Associate Director, Content Design

Posted 10 Hours Ago
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Bellevue, WA, USA
Hybrid
166K-265K Annually
Senior level
eCommerce • Healthtech • Pet • Retail • Pharmaceutical
At Chewy, our mission is to be the most trusted and convenient destination for pet parents and partners, everywhere.
The Role
Leads Chewy’s content design practice and customer-facing digital content experiences. Responsibilities include setting content and product strategy, managing end-to-end UX writing and content development, ensuring consistency across products, leading multiple content teams and managers, building organizational frameworks, and partnering with product, design, research, marketing, merchandising, and executive stakeholders. The role is hybrid in Boston or Bellevue and requires quarterly travel.
Summary Generated by Built In
Job Description:
Chewy is dedicated to being the most trusted and convenient online destination for pet parents and partners, everywhere. On the Product Design and Research team, we embrace this vision (and our pets!). We craft experiences that delight customers, veterinarians, and businesses that support them in keeping their pets happy and healthy. As a team of hard-working, collaborative, and fun-loving designers, researchers, and builders, we're looking for creative and driven talent to join the pack.
We are hiring a Associate Director, Content Design people leader to invent and lead our content creation practice at Chewy. The job is available in either Boston, MA or Bellevue, WA. You will guide the development of content and content experiences in our customer facing digital tools that delight and support users and reflect the Chewy brand, while setting the bar for clear, compelling content in a writing-forward culture. You will work closely with partners across product, brand, merchandising, and site experience teams to deliver a dynamic, ever-evolving platform that delights millions of pet parents. This is more than a content leadership role - it is your chance to elevate the experience and shape the voice behind one of the most beloved names in pet care.
What You'll Do:
Product & Content Strategy
  • Transform client and organizational goals into compelling, purposeful, and feasible products.
  • Lead innovative, systems-level thinking across a range of products, platforms, and devices.
  • Champion cohesion and consistency across a growing portfolio of products, while fostering a culture of innovation.

Execution & Delivery
  • Manage the full content development process-from discovery and concept ideation, flows and proto-content, and polished copy in full-fidelity designs.
  • Advanced proficiency in core content fields, including UX writing and microcopy, information architecture, content strategy, and testing.
  • Maintain a bias for action and prioritize effectively across multiple initiatives.

Team Leadership & Growth
  • Lead and develop a high-performing content design team, ensuring they are engaged, effective, and continuously growing.
  • Nurture Chewy's culture and principles, setting new standards for operational and executional excellence.

Cross-Functional Collaboration
  • Partner closely with product managers, designers, user researchers, marketing, retail strategy, and fellow content designers.
  • Clearly articulate and present the process of building thinking, process, and decisions to a wide range of collaborators, including senior leadership and C-suite executives.

What You'll Need:
Design Experience & Expertise
  • 7+ years of experience as a content designer, information architect, or similar role.
  • Demonstrated history of crafting high-quality digital products that deliver measurable results, supported by a strong portfolio or case studies.
  • Experience collaborating with brand, marketing, and merchandising teams

Leadership & Team Management
  • 4+ years dedicated to managing content teams.
  • Proven skill in evaluating both customer and business impact of content decisions across product areas.
  • Demonstrated ability to lead large scale initiatives involving multiple collaborator groups
  • Experience leading multiple teams of 6+, including managing other managers.
  • Experience building a new content practice

Communication & Collaboration
  • Strong communication, presentation, and interpersonal skills.
  • Ability to clearly articulate complex concepts to diverse audiences and collaborators at all levels.

Education & Work Environment
  • Bachelor's degree in design, Human-Computer Interaction (HCI), or a related field-or equivalent professional experience in the design industry.
  • Willingness to travel quarterly as needed; role requires regular presence in a local office.

Bonus:
  • Background in content design, with a track record of developing standards adopted across an organization.
  • Experience building and supporting frameworks through clear guidance and team enablement.
  • Background in e-commerce, retail brands, or merchandising environments, with an understanding of customer behavior and business goals in those contexts.

Work Arrangement:
  • Hybrid Model: 3-4 days in hub location per week
  • Remote: This role is NOT a remote role.

The base salary range for this role is $166,000 - $265,000.00.
  • The specific salary offered to a candidate may be influenced by a variety of factors including but not limited to the candidate's relevant experience, education, and work location. In addition, this position is eligible for 401k and a new hire and annual equity grant. C08+ positions may also be eligible for annual bonus.

We offer different types of insurance and benefits, such as medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.
Exempt salary team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
Chewy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, gender, citizenship, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, as well as any other legally-protected characteristic. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.

