Assistant Manager, Marketing Operations

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in United Arab Emirates
Remote
Entry level
Software
The Role
Develop and manage regional content strategy, editorial calendars, thought leadership, campaign assets, customer stories, sales enablement materials, executive communications, digital content, SEO, social media, and newsletters. Coordinate with marketing, product marketing, design, commercial, and external agency teams to support demand generation, brand positioning, customer engagement, and sales enablement across payments portfolios.
Summary Generated by Built In

About Us:
Network International is the largest Financial Technology company in Middle East and Africa. Payments is our core business where we provide services in more than 50 countries – UAE, Jordan, South Africa, Egypt are some of our key markets. Apart from payments, we provide services on Data and Insights, Lending, Insurance, Risk Solutions, etc. Our core customers are businesses at every scale and segment, though recently we are growing in direct to consumer card segment as well.
Our EVP's:
At Network International, we always stay ahead. . In the fast-paced world of financial services, we thrive on innovation, agility, and purposeful collaboration. We invest  first in our people, empowering you to make bold decisions, learn fast, and grow your expertise alongside industry leaders. Here, solving complex problems means more than using cutting-edge technology; it’s about creating meaningful value for our customers, together. We foster a culture where trust, accountability, and achievement go hand in hand—because success isn’t just a goal; it’s how we work, every day, as one team.
Job Description:
 

Responsible for creating, editing, and publishing content for internal (marketing related) and external communication: ex: our website, blog, social media, events, product collaterals, corporate decks, newsletters, and other marketing materials. You will work closely with our marketing team to understand target audience, brand voice, and goals, and craft content that attracts, educates, and converts prospects and entrenches customers. You will also conduct research on relevant topics, trends, and ensure that all content is optimized for SEO and user experience.

 

Lead development of strategic content that supports demand generation, thought leadership positioning, ecosystem credibility, and commercial enablement across acquiring and processing portfolios.

Own flagship publications including for example State of Pay, whitepapers, executive POVs, and vertical insight narratives.





Responsibilities:
 

1. Content Strategy & Editorial Governance

  • Develop and implement a structured regional content strategy aligned with acquiring and processing business priorities, ensuring consistent support for pipeline generation, brand positioning, and ecosystem engagement across priority markets. 

  • Define and manage the regional editorial calendar across thought leadership, campaign content, lifecycle communications, and executive positioning initiatives. 

  • Ensure alignment between regional content priorities and Group marketing strategy, shared services delivery plans, and commercial objectives. 

     

    2. Thought Leadership & Industry Narrative Development

  • Lead the development and delivery of strategic thought leadership content that positions the organization as a leading digital payments enabler across acquiring and processing ecosystems. 

  • Own the development and regional adaptation of flagship publications, including the State of Pay report, vertical insight papers, innovation narratives, adoption trend reports, and regulatory commentary summaries. 

  • Support the creation of industry-facing content that strengthens credibility with banks, merchants, fintech partners, platforms, regulators, and ecosystem stakeholders. 

     

    3. Demand Generation & Campaign Content Development

  • Develop campaign-aligned content supporting demand generation initiatives across acquiring and processing portfolios, including solution explainers, landing page messaging, product narratives, and partner-facing communications. 

  • Collaborate with regional marketing leads to ensure campaign messaging reflects local market priorities and customer needs. 

  • Support pipeline acceleration through structured content designed to improve engagement across enterprise, SME, and partner audiences. 

     

    4. Customer Success Stories & Reference Case Development

  • Lead the identification, development, and publication of regional customer success stories, merchant case studies, and partner reference materials that support solution positioning and sales enablement efforts. 

  • Collaborate with regional commercial teams to capture implementation outcomes and translate them into structured narrative assets for external and internal use. 

  • Support the scaling of regional success stories into global thought leadership and ecosystem positioning initiatives. 

     

    5. Sales Enablement Content Development

  • Work closely with the Product Marketing function to develop structured sales enablement materials, including pitch decks, solution narratives, vertical messaging toolkits, and objection-handling frameworks that support commercial engagement across acquiring and processing portfolios. 

     

    6. Executive Positioning & Strategic Communications Support

  • Support Corporate Communication function where relevant to in the development of leadership narratives, speaking materials, conference messaging frameworks, and industry commentary aligned with strategic positioning priorities. 

  • Contribute to the preparation of executive thought leadership articles, LinkedIn publications, analyst briefing content, and ecosystem engagement materials. 

  • Strengthen the organization’s voice in industry conversations through structured narrative development across priority themes. 

     

    7. Digital Content & SEO Optimization

  • Ensure all digital content assets are optimized for search visibility, discoverability, and engagement across web platforms and campaign landing environments. 

     

    8. Social Media & Newsletter Content Leadership

  • Support the development of structured social media narratives aligned with thought leadership themes, campaign priorities, and ecosystem engagement initiatives.  

  • Lead the development and execution of customer and partner newsletter content supporting awareness, adoption, and engagement across acquiring and processing solutions. 

  • Ensure consistency of tone, positioning, and messaging across social and owned communication channels. 

     

    9. Cross-Functional Content Coordination

  • Collaborate closely with regional marketing leads, product marketing teams, design functions, and shared services teams to ensure timely delivery of content supporting go-to-market initiatives. 

  • Manage relationships with external content agencies where required to support regional delivery priorities. 

  • Maintain visibility of content delivery progress and alignment with agreed KPIs across stakeholder groups.

     

 

 

 

 






Network International is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds, nationalities, and experience levels. We are committed to creating an inclusive workplace where innovation, diversity, and performance thrive.
 

NI (National Instruments) Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about NI (National Instruments) and has not been reviewed or approved by NI (National Instruments).

  • Healthcare Strength — Health coverage including medical, dental, vision, and mental-health support is prominently featured in company materials and workplace listings, and feedback suggests these benefits are a consistent strong point.
  • Retirement Support — Retirement programs such as a 401(k) and profit sharing are repeatedly highlighted as part of the total rewards, and feedback suggests these offerings provide solid long-term support.
  • Parental & Family Support — Paid family and parental leave are described as part of a comprehensive package, and feedback suggests these leave benefits contribute positively to the overall experience.

NI (National Instruments) Insights

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The Company
HQ: Austin, TX
8,275 Employees
Year Founded: 1976

What We Do

At NI, we Engineer Ambitiously. We celebrate creative problem solving. And we take our customer relationships to heart. We believe in the power and potential of making connections—between people, ideas, and technology. In fact, connection is central to everything we do. We constantly challenge ourselves to find those connections because that’s what creates a path forward. This means bringing the right people together to build solutions that make a difference. It means combining fresh perspectives with new technologies to turn your vision into reality. For more than four decades, we’ve set the standard in automated test and automated measurement systems. We’re proud to partner with the talented engineers and enterprises using our systems to solve the world’s most pressing technology challenges and build better businesses. From data and automation to research and validation, our tailored, software-connected approach is rooted in helping you engineer what’s next. As your trusted partner, we’re committed to helping you set your goals higher and reach them sooner. We’re here for you, for each other, and for the next generation of innovators who think bigger, aim higher, and go faster. Let’s Engineer Ambitiously.

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