Brand Manager, E&I, Bvg & Meals, MENAP

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Cairo, EGY
Remote or Hybrid
Senior level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
Lead regional equity and innovation strategy for Beverages & Meals brands across MENAP. Develop brand growth, innovation, renovation, portfolio, communication, and campaign plans; identify opportunities from proposition development through launch; coordinate cross-market priorities and resources; manage agencies and cross-functional stakeholders; and monitor revenue, profit, and KPI performance.
Summary Generated by Built In
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.
How you will contribute
You will work with others in Mondelēz International to determine an innovation strategy and priorities to enable consumer-centric brand growth and execute commercial innovation plans on innovation based on identified goals. In partnership with brand teams, you will define and deliver plans to renovate the core brand and to strengthen the entire portfolio through innovation and renovation. You will also manage the portfolio (which includes brand architecture). In this role, you are accountable for revenue and profit, sharing objectives as they relate to innovation, and monitoring performance against key performance indicators. Based on your deep consumer insights, brand strategy and positioning, you will integrate innovation into marketing communication plans and campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
  • Marketing, ideally in a matrix environment in the consumer goods industry
  • Developing and marketing product innovations at a cross-country level
  • Working effectively with other marketing disciplines and with cross-functional teams
  • Working with design, innovation and research agencies
  • Analytical and creative skills-a balance of commercial and strategic acumen
  • Understanding consumers
  • Communicating effectively, verbally and in writing, and executive presentation skills

More about this role
What you need to know about this position:
This role is part of regional Equity & Innovation marketing organization within Mondelez International MENAP (Middle East, North Africa & Pakistan) region. It is for Beverages & Meals category (Tang, Philadelphia & Dreamwhip as key brands) focused on all MENAP markets (priority ones being GCC, Egypt & Pakistan) reporting to the GCBM E&I regional lead.
What extra ingredients you will bring:
  • Lead, develop and drive regional multi-year equity & innovation agenda that aligns with brand growth strategy for the key brands responsible for.
  • In partnership with local marketing teams, you will define and deliver plans on core brand equity communication and to strengthen brand portfolio through innovation and renovation.
  • Work cross-functionally with peer internal workgroups and in partnership with creative & media agencies to deliver brand campaigns and innovation strategy that drive sustainable growth & brand equity.
  • Act as key point of contact for leading alignment of cross-regional and cross-market priorities, and resource allocation for innovation and big bet development.
  • Manage the process of identifying innovation opportunities from pre-launch of business proposition to bringing successful innovation into market, in addition to helping develop brand strategy & working on communication campaigns.
  • Partner with and influence creative and media agencies to drive breakthrough communication strategy.

Education / Certifications:
Bachelor's degree in management, Marketing or equivalent. Preferably master's degree.
Job specific requirements:
  • Preferably 5 & upto 7 years of Consumer marketing, brand-building and/or brand-activation experience.
  • Ability to manage multi-brand / multi-country with agility and growth mindset.
  • Strong leadership to influence direct teams and core stakeholders, especially remotely.
  • Consumer Centric thinking, with a digital first mindset.
  • Effective communication (verbal and writing), and strong presentation skills.
  • Ability to work cross-functionally across internal & external stakeholders and multi-functions.
  • Analytical and creative skills - a balance of commercial and strategic acumen.

Work schedule:
Full-Time
No Relocation support available
Business Unit Summary
Mondelēz International in the Middle East, North Africa and Pakistan serves the Middle East and Africa markets as well as Australia, New Zealand, the UK and Canada. Headquartered in Dubai, UAE, we have more than 2600 employees working across seven plants and six commercial offices; we make, bake, sell and deliver our products to customers. We are market leaders in key snacking categories with iconic global and local brands including Cadbury Dairy Milk chocolate, Milka, Oreo and belVita biscuits, Barni Cakes,Tang powdered beverage, Chiclets and Trident gum and Halls candy.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing

Skills Required

  • Bachelor's degree in Management, Marketing, or an equivalent field
  • 5 to 7 years of consumer marketing, brand-building, and/or brand-activation experience
  • Experience developing and marketing product innovations across multiple countries
  • Experience working in a matrix environment, preferably in the consumer goods industry
  • Ability to manage multiple brands and countries with agility and a growth mindset
  • Strong leadership and ability to influence teams and stakeholders, especially remotely
  • Consumer-centric thinking and a digital-first mindset
  • Effective verbal and written communication and strong presentation skills
  • Ability to work cross-functionally with internal and external stakeholders
  • Analytical and creative skills with commercial and strategic acumen
  • Experience working with design, innovation, research, creative, and media agencies
  • Master's degree

Mondelēz International Compensation & Benefits Highlights

  • Retirement Support — 401(k) offerings are portrayed as robust, with a competitive employer match and, for some groups, an additional base company contribution. Perceptions of the plan are favorable, and defined-contribution coverage spans eligible salaried, non-union, and union employees.
  • Parental & Family Support — U.S. policies include 10 weeks of paid parental bonding leave for primary and secondary caregivers, plus adoption and surrogacy assistance. Arrangements differ by country and union contract, but the leave program is repeatedly noted as a strong point.
  • Leave & Time Off Breadth — Paid time off is described as generous, with vacation/PTO plus holidays, sick leave, bereavement, and volunteer time. This breadth is frequently called out as a core strength of the package.

Mondelēz International Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Chicago, IL
90,000 Employees
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world. Our Purpose Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way. Our Brands We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Our People Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are. Our Strategies We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities: • Growth: accelerate consumer-centric growth • Execution: drive operational excellence • Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

Gallery

Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery

Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
HQChicago, IL
MY
MX
Athens, GR
Bogotá, CO
Bratislava, SK
Breda, NL
Bucharest, RO
Hungary
Buenos Aires, Buenos Aires
East Hanover, NJ
İstanbul, Istanbul
Mumbai, IN
Praha, CZ
Santa Ana, CR
Santa Fe, MX
São Paulo, BR
Singapore
Warsaw, PL
Learn more

Similar Jobs

Mondelēz International Logo Mondelēz International

Internal Controls Analyst

Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
Remote or Hybrid
2 Locations
90000 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account