AI is moving fast. Most people are watching it happen. We’re building what comes next.
At LTX, we’re creating cutting-edge open-world models that help AI understand, simulate, and generate the world around us. We’re laying the groundwork for AI systems that can model how reality looks, moves, and behaves.
These world models will power the next generation of creative tools, physical AI, product simulation, and entirely new ways to build and interact with technology.
We’re not just training models. We’re helping define a new category.
About the roleThe Demand Generation team drives Lightricks’ B2B growth by turning awareness into measurable revenue. They manage large-scale paid campaigns across search and social, experiment continuously to optimize performance, and partner closely with Creative, Sales, and Analytics. Their work fuels the sales pipeline, expands global reach, and reinforces Lightricks’ position as an AI-powered marketing leader. As our B2B Demand Generation Manager you’ll scale paid social and search with meaningful budgets. You’ll reach decision-makers in various markets and convert attention into revenue.
What you will be doing- Own full-funnel demand gen across SEM (Google/YouTube) and paid social (LinkedIn, Meta, X & Reddit) to hit MQL, SQL, pipeline and revenue targets.
- Lead ABM motions while collaborating with SDR/BDRs and RevOps.
- Manage high budgets at scale across multiple geographies, plan, forecast, and pace spend for impact and efficiency.
- Collaborate with the organic growth team to achieve the right balance between paid and organic acquisition.
- Run continues experimentation: audience and keyword strategy, creative/messaging tests, bidding, landing pages, and conversion flows.
- 2+ years experience of proven success in Demand Generation at a B2B company.
- Hands on experience in LinkedIn Ads, Meta, X, Google Ads/YouTube. Proven track record building pipeline from paid social and search.
- ABM experience using intent/enrichment platforms (Apollo, Clay) and collaborating with Sales.
- Comfortable using AI tools (e.g., Claude, ChatGPT) to speed up campaign ideation, creation, and optimization.
- Strong analytical skills, comfortable using BI tools (thoughtspot/Looker/Tableau), able to translate data into action.
- Growth mindset, able to thrive in a fast paced, AI first, environment.
- Fluent English (written and spoken).
Some opportunities let you work on AI. This one lets you shape its future.
We’re a team of builders, researchers, and creatives who thrive on solving hard problems and pushing beyond what’s considered possible. Curiosity is encouraged. Experimentation is expected. Today we know that great ideas can come from anywhere.
Every breakthrough we make reaches millions of creators and developers worldwide. This can only happen in an environment where you are encouraged to think, push boundaries, create, and explore. Real impact happens when we, as a team, are empowered to experiment, evolve, and elevate together.
We got you covered!We empower employees with cutting-edge tools and learning opportunities to grow and succeed through workshops, access and training on platforms, subscriptions, and clear guidelines for responsible AI use.
We offer Car-to-go subscriptions and run daily door-to-door shuttles from several locations in central Israel, plus free parking and train-station pickups.
We’re proud to have 2 chef-led restaurants on site by the legendary Machneyuda Group (yes, that Machneyuda!), plus a bakery nestled in the heart of our office, filled daily with the scent of fresh pastries.
Skills Required
- 2+ years of proven success in demand generation at a B2B company
- Hands-on experience with LinkedIn Ads, Meta Ads, X Ads, Google Ads, and YouTube Ads
- Proven track record building pipeline through paid social and search
- Account-based marketing experience using intent or enrichment platforms such as Apollo or Clay
- Experience collaborating with Sales
- Comfort using AI tools such as Claude or ChatGPT for campaign ideation, creation, and optimization
- Strong analytical skills and comfort using BI tools such as ThoughtSpot, Looker, or Tableau
- Growth mindset and ability to thrive in a fast-paced, AI-first environment
- Fluent written and spoken English
LTX Compensation & Benefits Highlights
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Healthcare Strength — Health coverage is described as comprehensive—medical, dental, and vision—augmented by no‑cost add‑ons like virtual physical therapy and access to expert second opinions for members enrolled in company medical plans. HSA eligibility is available with company HSA contributions for first‑time enrollees in a specified plan year.
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Retirement Support — Retirement programs include a 401(k) with a matching formula that increases with tenure, plus a basic annual company contribution. Additional offerings such as an employee stock purchase plan and financial planning resources are also highlighted.
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Parental & Family Support — Family support includes paid new parent leave at full salary for up to nine weeks. Backup child/elder care and family‑building assistance further extend support beyond leave.
LTX Insights
What We Do
LTS serves three markets today. In media & entertainment, studios, VFX houses, and video platforms use LTX for animation, keyframing, and generating video at scale from existing assets. In real-time experiences, LTX powers talking avatars and efficient on-device rendering for interactive engines like Unity. In robotics and physical AI, we work with partners like Standard Bots and Markov Robotics to train and deploy world action models. What sets us apart across all three: our models are open, efficient, and adaptable. We were founded by four computer-science PhDs who never stopped thinking like researchers. That mindset still defines us: deep technical ambition, a bias toward building, and a belief that the best creative tools haven't been invented yet.
Why Work With Us
What makes us "us" - At LTX, innovation starts with people, not buzzwords. We move fast, speak plainly, and take real ownership. Impact here comes from passion, curiosity, and initiative, and from raising the bar for yourself and the people around you. We believe the best work happens together. The culture here is genuinely collaborative, people s
LTX Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We work hybrid. There are set in-office days built into the week, and the rest is remote. We design the mix intentionally, because in-person time makes the work better.