Account Director - CRM - MRD

Posted 8 Hours Ago
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Bangalore, Bengaluru Urban, Karnataka, IND
Hybrid
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
We're putting AI to work for people.
The Role
Drives CRM and industry workflow sales across manufacturing, retail, distribution, and global capability center accounts. Supports territory strategy, identifies transformation opportunities, engages executive stakeholders, develops value propositions and roadmaps, and leads AI-driven CRM conversations. Partners with account executives, solution consultants, and ecosystem partners to manage complex sales opportunities, coach sales teams, and build strategic customer relationships. Requires enterprise solution sales experience, CRM and AI expertise, consultative selling skills, and 30–50% travel.
Summary Generated by Built In
Company Description

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

 

Job Description

The Account Director – CRM – MRD will drive market success for ServiceNow's CRM and Industry Workflow solutions across Manufacturing, Retail and Distribution industries, with an additional responsibility to identify and develop CRM opportunities within the Global Capability Centre (GCC) ecosystem. 

These solutions are built on ServiceNow's market-leading AI platform, enabling organizations to connect customer engagement, sales, service, field operations and enterprise workflows through a unified platform. By leveraging AI, data and automation, ServiceNow helps enterprises transform customer experiences, improve operational efficiency and accelerate business outcomes. 

What you get to do in this role: 

  • Support territory strategy and planning to improve vertical understanding, account use-case targeting and execution across Manufacturing, Retail and Distribution accounts. 
  • Provide strategic input to Account Executives during account planning, identifying opportunities for CRM-led transformation and industry-specific workflow adoption. 
  • Ensure territory strategy and account recommendations are aligned with ServiceNow's Now Value principles and measurable business outcomes. 
  • Engage with customers to envision digital transformation opportunities, articulate business value and develop strategic transformation roadmaps in collaboration with account teams and partners. 
  • Drive AI-led CRM transformation conversations, helping customers understand how Agentic AI, AI agents, intelligent automation and workflow orchestration can transform business processes. 
  • Identify opportunities to leverage ServiceNow CRM capabilities across Sales, Customer Service, Field Service, Sales and Order Management, and industry-specific workflows. 
  • Additionally, identify and develop CRM opportunities within the GCC ecosystem, positioning ServiceNow as a strategic platform for GCCs looking to transform global sales, customer service, field operations and enterprise workflows. 
  • Engage with GCC leadership, business stakeholders and technology decision-makers to identify enterprise transformation opportunities and establish strategic relationships. 
  • Partner with Solution Consulting and Specialist Solution Consulting teams to develop capability roadmaps, solution positioning and differentiated customer value propositions. 
  • Coach Account Executives, ADRs and ACE teams on foundational CRM and industry solution capabilities to identify opportunities and effectively manage the sales cycle. 
  • Build strong relationships with customer business stakeholders and technology leaders to drive strategic solution adoption. 
  • Customize time allocation and engagement based on territory priorities, account opportunities and the needs of the broader sales organization. 

Qualifications

To be successful in this role you have:

  • Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
  • 6+ years of relevant experience in enterprise solution sales, technology sales, CRM sales or an alternative customer-facing sales role. 
  • Strong understanding of CRM solutions, enterprise business processes and customer experience transformation. 
  • Demonstrated ability to articulate the business value and ROI of specialty solutions and lead complex solution sales opportunities. 
  • Understanding of AI concepts and their application in enterprise business processes, including Generative AI, Agentic AI, AI-powered automation and intelligent workflows. 
  • Ability to identify opportunities where AI can improve business decision-making, automate processes, enhance customer experience and deliver measurable business outcomes. 
  • Experience leveraging AI-powered tools, workflow automation or AI-driven insights to solve business problems and improve operational efficiency. 
  • Understanding of Manufacturing, Retail and Distribution business processes and industry-specific transformation priorities. 
  • Understanding of the GCC ecosystem and its evolving role in global enterprise transformation would be an added advantage. 
  • Strong consultative selling, stakeholder management, communication and presentation skills. 
  • Ability to collaborate effectively with Account Executives, Solution Consultants, Specialist Sales teams and ecosystem partners. 
  • Willingness to travel 30–50% as required. 

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity,  veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.  

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.

Skills Required

  • Experience integrating or critically evaluating AI in work processes, decision-making, or problem-solving
  • 6+ years of relevant experience in enterprise solution sales, technology sales, CRM sales, or another customer-facing sales role
  • Strong understanding of CRM solutions, enterprise business processes, and customer experience transformation
  • Demonstrated ability to articulate business value and ROI and lead complex solution sales opportunities
  • Understanding of AI concepts, including Generative AI, Agentic AI, AI-powered automation, and intelligent workflows
  • Ability to identify AI opportunities that improve decision-making, automate processes, enhance customer experience, and deliver measurable outcomes
  • Experience using AI-powered tools, workflow automation, or AI-driven insights to solve business problems and improve operational efficiency
  • Understanding of Manufacturing, Retail, and Distribution business processes and transformation priorities
  • Understanding of the Global Capability Centre ecosystem
  • Strong consultative selling, stakeholder management, communication, and presentation skills
  • Ability to collaborate with Account Executives, Solution Consultants, Specialist Sales teams, and ecosystem partners
  • Willingness to travel 30–50% as required

What the Team is Saying

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ServiceNow Compensation & Benefits Highlights

  • Healthcare Strength — Health coverage is described as comprehensive, including medical, dental, vision, and prescription benefits alongside HSA support, counseling, and an employee assistance program. Affordable insurance, mental‑health resources, and wellness support are cited as particular strengths in the U.S.
  • Leave & Time Off Breadth — Time off includes 12 paid holidays and vacation that increases with tenure, reaching about 20 days after five or more years. Some teams also offer flexible or unlimited PTO, though practical usage can depend on workload and manager expectations.
  • Equity Value & Accessibility — Equity programs such as RSUs, an employee stock‑purchase plan, and stock discounts are described as valuable parts of total compensation. Bonuses and annual increases further enhance the package for many roles.

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The Company
HQ: Santa Clara, CA
29,000 Employees
Year Founded: 2004

What We Do

As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the AI defining enterprise software company of the 21st century (or "AI DESCO21C," as we like to call it). With more than 8,400+ customers, we serve approximately 90% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™. Explore your future career with us, visit www.careers.servicenow.com From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.

Why Work With Us

By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company, you can grow your career faster.

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ServiceNow Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

At ServiceNow, we lead with flexibility and trust. For some, home is the primary workplace. For those who come into a ServiceNow workplace, you are empowered to make team-guided and individual-led decisions on how and when you use the workplace.

Typical time on-site: Flexible
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