Brand Creative Lead

Posted 12 Hours Ago
Be an Early Applicant
3 Locations
Remote
Senior level
Artificial Intelligence
The Role
Lead Fireflies’ creative direction and emotional brand identity. Develop memorable campaign concepts across film, social, OOH, digital, events, partnerships, and other channels. Translate human insights into stories, visuals, language, characters, and experiences, then guide work from concept through production and launch. Collaborate with designers, writers, marketers, founders, agencies, and creative partners while maintaining high standards for brand quality and consistency.
Summary Generated by Built In
We’re looking for someone who can make people feel something when they hear the name Fireflies.

Someone who understands why certain brands become part of culture while others become interchangeable. Someone who can take an ordinary product truth and turn it into a story people remember. Someone with the taste to know when an idea is special, the conviction to champion it, and the craft to bring it to life.

Fireflies started by taking notes in meetings. We’re becoming something much bigger: an AI teammate that can capture what happens across your work, organize what matters, and help get the work done.

The brand needs to make that transformation feel human.

What you’ll do
  • Shape the creative direction and emotional identity of the Fireflies brand.
  • Develop big creative ideas for campaigns across film, social, OOH, digital, events, partnerships, and more.
  • Turn human truths about work into stories, films, visuals, headlines, and experiences people remember.
  • Help build distinctive brand codes, language, visual worlds, characters, and creative concepts that become unmistakably Fireflies.
  • Take ideas from concept → narrative → creative direction → production → launch.
  • Work closely with designers, writers, product marketers, founders, and growth teams to bring ideas to life.
  • Brief and collaborate with photographers, filmmakers, directors, agencies, creators, and other creative partners.
  • Raise the bar for the quality and consistency of everything Fireflies puts into the world.
  • Look beyond SaaS for inspiration — from fashion and entertainment to sports, design, music, art, and internet culture.

What we’re looking for
  • 5+ years building brands, campaigns, or creative work that people remember.
  • Experience in fashion, consumer, entertainment, media, sports, hospitality, advertising, creative agencies, or technology — we’re open to different backgrounds.
  • A strong portfolio that demonstrates storytelling, creative thinking, and exceptional taste.
  • Excellent writing and storytelling instincts, with the ability to find the simple idea within a complex brief.
  • Strong visual taste and the ability to give thoughtful, specific creative direction.
  • Experience taking ideas from a blank page through execution and launch.
  • Someone who is curious about culture and genuinely interested in why some brands and ideas become memorable.
  • High standards, strong opinions, low ego, and a willingness to challenge the obvious.
  • Comfortable being hands-on in a fast-moving team — whether that means shaping a campaign concept, refining a headline, reviewing a storyboard, or directing a shoot.

We’re looking for the person who asks:
What’s the story?
What’s the feeling?
Why would anyone remember this?

And then knows how to turn the answer into something the world hasn’t seen before.

Values that are important to us:
  • You should be a great communicator and culture maintainer
  • Take a look at our culture document
  • You're data-driven and customer-focused
  • You value fast & incremental engineering cycles
  • You maintain design excellence and minimise complexity
  • You measure your results & automate when possible
  • You get 10% better at something every week
  • You have an internal compass and take accountability & initiative
  • We value overcommunication, candid feedback and a results-driven culture

Perks and benefits:
  • Competitive compensation
  • Work remotely anywhere in your respective country
  • Ability to move laterally within a team and grow rapidly
  • Paid time off and flexible leave policy
  • No boss culture
  • Flexible working hours
  • LGBTQ+ friendly
  • Company offsites
  • Tech reimbursements

About us: 
At Fireflies.ai, we are changing how teams use AI in their daily work. Our culture champions security, innovation, customer experience, and growth. Backed by $19 million from investors including Canaan and Khosla Ventures, plus angels from Slack, Facebook, Dropbox, Amazon, and Salesforce, Fireflies is driven by a global team of more than 100 people across over 20 countries and every time zone. We are building a world-class, global-first company, and we use our own product to do it.

Fireflies.ai is an equal opportunity employer. We strongly value diversity because our team is stronger with different perspectives and experiences. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic.

Skills Required

  • 5+ years building brands, campaigns, or memorable creative work
  • Experience in fashion, consumer, entertainment, media, sports, hospitality, advertising, creative agencies, or technology
  • Strong portfolio demonstrating storytelling, creative thinking, and exceptional taste
  • Excellent writing and storytelling instincts
  • Strong visual taste and ability to provide specific creative direction
  • Experience taking ideas from concept through execution and launch
  • Curiosity about culture and memorable brands
  • High standards, strong opinions, low ego, and willingness to challenge convention
  • Comfort working hands-on in a fast-moving team
Am I A Good Fit?
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The Company
HQ: San Francisco, CA
76 Employees
Year Founded: 2016

What We Do

There is a tremendous amount of gold buried inside your customer conversations. We want to help you unlock that data in the most seamless way possible by capturing your calls and meetings. Fireflies is bringing the voice of the customer to every person inside your organization. Imagine being able to automatically enrich your CRM and remember every conversation you've ever had without lifting a finger. That's what's possible with Fireflies and Voice AI.

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