Associate RCC Marketing Promotions Director

Posted 7 Days Ago
Be an Early Applicant
Alameda, CA, USA
In-Office
179K-253K Annually
Expert/Leader
Biotech
The Role
Lead development and execution of US promotional tactics for Cabozantinib in RCC, aligning messaging with brand objectives. Manage promotional budget, vendor/agency relationships, cross-functional collaboration (sales, medical, regulatory), and measure campaign performance while ensuring FDA and compliance adherence.
Summary Generated by Built In

The Associate RCC Marketing Promotions Director is responsible for developing and leading RCC promotional efforts to craft and execute tactics in support of brand strategy.

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

  • Support the development of US marketing tactical plans for existing and potential new indications of Cabozantinib in RCC cancers

  • Ensure successful execution of compelling promotional tactics for US HCPs across personal and non-personal channels

  • Consult with Ex-US & US partner organizations to review & align on promotional message execution as appropriate

  • Align messaging platform and tactical rollout with brand objectives and strategies

  • Ensure key brand messages and materials are effectively communicated at sales meetings

  • Support management of the promotions budget, establish goals and metrics, and measure performance

  • Collaborate effectively with cross-functional partners, including field sales, sales training, market planning, and regulatory/compliance

  • Collaborate with the Payer Sales Team to develop promotional materials targeting the managed care audience

  • Manage key vendor relationships, including the promotional agency of record

  • Foster trust and a strong culture across the broader marketing and sales teams and with partners throughout the organization

  • nsure compliance with all laws, regulations, and policies that govern Exelixis conduct

EDUCATION/EXPERIENCE/SKILLS:
Education:

  • Master’s degree in related discipline and 13 years of related experience; or

  • BS/BA degree in related discipline and at least 11 years of related experience; or

  • Equivalent combination of education and experience

Experience:

  • Experience in product marketing, field sales, or market research/analysis in the pharmaceutical or biotech industries

  • Pharmaceutical Marketing

  • Patient Marketing, advocacy relations, public relations, digital marketing and sales experiences are a plus

  • Oncology experience is strongly preferred

Knowledge/Skills/Abilities: 

  • Effective prioritization of activities

  • Ability to effectively collaborate with multiple organizational stakeholders

  • Talent for blending innovation with pragmatic execution

  • Skills to network internally and externally

  • Ability to draw insight from market research, the sales force, and other sources to optimize messaging, tactical plans, and promotional activities

  • Demonstrated strategic thinking, initiative and creativity

  • Proven track record for consistently meeting or exceeding financial and/or other quantitative targets, as well as qualitative goals

  • Strong presentation, verbal and written communication skills 

  • Understanding of FDA Regulations of pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review processes 

  • Business travel is required

Job Complexity:

  • Works on problems of diverse scope where data analysis requires evaluation of identifiable factors. May also work on complex issues where analysis of situations or data requires an in-depth evaluation of variable factors.

  • Exercises judgment in selecting methods, techniques and evaluation criteria for obtaining results.

  • Networks with key contacts outside individual area of expertise. 

#LI-MB1

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The base pay range for this position is $178,500 - $252,500 annually. The base pay range may take into account the candidate’s geographic region, which will adjust the pay depending on the specific work location. The base pay offered will take into account the candidate’s geographic region, job-related knowledge, skills, experience and internal equity, among other factors.

In addition to the base salary, as part of our Total Rewards program, Exelixis offers comprehensive employee benefits package, including a 401k plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts. Employees are also eligible for a discretionary annual bonus program, or if field sales staff, a sales-based incentive plan. Exelixis also offers employees the opportunity to purchase company stock, and receive long-term incentives, 15 accrued vacation days in their first year, 17 paid holidays including a company-wide winter shutdown in December, and up to 10 sick days throughout the calendar year.

If you have a disability and need an accommodation in relation to the application and/or recruitment process, please email us at: [email protected].


WORKING CONDITIONS:

Our office is a modern space that fosters collaboration and creativity. Teams work closely together, sharing ideas and solutions in a supportive atmosphere. We provide all necessary equipment, including dual monitors and ergonomic chairs, to ensure a comfortable workspace.


DISCLAIMER: 
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.


We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

Skills Required

  • Master's degree in related discipline and 13 years of related experience, or BS/BA and at least 11 years of related experience, or equivalent combination
  • Experience in product marketing, field sales, or market research/analysis in the pharmaceutical or biotech industries
  • Pharmaceutical marketing experience
  • Understanding of FDA regulations for pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review processes
  • Oncology experience
  • Experience managing promotions budgets, establishing goals/metrics, and measuring performance
  • Experience collaborating with cross-functional partners (field sales, sales training, market planning) and vendor/agency management
  • Experience developing promotional materials targeting managed care/payer audiences
  • Patient marketing, advocacy relations, public relations, digital marketing, and sales experience
  • Strong presentation, verbal and written communication skills and proven record meeting/exceeding financial or quantitative targets
  • Willingness to travel for business

Exelixis Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Exelixis and has not been reviewed or approved by Exelixis.

  • Retirement Support Retirement plans are highlighted as a strength, featuring a 401(k) with generous company contributions and immediate vesting. This emphasis signals strong long‑term financial support within the total rewards package.
  • Healthcare Strength Healthcare coverage is positioned as comprehensive, with multiple medical plan options (HDHP with HSA, EPO, and Kaiser HMO in CA) and employer HSA contributions in 2026. Posted plan documents and contribution details indicate structured support for managing care and costs.
  • Parental & Family Support Family support is robust, including fully paid parental leave, caregiver leave, and expanded fertility benefits. Additional elements such as grandparent leave and backup care broaden assistance across life stages.

Exelixis Insights

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The Company
HQ: Alameda, CA
1,555 Employees
Year Founded: 1994

What We Do

Every Exelixis employee is united in an ambitious cause: to launch innovative medicines that give patients and their families hope for the future. In this pursuit, we know our employees are our most valuable asset. After operating in the challenging biotech sector for more than 25 years, we have a proven track record of resiliency in the face of adversity. The success of our lead product has provided a solid commercial foundation allowing us to reinvigorate our research efforts, and grow our team in areas such as Drug Discovery, Clinical Development and Commercial. As we expand our global partnerships and further reinvest in R&D to help us discover the next breakthrough for difficult-to-treat cancers, we’re seeking to add talented, dedicated employees to power our mission. Cancer is our cause. Make it yours, too. Please see our Community Guidelines: bit.ly/2XXw9w3 For more information about Exelixis, please visit www.exelixis.com, follow @ExelixisInc on Twitter or like Exelixis, Inc. on Facebook.

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