Associate Marketing Manager, DePuy Synthes CMF

Posted 9 Days Ago
Be an Early Applicant
West Chester, PA, USA
In-Office
94K-152K Annually
Junior
Healthtech • Biotech • Pharmaceutical • Manufacturing
The Role
The role involves supporting product marketing in the CMFT business by developing strategies, executing launches, and collaborating across teams to enhance clinical and commercial adoption.
Summary Generated by Built In

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.  We provide an inclusive work environment where each person is considered as an individual.  At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Product Management

Job Category:

Professional

All Job Posting Locations:

West Chester, Pennsylvania, United States of America

Job Description:

About Orthopaedics

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of Orthopaedics? Ready to join a team that’s reimagining how we heal? Our Orthopaedics teams help keep more than 6 million people moving each year while delivering clinical and economic value to surgeons and healthcare systems. Our teams build solutions for joint reconstruction; trauma and craniomaxillofacial; sports, extremities, and elective foot and ankle; spine; and robotics and digital surgery. Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for  the Associate Marketing Manager -Depuy Synthes CMF in West Chester, PA.

Purpose:

The US CMFT Associate Marketing Manager will support product and portfolio marketing for the CMFT business in the United States, based in West Chester, PA. This role partners closely with Sales, Clinical Affairs, R&D, Regulatory/Compliance, and Global Marketing to develop and execute go-to-market plans, drive clinical and commercial adoption, enable the field force, and deliver measurable business results.

You will be responsible for:

Product strategy & lifecycle

  • Support development and execution of product and portfolio strategies for CMFT devices and instrumentation in the US.

  • Assist with product launches, life-cycle management, competitive positioning, and value-proposition development.

Market insight & customer understanding

  • Collect and synthesize market, customer, and competitive intelligence to inform strategy and product decisions.

  • Maintain customer feedback loops with clinical affairs and R&D.

Go-to-market & launch execution

  • Build and execute launch plans, promotional messaging, clinical evidence summaries, and sales enablement materials.

  • Coordinate cross-functional launch readiness: training, inventory planning, pricing, and reimbursement support.

Sales enablement & training

  • Create and maintain training tools, procedural guides, presentations, case studies, and digital assets for field sales and clinical specialists.

  • Support in-service programs, OR demonstrations, and surgeon education events.

Marketing communications & digital

  • Collaborate on campaigns (digital, email, congress presence, product collateral) to drive awareness and adoption.

  • Partner with content and digital teams to ensure channel-appropriate materials and measurable performance tracking.

Compliance & promotional review

  • Ensure promotional and educational materials adhere to Johnson & Johnson policies and applicable regulatory/ethical guidelines.

Cross-functional project management

  • Lead or participate in cross-functional teams; manage external vendors and agencies as needed.

  • Track budgets, timelines, and deliverables to ensure on-time execution.

Performance measurement

  • Define and report on KPIs such as adoption rates, case volume, market share movement, sales productivity, and campaign ROI.

Qualifications & Requirements:

  • Bachelor’s degree in marketing, business, life sciences, biomedical engineering, or related field.

  • 2+ years of product or marketing experience in medical devices, preferably in orthopedics, CMF, Thoracic or trauma.

  • Familiarity with surgical workflows and the OR environment; experience engaging surgeons and clinical stakeholders.

  • Strong project management and organizational skills; ability to manage multiple priorities and stakeholders.

  • Excellent written and verbal communication and presentation skills.

  • Analytical capability to interpret market data and translate insights into actionable plans.

  • Willingness to travel (approximately 20–40%, depending on product and launch activities).

Preferred:

  • Bachelor’s degree (BA or BS) or clinical background (RN, surgical tech, biomedical).

  • Demonstrated experience supporting product launches and surgeon education programs.

  • Knowledge of US healthcare payer landscape and reimbursement coding relevant to CMF/trauma procedures.

  • Experience with digital marketing tools, CRM platforms, and analytics.

Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone Orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.  

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers , internal employees contact AskGS to be directed to your accommodation resource

Required Skills:



Preferred Skills:

Brand Marketing, Brand Positioning Strategy, Business Storytelling, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Inclusive Leadership, Industry Analysis, Leadership, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Resource Allocation, Stakeholder Management, Strategic Thinking

The anticipated base pay range for this position is :

$94,000.00 - $151,800.00

Additional Description for Pay Transparency:

Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
This position is eligible to participate in the Company’s long-term incentive program.
Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period10 days
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year
For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits

Skills Required

  • Bachelor's degree in marketing, business, life sciences, biomedical engineering, or related field
  • 2+ years of product or marketing experience in medical devices, preferably in orthopedics, CMF, Thoracic or trauma
  • Familiarity with surgical workflows and the OR environment
  • Strong project management and organizational skills
  • Excellent written and verbal communication and presentation skills
  • Analytical capability to interpret market data
  • Willingness to travel (approximately 20-40%)

Johnson & Johnson Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Johnson & Johnson and has not been reviewed or approved by Johnson & Johnson.

  • Healthcare Strength Healthcare coverage is characterized as comprehensive across medical, dental, and vision, with added supports like onsite clinics, fitness centers, and Employee Assistance resources. Mental-health services and wellbeing reimbursements are also described as meaningful components of the overall package.
  • Retirement Support Retirement offerings are portrayed as a major differentiator, combining a 401(k) with employer matching and an employer-funded pension plan. Stock options and other long-term financial supports are also positioned as part of the broader rewards mix.
  • Parental & Family Support Family-related benefits are presented as notably strong, including paid parental leave for all new parents and additional leave types for caregiving and bereavement. Financial assistance for adoption, fertility treatment, and surrogacy is highlighted as a significant support.

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The Company
HQ: New Brunswick, NJ
143,612 Employees
Year Founded: 1886

What We Do

Profound Change Requires Boldness. Johnson & Johnson is the largest and most broadly based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world. Social Media Community Guidelines: http://www.jnj.com/social-media-community-guidelines

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