Skills Required

  • 7+ years of experience as a content designer, information architect, or in a similar role
  • Strong portfolio or case studies demonstrating high-quality digital products with measurable results
  • Experience collaborating with brand, marketing, and merchandising teams
  • 4+ years managing content teams
  • Experience evaluating customer and business impact of content decisions
  • Experience leading large-scale initiatives involving multiple collaborator groups
  • Experience leading multiple teams of six or more, including managing other managers
  • Experience building a new content practice
  • Strong communication, presentation, and interpersonal skills
  • Ability to articulate complex concepts to diverse audiences and senior stakeholders
  • Bachelor's degree in design, Human-Computer Interaction, or a related field, or equivalent professional experience
  • Willingness to travel quarterly as needed
  • Experience in content design and developing organization-wide standards
  • Experience building frameworks through clear guidance and team enablement
  • Background in e-commerce, retail brands, or merchandising environments

What the Team is Saying

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Chewy Compensation & Benefits Highlights

How does Chewy ensure its pay and bonus plans are competitive?

Chewy approaches compensation through a total rewards strategy that combines salary, bonuses, equity opportunities, healthcare benefits, employee discounts, and career growth opportunities. The company emphasizes supporting employees across ecommerce, healthcare, pharmacy, customer service, technology, and fulfillment operations while competing for talent in both retail and tech markets.

Competitive compensation and bonus opportunities: Chewy offers market-based compensation packages that may include salary, performance bonuses, commissions, and equity depending on role and level. Built In also notes benefits such as relocation assistance, employee discounts, and bonus opportunities across multiple teams and functions. 

  • Healthcare and wellness support: Benefits include medical, dental, vision, prescription coverage, HSA/FSA options, life insurance, disability coverage, telemedicine, mental health resources, and wellbeing programs. Chewy also offers wellness-focused resources designed to support employees physically, mentally, and financially.
  • Retirement and financial wellbeing: Employees receive 401(k) plans with company matching along with financial wellness resources and broader support programs. Benefits are designed to support both short-term needs and long-term financial planning.
  • Pet-focused and family-oriented benefits: Chewy offers pet insurance discounts, employee discounts on Chewy products, parental leave, fertility support, family-focused benefits, and caregiving resources. The company’s benefits package is closely aligned with its pet-focused identity and customer mission.
  • Flexibility and workplace support: Corporate employees may have access to hybrid work arrangements, flexible scheduling, commuter benefits, PTO, paid holidays, and wellbeing initiatives. Employees also cite supportive managers and collaborative teams as important parts of the broader employee value proposition.
  • Long-term career investment: Compensation is reinforced through career growth opportunities, mentorship, leadership development, cross-functional learning, and exposure to large-scale ecommerce, automation, healthcare, and logistics initiatives. Employees often describe growth opportunities as an important part of the overall company experience.
  • External signals: Comparably reports that 70% of employee reviews are positive overall. Employees frequently highlight healthcare benefits, employee discounts, coworkers, and growth opportunities as strengths of the company experience. (Glassdoor; Comparably) 

 

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The Company
HQ: Boston, MA
17,800 Employees
Year Founded: 2011

What We Do

Who We Are Chewy is where pet parents find everything they need for life with pets, from food to fun to pharmacy. We make pet care easier, more informed, and more joyful through fast, reliable delivery and award-winning 24/7 Customer Care, including access to pet health support when it’s needed. Founded in 2011, Chewy combines the convenience of online shopping with a high-touch, personalized experience built around the real moments of pet parenthood. Our Mission Chewy’s mission is to be the most trusted and convenient destination for pet parents and partners, everywhere. What We Do We support pet parents through the highs, lows, and everyday moments of the pet parenting journey with: • Pet food, treats, and daily essentials • Supplies for dogs, cats, fish, birds, reptiles, equine, and small pets • Pharmacy and veterinary services, including prescriptions and medications • Pet wellness and health products • Autoship for convenient recurring deliveries • Chewy+, our premium membership offering exclusive savings, faster delivery, and personalized pet care benefits • 24/7/365 customer support from knowledgeable, pet-loving experts What Makes Chewy Different Chewy is known for industry-leading service, deep personalization, and our customer-obsessed culture. We combine trust, convenience, and care, and pet parents come to us for: • Exceptional customer care • Human- and pet-centered product and experience design • Fast, dependable fulfillment across a nationwide operations network • A mission-driven culture built on empathy, trust, and passion for pets Our Culture Chewy’s culture is built for people who thrive on ownership, innovation, and impact. We value curiosity, creativity, and continuous improvement across all our teams. We empower Team Members—our Chewtopians—to learn, grow, and unleash their full potential in a collaborative, supportive, mission-driven environment. How We Work Chewy’s Operating Principles guide how we think, innovate, collaborate, and execute. These principles shape our character, decision-making, and approach to delivering results while connecting our people and culture in support of our mission. Where We Work Chewy headquarters: Plantation, FL, and Boston, MA Additional hubs: Bellevue, WA, and Minneapolis, MN

Why Work With Us

Why You Should Work at Chewy Chewy is a unique, fast-growing e-commerce and tech leader where builders, creators, and problem-solvers shape the future of pet care. Our teams drive innovation in a mission-driven culture that creates real impact for pets and the people who love them.

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Chewy Teams

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About our Teams

Chewy Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
HQBoston, MA
HQPlantation, FL
Bellevue, WA
Dallas, TX
Minneapolis, MN
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