FirmPilot is the first AI platform built specifically for law firm marketing. We help small to mid-sized firms generate high-intent leads and sign more cases. Our clients typically see 180%+ growth in caseload.
Most law firms rely on outdated SEO tactics, generic content, and vanity metrics. FirmPilot replaces that guesswork with precision. Our proprietary legal knowledge database ensures that content is written to rank. Real-time competitor analysis identifies the searches that actually convert. The platform optimizes continuously based on results, not reports.
We're scaling fast and building a sales team that operates with intensity and accountability.
The Role
This is a high-activity outbound BDR position. Cold calls, cold outreach, pipeline generation. Not passive. Not inbound.
What you'll do:
- 100+ calls per day with follow-up emails logged in HubSpot
- Convert outreach into qualified meetings with law firm decision-makers
- Generate pipeline that hits demo targets (minimum 14 completed shows per month)
- Partner with Account Executives on handoff and deal progression
- Use conferences and events as additional pipeline channels
What we're looking for:
- 2+ years in outbound sales, SDR, or business development
- Comfortable with high-volume cold calling
- Consistent, coachable, and motivated by targets
- Strong verbal communicator who qualifies and adapts in real time
What to expect:
- Metrics-driven environment with clear expectations
- Supportive team with shared learnings and direct feedback
- Compensation that scales with production
Pursuant to applicable pay transparency laws, the base salary range for this role is $60,000 to $80,000, with additional commission based on performance.
In addition to base salary and commission, FirmPilot offers:
- 100% premium cost for employee: health, dental, and vision coverage
- Discretionary paid time off
- 11 holidays observed, and 2 floating holidays
Skills Required
- 2+ years of experience in outbound sales, sales development, or business development
- Comfort with high-volume cold calling
- Strong verbal communication skills
- Ability to qualify prospects and adapt in real time
- Consistent, coachable, and motivated by targets
What We Do
FirmPilot is the first AI Marketing Platform for Law Firms that intelligently suggests marketing tactics & generates high-quality content 10x faster to get more cases on auto-pilot.
