AVP - Business Analyst, Analytics

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Bangalore, Bengaluru Urban, Karnataka
Senior level
Fintech • Financial Services
The Role
The AVP - Business Analyst, Analytics oversees teams, translates data insights to drive strategies, manages performance and compliance, and ensures marketing investment decisions are informed by analytics.
Summary Generated by Built In

The Business Analytics Manager provides full leadership and supervisory responsibility. Provides operational/service leadership and direction to team(s). Applies in-depth disciplinary knowledge through provision of value-added perspectives or advisory services. May contribute to the development of new techniques, models and plans within area of expertise. Excellent communication and diplomacy skills are required. Generally has responsibility for volume, quality, timeliness of end results and shared responsibility for planning and budgets. Work affects an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family. Full supervisory responsibility, ensuring motivation and development of team through professional leadership to include duties such as performance evaluation, compensation, hiring, disciplinary and terminations as well as direction of daily tasks and responsibilities.
Responsibilities:

  • Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings
  • Ensures analytics drive appropriate marketing investment decisions and marketing plan activities
  • Analyzes performance of marketing programs and business initiatives
  • Ensures analysis drives appropriate marketing investment decisions and marketing plan activities
  • Forecasting includes creation of key indicator curves and indices
  • Work closely with internal and external business partners in building, implementing, tracking and improving decision strategies
  • Makes and implements recommendations through the use of data analysis and segmentation methodologies
  • Integrates key profitability drivers and measures of success make pricing offer recommendations and performs adhoc analytical requests
  • Manages staff. Evaluates subordinates' performance and makes decisions regarding staffing, pay increases, promotions, terminations, etc.
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

Qualifications:

  • 5-8 years of experience
  • Advanced analytical and business strategy skills
  • Effective communication skills
  • Ability to present to business partners and/or leaders to gain approvals
  • Project and process management skills
  • Excellent written and verbal communications skill
  • Experience with a prior focus in financial services analytics
  • Solid organizational skills and ability to manage multiple projects at one time
  • Self-starter who also has a demonstrated ability to work successfully in team environment and drive

Education:

  • Bachelors/University degree or equivalent experience

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

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Job Family Group:

Decision Management

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Job Family:

Business Analysis

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Time Type:

Full time

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

View the "EEO is the Law" poster. View the EEO is the Law Supplement.

View the EEO Policy Statement.

View the Pay Transparency Posting

Top Skills

Analytics
Data Analysis
Financial Services
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The Company
HQ: Kwun Tong, Kowloon
223,850 Employees
Hybrid Workplace

What We Do

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. We have 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities. We are Citi, the global bank – an institution connecting millions of people across hundreds of countries and cities.

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