Business Development Manager, VIP /Institutional Growth

Reposted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Hong Kong
Remote
Senior level
Blockchain • Fintech • Software • Cryptocurrency • Metaverse
The Role
Acquire and activate VIP and institutional clients (prop firms, hedge funds, market makers) to grow spot trading volume. Own regional volume targets, design incentives and campaigns, coordinate regional go-to-market activities, capture client feedback for product iteration, run pilots with anchor clients, track competitor activity, and produce clear briefs and proposals to drive measurable spot market share growth.
Summary Generated by Built In
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

About the Role

Binance is looking for a self-driven BD professional with 5–7 years of experience to grow spot trading volume market share through institutional and regional channels. This role sits inside the VIP team and operates at the intersection of client development, regional market dynamics, and product feedback.

Responsibilities:

    Spot Volume Growth

  • Acquire and activate VIP-tier clients, prop trading firms, hedge funds, market makers, HNW retail desks, and convert them into sustained spot volume contributors

  • Own a regional volume target and track performance against spot market share metrics vs competitors

  • Identify and work with internal teams to design incentive structures or campaign responses

  • Regional & Local Amplification

  • Build localised go-to-market strategies that adapt global Binance products to regional market structure, client behaviour, and regulatory context

  • Develop and maintain relationships with regional trading communities, OTC desks, VIP aggregators, and local crypto networks

  • Co-ordinate with internal teams on regional trading competitions, fee promos, and volume campaigns tied to measurable outcomes

  • Institutional Product Ideation & Iteration

  • Capture and structure client feedback on margin, sub-accounts, lending terms, and OTC workflow into actionable product proposals

  • Work with product and engineering stakeholders to validate institutional feature gaps and contribute to prioritisation discussions

  • Run small-scale pilots with anchor clients to test product iterations before broader rollout

  • Self-Directed Execution

  • Maintain your own competitive intelligence cadence, track competitor moves, fee changes, and campaign activity across named exchanges

  • Identify growth opportunities from market signals and initiate sprint-sized experiments (2–4 weeks) to test them

  • Able to produce clean, standalone briefs, CP alerts, product proposals, client summaries

Requirements:

    Must-Have

  • 5–7 years in financial services, crypto exchange, or trading BD with direct client-facing responsibility

  • Track record of growing trading volume or AUM at the account or segment level, can speak to specifics

  • Working knowledge of exchange mechanics: VIP tier structures, maker/taker fee dynamics, liquidity behaviour, fee sensitivity

  • Operates effectively in ambiguous, fast-moving environments without a detailed brief

  • Clear, direct written communication briefs and proposals that don't need heavy editing

  • Strong Advantage

  • Exposure to both TradFi (asset management, prime brokerage, treasury operations) and crypto-native environments

  • Familiarity with institutional margin products, lending structures and products

  • Regional market depth in SEA, MENA, Korea, or CEE

  • Existing network of institutional or VIP-tier trading counterparties

Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

Skills Required

  • 5-7 years in financial services, crypto exchange, or trading business development with direct client-facing responsibility
  • Proven track record of growing trading volume or AUM at the account or segment level with specific examples
  • Working knowledge of exchange mechanics: VIP tier structures, maker/taker fee dynamics, liquidity behaviour, and fee sensitivity
  • Ability to operate effectively in ambiguous, fast-moving environments without detailed briefs
  • Clear, direct written communication skills for standalone briefs, proposals, and client summaries
  • Exposure to both TradFi (asset management, prime brokerage, treasury) and crypto-native environments
  • Familiarity with institutional margin products, lending structures, and OTC workflows
  • Regional market depth or experience in SEA, MENA, Korea, or CEE
  • Existing network of institutional or VIP-tier trading counterparties

Binance Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Binance and has not been reviewed or approved by Binance.

  • Career-Linked Recognition & Rewards Performance-linked bonuses can be sizable in favorable crypto cycles, lifting total compensation. Attractive packages in engineering and specialized roles indicate strong rewards for in-demand skills.
  • Flexible Benefits Remote-first flexibility and work-from-anywhere options add meaningful value to the overall rewards package. Flexible schedules and location independence are presented as core perks.
  • Retirement Support Binance.US includes a 401(k) as part of its benefits. This provides a conventional retirement pillar alongside cash and bonus components.

Binance Insights

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The Company
HQ: Singapore
7,696 Employees
Year Founded: 2017

What We Do

Binance is the world’s leading blockchain and cryptocurrency infrastructure provider with a financial product suite that includes the largest digital asset exchange by volume. Trusted by millions worldwide, the Binance platform is dedicated to increasing the freedom of money for users, and features an unmatched portfolio of crypto products and offerings, including: trading and finance, education, data and research, social good, investment and incubation, decentralization and infrastructure solutions, and more. For more information, visit: https://www.binance.com

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