Associate Brand Manager

Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, noosa, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here…

• Grow the brand through data analysis, pricing analysis, brand project management, packaging development, new product development, consumer promotion and sales collateral development
• Sharpen your leadership, strategic and execution skills.
• Drive growth on either Rao’s or Pacific Foods brands – building and executing plans to meet annual brand, financial and share objectives.

What you will do…

• Develop insight-driven marketing strategies, brand positioning, innovation, communication and long-term category vision.
• Develop holistic view of macro trends, category and competitive landscape to identify key opportunities for growth
• Lead business analytics (share, competitive, consumption drivers) to uncover insights and develop growth strategies
• Monitor performance against business objectives and recommend course corrections as needed
• Manage monthly consumption analysis and volume forecast.
• Identify risks and opportunities to deliver on annual operating plan (AOP).
• Develop category innovation pipeline from concept development to in-market execution and lead cross-functional teams through stage gate and commercialization processes.
• Partner with Integrated Marketing, Shopper Marketing and Agency partners to develop breakthrough marketing campaigns and retail support plans
• Manage P&L and proactively look for opportunities to improve margins.

Who will you work with…

• Distinctive Brands marketing teams, including innovation, integrated marketing and insights partners
• Cross-functional partners including sales, demand planning, R&D, finance and supply chain
• External creative and media agency partners

What you will bring to the table… (Must Have)

• Bachelor’s Degree
• 4+ years experience in consumer goods manufacturing or consumer-facing industry
• Experience with analytics/data sets to inform strategy – e.g. IRI Unify, Nielsen & SPINS

It would be great if you have… (Nice to Have)

• MBA (preferred)
• Food industry experience
• Experience with purpose-driven food brands is a nice plus

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

$100,600-$144,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.