Associate Director, Market Access Marketing

Posted 3 Days Ago
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Florham Park, NJ, USA
Hybrid
142K-269K Annually
Senior level
Healthtech • Pharmaceutical
The Role
Leads payer-strategy and market access marketing activities for pharmaceutical brands, integrating access insights into brand, financial, launch, and forecasting decisions. Monitors payer policies, tracks launch-readiness metrics, coordinates cross-functional access forums, develops channel strategies, supports advisory boards and evidence generation, manages budgets and vendors, and evaluates conference engagement opportunities.
Summary Generated by Built In
Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.

Job Description

Purpose Statement

The Associate Director of Market Access Marketing, leads payer-strategy activities that help ensure seamless patient access to the brand. This role integrates market access insights into cross-functional and financial strategic decisions while building the evidence, partnerships, and operational readiness required for effective launch execution and sustained brand performance.

Key Responsibilities

  • Monitor the payer policy landscape and produce regular policy updates and communications in partnership with market access analytics teams.
  • Track account activation and launch-readiness metrics; synthesize field insights; and provide regular reporting to commercial leadership and executive business reviews.
  • Represent Market Access in cross-functional brand governance forums, including brand team meetings, annual strategy and planning, long-range planning, and latest best estimate forecasting, to ensure access realities inform strategic and financial decisions.
  • Lead a recurring cross-functional access forum to proactively identify, prioritize, and resolve access challenges and opportunities.
  • Support the development and finalization of channel-specific strategies, including community oncology and group purchasing organization (GPO) strategies, in partnership with brand and market access leadership.

Secondary Responsibilities:

  • Partner with cross-functional stakeholders to plan and execute advisory boards that generate insights for future brand and market access strategy.
  • Manage budget stewardship and vendor or agency processes, including scope-of-work submissions and optimization of available funds.
  • Partner with market access analytics and research teams to build evidence bases, including market research, that support future tactical execution.

Additional Responsibilities:

  • Support research and evaluation of conference and congress engagement opportunities to inform future brand presence and stakeholder-engagement strategy.

Qualifications

Required Qualifications:

  • Bachelor’s Degree required to enable this individual to demonstrate an appropriate level of business acumen, the ability to process scientific information and financial analysis.
  • Demonstrated ability to understand clinical aspects of a pharmaceutical product and its application to marketing strategy and tactical execution.
  • 5-7 years of marketing or market access experience required.
  • Previous experience supporting HCP-administered assets.
  • Knowledge of the Commercial and Medicare FFS aspects of the Medical Benefit and associated utilization management and reimbursement dynamics.

Preferred Qualifications:

  • Previous Oncology experience strongly preferred, but not required
  • 3 years of US Market Access experience preferred
  • Pre-launch activities and Market Access launch experience
  • Demonstrated understanding of financial planning and analysis
  • Master’s Degree

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

  • The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. ​

  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

  • This job is eligible to participate in our long-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.​

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

Skills Required

  • Bachelor's degree
  • Ability to demonstrate business acumen and process scientific information and financial analysis
  • Ability to understand clinical aspects of pharmaceutical products and apply them to marketing strategy and tactical execution
  • 5-7 years of marketing or market access experience
  • Experience supporting HCP-administered assets
  • Knowledge of Commercial and Medicare FFS aspects of the Medical Benefit, including utilization management and reimbursement dynamics
  • Oncology experience
  • 3 years of U.S. market access experience
  • Pre-launch and market access launch experience
  • Understanding of financial planning and analysis
  • Master's degree

AbbVie Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AbbVie and has not been reviewed or approved by AbbVie.

  • Retirement Support — Retirement programs are portrayed as a standout, with a dollar‑for‑dollar 401(k) match up to 6% and an additional annual company contribution based on age and service. Feedback suggests this materially boosts perceived total compensation for many U.S. employees.
  • Parental & Family Support — Paid parental and caregiver leave are emphasized, including up to 12 weeks of fully paid parental leave for all parents and 4 weeks of paid caregiver leave in the U.S. Feedback suggests these policies are a meaningful differentiator for employees balancing family needs.
  • Leave & Time Off Breadth — Time off is described as extensive, with tiered vacation that scales with tenure, 17 company holidays, and two paid volunteer days in the U.S. Feedback suggests the breadth of leave contributes notably to overall benefits satisfaction.

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The Company
HQ: North Chicago, IL
56,000 Employees
Year Founded: 2013

What We Do

AbbVie is a global biopharmaceutical company focused on creating medicines and solutions that put impact first — for patients, communities, and our world. We aim to address complex health issues and enhance people's lives through our core therapeutic areas: immunology, oncology, neuroscience, eye care, aesthetics and other areas of unmet need.

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