
✅ What We're Looking For
→ Proven P&L ownership and D2C brand-building experience — ideally in beauty, cosmetics, fashion, or lifestyle
→ A genuine eye for fashion, beauty, and trend — you feel where colour and styling are heading
→ Entrepreneurial track record with founder-like ownership
→ Strong grounding in brand building, retail operations, and style-led consumer behaviour
→ Experience working with global teams, balancing brand consistency with local relevance
→ Bachelor's / Master's in Business, Marketing, Fashion, or related field · MBA preferred
🧠 The Mindset We're Hiring For
🏗️ Founder's Mentality — You chase outcomes and own the results
👁️ Fashion & Beauty Instinct — You have taste, and you can monetise it
✍️ Brand Storyteller — You turn an aesthetic into campaigns a new generation wants to wear
🌏 Globally Minded, Locally Grounded — Global identity, Indian soul
📊 Commercially Grounded — Creative ambition balanced with profitable discipline
⚡ Execution-Focused — You see strategy through and hold the bar high at every touchpoint
If you've built or scaled a beauty, fashion, or lifestyle D2C brand, come from a founding team, or live and breathe trends, colour, and consumer taste — this role was written for you.
Drop a DM or tag someone who should be building this. 👇
Skills Required
- 12+ years of experience in business management, category leadership, or general management roles.
- Strong experience in P&L ownership and driving business growth.
- Proven ability to lead cross-functional teams.
- Strong analytical and strategic thinking capabilities.
- Experience in retail, e-commerce, or consumer businesses.
What We Do
Lenskart is Asia’s largest eyewear company serving 40 Million people - helping them see better and lead better quality lives. We have more than 1500 omnichannel stores across 175 cities in India, Singapore and Dubai. Our aim is to serve One Billion eyes by 2025 globally. And in this journey, we want to go beyond vision correction to transform the way people see and experience the world. That’s our new purpose - and we can only get there through cutting-edge technology and exceptional people.
