Agency Lead

Posted Yesterday
Be an Early Applicant
New York, NY
Hybrid
150K-165K Annually
Senior level
AdTech • Fintech • Marketing Tech
Cardlytics (NASDAQ: CDLX) is the industry-leading purchase intelligence and incentives platform.
The Role
The Agency Lead at Cardlytics will drive agency sales strategies, creating advocacy, developing partnerships, and leveraging data to generate revenue. The role requires a focus on exceeding sales targets and establishing trusted relationships among agency stakeholders to promote digital advertising solutions.
Summary Generated by Built In

About Cardlytics
Remember that time you got cash back on a cup of coffee through your banking app? That was us!

Cardlytics (NASDAQ: CDLX) is the industry-leading purchase intelligence and incentives platform. We are a product-driven company that cares about three things: our people, our customers, and our partners. Together, we make commerce more rewarding for everyone by helping businesses attract, understand, and incentivize consumers through their banks’ digital channels.

About the Position

Bridg is seeking an Agency Lead to join our fast-growing agency sales organization and be a foundational contributor across two new agency strategies focused on Bridg (identity resolution) and Rippl (retail data). The ideal candidate will be a strategic, creative thinker who is self-motivated and goal-oriented. We are looking for high-performing sales leaders with strong agency relationships and a firm understanding of agency needs, problems and goals. The Agency Lead will create advocacy amongst Programmatic, Platform, Data, Commerce, Strategy and/or Media stakeholders to drive awareness and adoption of our suite of commerce solutions. In this role, you will arm agencies with knowledge, tools and opportunities to sell through unique identity resolution capabilities, programmatic purchase-based audiences, direct sales measurement and unique business insights to their clients. You must be adept at identifying and pursuing agency opportunities, leveraging data driven insights, and developing curated solutions that address client objectives. You are passionate about selling innovative solutions that make a significant and measurable impact on your customer’s bottom line.

Responsibilities:

  • Leverage your experience in digital media sales to exceed quarterly and annual revenue targets

  • Develop an agency business plan including strategies and tactics to expand business and lock in MSAs/JBPs

  • Generate a robust pipeline with a focus on national programmatic and retail media opportunities (Rippl) 

  • Secure buy in of identity resolution tools across Big 5 and performance agencies (Bridg) 

  • Drive revenue growth via strategic alliances, education, client partnering and ideation 

  • Uncover business problems and solve through our ability to deliver on performance and ROI

  • Establish effective relationships and become a trusted advisor for stakeholders at all levels

  • Seek out thought leadership opportunities to further establish yourself and Rippl/Bridg as industry experts

  • Collaborate with cross-functional teams, taking a solutions-oriented approach

  • Secure and disseminate agency market feedback to inform both GTM position and Product/Marketing/Leadership prioritization

Minimum Qualifications

  • 5+ years of meeting and exceeding digital advertising revenue targets

  • Experience buying and/or selling programmatic/commerce/retail media campaigns 

  • Breaking and growing new business at both the agency and HoldCo level

  • Strong network of agency buyers and influencers

  • Experience selling across key verticals (CPG, Retail, Restaurant, Gas, Grocery)

  • Comfortable with business and media performance metrics  

  • Ability to influence decisions across all agency stakeholders through excellent listening, verbal/written communication and presentation skills

Preferred Qualifications

  • Results oriented with a relentless focus on pipeline growth and revenue attainment

  • A collaborator who can effectively partner across internal and external organizational teams 

  • Organized and able to coordinate multiple resources, priorities, and deadlines

  • A strategic thinker who focuses on longer-term issues and opportunities to grow partnerships

  • Always seeking ways to engage and build your network, keeping a strong pulse on the industry

  • Curious and passionate for any opportunity to prove the bottom-line profitability of advertising

Core Values

Our shared values are the driving force behind everything we do. Across all roles, we are looking for teammates who embody these values:

  • Customer and Partner-first

  • Act with Urgency and Focus

  • Integrity with our partners and data

  • Accountability even when challenged

  • Empowerment over hierarchy

  • Growth over comfort 

Compensation

At Cardlytics salary ranges are determined based on factors such as role, level, and location. Individual compensation may be determined by relevant skills, experience, education, training, and other role-specific criteria. This salary range will be narrowed during the interview process based on a number of the aforementioned factors.The base salary range provided below does not include bonuses and additional benefits.

The annual US base salary range for this role is:

$150,000 - $165,000

Benefits and Perks      

  • Flexible paid time off plus company holidays

  • Medical, dental, and vision insurance begins on your first day

  • 401(k) retirement plan with company match, plan also includes a student loan debt repayment option

  • Employee Stock Purchase Plan

  • Educational assistance for continuing education

  • Lifestyle Spending Account for physical, emotional, and financial wellness (like gym memberships, home down payments, art classes, park passes, and more!)

  • Complementary Calm app subscriptions to support employee mental health and wellbeing

As an equal opportunity employer, Cardlytics is committed to diversity, equity, and inclusion. Our people bring our products and organization to life, and every unique perspective makes us better. If you can do the job and you’re excited about growing with us as we scale our best-in-class advertising platform, we’d love to hear from you. If you need accommodation in the recruiting process due to a disability, please email [email protected] or inform your recruiter.       

The Company
HQ: Atlanta, GA
450 Employees
Hybrid Workplace
Year Founded: 2008

What We Do

We are a product-driven company that cares about three things: our people, our customers, and our partners. Together, we make commerce more rewarding for everyone by helping businesses attract, understand, and incentivize consumers through their banks’ digital channels. Remember that time you got cash back on a cup of coffee through your banking app? That was us!

Cardlytics is headquartered in Atlanta and has offices in New York City, Los Angeles, Menlo Park, Champaign, and London.

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