Associate Content Strategist
Do you have a background in communications, publishing, or education and a passion for lifelong learning?
Would you like to expand your leadership skills by managing and owning a content portfolio?
About our Team
Come join Elsevier’s Education Content Strategy team to acquire and curate world-class content and educational training materials for a wide range of healthcare professionals. Using customer-focused feedback from students and instructors, we work with authors from start to finish, conceptualizing learning materials, planning logistics, and supporting content development, production, marketing, and sales before, during, and after publication. As part of Elsevier Health, we apply innovation, facilitate insights, and help drive more informed decision-making for our customers across the globe . We support healthcare providers by providing accessible, trusted evidence-based information; prepare healthcare students with effective tools and resources; provide insights that help clinicians improve patient outcomes; and support a more personalized and localized healthcare experience. All for the benefit of every patient.
About the Role
As an Associate Content Strategist, you'll research healthcare markets, cultivating relationships with experts, working with key leaders to build and refine healthcare content portfolios, and ensuring comprehensive coverage from education to practice for future healthcare professionals. You'll prepare a detailed annual strategic plan - researching new and emerging content needs, developing big-picture product overviews with detailed specific coverage and features, and executing on the logistics necessary to bring that strategy from concept to market. You will work closely with various internal stakeholders, including Content Development, Global Production, Marketing, and Sales, to achieve strategic objectives on time and on budget.
Responsibilities
Collaborate with Content leadership
and other stakeholders to develop, manage, and execute customer-focused content strategies for specified portfolios/markets.
Gain in-depth understanding of user issues, trends, needs,
and preferences through regular market research. Additionally, maintain knowledge of competitors’ content and product offerings, staying abreast of technology changes affecting content usage.
Develop a network of contacts, identifying potential authors
and subject matter experts and creating succession plans for business continuity.
Research, propose, and plan market-focused content to ensure business growth, collaborating with stakeholders throughout the publishing process to deliver products to market on time and on budget
Leverage existing content and platforms to generate
innovative process and product ideas, emphasizing market-focused, cost-effective content delivery and monetizable innovation.
Manage products for optimal investment and profitability,
building realistic budgets and monitoring performance through publication.
Monitor portfolio performance, troubleshooting with
stakeholders for improved profitability, ensuring adherence to deadlines and scope, and
supporting promotional and sales efforts.
Attend conferences and author/editor meetings
, with a willingness to travel up to 10%.
Requirements
Possess education in Communications, English, Education, or related field, coupled with an understanding of the publishing process.
Demonstrate proficiency with Microsoft Office (Word, Excel, Outlook, PowerPoint) and ability to learn new systems and software quickly.
Have the ability to prioritize multiple projects in various stages of completion, with excellent organizational skills.
Be able to proactively drive project success and foster team collaboration.
Have superb written and oral communication skills.
Demonstrate strategic thinking, with a big-picture focus and ability to dig into details as needed.
Be a self-starter who is comfortable working independently and within a team.
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What We Do
Elsevier is a world-leading provider of information solutions that enhance the performance of science, health, and technology professionals, empowering them to make better decisions, and deliver better care.
Because informed decisions lead to better outcomes, Elsevier is a leader in information and analytics for customers across the global research and health ecosystems.
Elsevier helps researchers and healthcare professionals advance science and improve health outcomes for the benefit of society.
We do this by facilitating insights and critical decision-making for customers across the global research and health ecosystems.
