Brand Manager

Posted 19 Days Ago
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Gurgaon, Gurugram, Haryana
5-7 Years Experience
Information Technology • Software
The Role
The Brand Manager will be responsible for building the brand in India through the development and execution of marketing strategies. Duties include developing local marketing campaigns, crafting briefs for creative teams, coordinating with sales teams, and measuring campaign effectiveness while remaining aware of digital trends.
Summary Generated by Built In

Who are we?

Here at Nothing, we're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back.

To get there we're gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return, you'll be part of a movement. Contributing to a global ecosystem of products that bring joy to people's lives.

In four years, we’ve sold over 5 million products worldwide including Phone (1), which was listed on Time Magazine's Best Inventions of 2022 for Innovative Smartphone Design. In 2024, we launched our third and fourth smartphones, as well as a new audio lineup, including our debut in Open Sound Technology: Ear (open).

Alongside our core product range, we also have CMF by Nothing. A sub-brand dedicated to making great design more accessible without compromising on quality and innovation.

Everyday at Nothing we share an optimism that we’re making a difference to the world. If that sounds like something you'd like to be part of, read on...

About the role:

As a Brand Manager, you’d be responsible for building the brand in India across channels. 
We are looking for an enthusiastic person responsible for the development, implementation, and execution of marketing strategies for a brand. They will work with a variety of stakeholders, including horizontal marketing fu

What you’ll do: 

  • Develop local marketing campaigns that serve the product/brand-related objectives
  • Craft crisp briefs for the brand & creative team for the development of assets
  • Cross-function with the team of local and global designers/copywriters to get the assets ready for the market
  • Liaise with the local online and offline sales team to develop plan/assets
  • Adhere to creative guidelines laid out by the global team to ensure consistency
  • Work closely with the e-commerce partner to develop and facilitate asset creation
  • Conceptualize and execute the ATL & BTL campaigns across touchpoints
  • Measure and report on the effectiveness of marketing campaigns
  • Be well versed with the digital trends and capitalize on the opportunities

What we are looking for:

  • Postgraduate in marketing, business, or a related field from an accredited college or university
  • 4-6 years of experience in marketing or brand management
  • Strong analytical and problem-solving skills
  • Who is a great communicator to liaise with different teams across the world
  • Ability to work independently and as part of a team
  • Who is capable of working in an exciting yet high-pressure hustling environment 
  • Who has an interest in the space of design, art, technology, fashion, culture, music, etc. 
  • And lastly, we are looking for someone who is hungry to develop within a developing company



We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.

The Company
HQ: Clerkenwell, England
15,311 Employees
On-site Workplace
Year Founded: 2020

What We Do

Today, we’re left with just a few large incumbents. Lacking instinct and courage, they use research and analysis as crutches to make cold, unexciting and derivative products.

Consumers are bored, no longer inspired by technology and instead feel uneasy about big tech and its impact on people's lives and society.

Nothing is igniting change in the world.

We’re here to make tech fun again, unleash creativity, and inspire our community to shape the future with us.

About us:
Nothing is a UK-based privately held company with backing from GV (formerly Google Ventures), EQT Ventures, C Ventures and other private investors including Tony Fadell (Principal at Future Shape & inventor of the iPod), Casey Neistat (YouTube personality and Co-founder of Beme), Kevin Lin (Co-founder of Twitch) and Steve Huffman (Co-founder and CEO of Reddit

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